Books about Acnielsen from Amazon.com

In some parts of the world, especially in developing markets, category management today remains a stretch goal – a new idea full of untapped potential. In other areas, the original eight-step process that emerged in the late 1980’s forms the foundation of many companies’ approach to category management. In still others, particularly in developed countries like the U.S., the U.K., and others, refinements are being made – most of them designed to place consumer understanding front and center.

New ideas are emerging – from "trip management" to "aisle management" to "customer management." Whether a new descriptor emerges to replace "category management" is yet to be seen. Even if that does happen, what won’t change is the overall objective – to help retailers and their manufacturer partners succeed by offering the right selection of products that are marketed and merchandised based on a complete understanding of the consumers they are committed to serving.

This book, which explores both the state of and the state-of-the-art in category management, is for everyone with a vested interest in category management. It can serve such a broad audience because category management is about bringing a structured process to how executives think and make decisions about their businesses, no matter what information and information technology they have access to..
Price: $27.00 [Notify me when price goes down.]

The goal of this report is to assist managers in gauging a company's financial performance vis--vis firms competing in the same sector, at the global level. In particular, this report covers ACNIELSEN CORP., STRAMFORD, USA.

With the globalization of markets, greater foreign competition, and the reduction of entry barriers, it becomes all the more important to benchmark a company's performance against other firms on a worldwide basis. Doing so, however, is not an obvious task. First, one needs to find firms competing in the same sector. Second, one needs to control for exchange rate volatility. Finally, one needs use comparable financial standards. This report overcomes these issues and gives full financial benchmarks vis--vis worldwide competitors who are present in the same narrow industrial classification. Benchmarks cover assets, liabilities, income and ratios. Since our reports are printed on demand, the figures available are for the latest quarter and are the most up to date available (4 reports are produced each year)..
Price: $210.00 [Notify me when price goes down.]

This book is designed for human resources managers and directors of personnel who are concerned with labor productivity It gives benchmarks and gap analyses used to gauge a company's performance vis-a-vis firms competing firms in the same sector, at the global level. In particular, this report covers ACNIELSEN CORP., STRAMFORD, USA. With the globalization of markets, greater foreign competition, and the reduction of entry barriers, it becomes all the more important to benchmark a company's performance against other firms on a worldwide basis. Doing so, however, is not an obvious task. First, one needs to find firms competing in the same sector. Second, one needs to control for exchange rate volatility. Finally, one needs to use comparable financial standards. This report overcomes these issues and gives full human resources benchmarks vis-a-vis worldwide competitors who are present in the same narrow industrial classification. Benchmarks cover labor-asset ratios, labor-liability ratios, and labor-income ratios. Since our reports are printed on demand, the statistics reported are for the latest quarter and are the most up to date available (4 updates are produced each year). Each report provides over 100 statistics and 40 graphs to the reader..
Price: $210.00 [Notify me when price goes down.]

This digital document is an article from Westchester County Business Journal, published by Westfair Communications, Inc. on September 23, 2002. The length of the article is 3899 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: ACNielsen uncovers Hispanics' shopping patterns. (Focus: Marketing and Sales).
Publication:Westchester County Business Journal (Magazine/Journal)
Date: September 23, 2002
Publisher: Westfair Communications, Inc.
Volume: 41 Issue: 38 Page: 16(1)

Distributed by Thomson Gale.
Price: $5.95 [Notify me when price goes down.]

This digital document is an article from Business Publisher, published by JK Publishing, Inc on January 31, 2001. The length of the article is 341 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: VNU EXTENDS OFFER FOR ACNIELSEN; COMPLETES TWO ACQUISITIONS.(Brief Article)(Statistical Data Included)
Publication:Business Publisher (Newsletter)
Date: January 31, 2001
Publisher: JK Publishing, Inc
Volume: 15 Issue: 12 Page: 1

Article Type: Brief Article, Statistical Data Included

Distributed by Thomson Gale.
Price: $5.95 [Notify me when price goes down.]