Books about Avinash from Amazon.com

Written by an in-the-trenches practitioner, this step-by-step guide shows you how to implement a successful Web analytics strategy. Web analytics expert Avinash Kaushik, in his thought-provoking style, debunks leading myths and leads you on a path to gaining actionable insights from your analytics efforts. Discover how to move beyond clickstream analysis, why qualitative data should be your focus, and more insights and techniques that will help you develop a customer-centric mindset without sacrificing your company’s bottom line.

Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file..
Price: $16.09 [Notify me when price goes down.]

Includes:

-4 practice tests on CD-ROM in iBT format

-Audio CD and transcripts of authentic-language conversations for listening comprehension

-8 comprehensive chapters of reading, writing, listening, and speaking practice

-Hundreds of strategies for answering integrated skills questions.
Price: $20.11 [Notify me when price goes down.]

The authors who brought you the bestseller in game theory, Thinking Strategically, now provide the long-awaited sequel.

Game theory means rigorous strategic thinking. It's the art of anticipating your opponent's next moves, knowing full well that your rival is trying to do the same thing to you. Though parts of game theory involve simple common sense, much is counterintuitive, and it can only be mastered by developing a new way of seeing the world. Using a diverse array of rich case studies—from pop culture, TV, movies, sports, politics, and history—the authors show how nearly every business and personal interaction has a game-theory component to it. Are the winners of reality-TV contests instinctive game theorists? Do big-time investors see things that most people miss? What do great poker players know that you don't? Mastering game theory will make you more successful in business and life, and this lively book is the key to that mastery..
Price: $18.45 [Notify me when price goes down.]

This is the first book on marma therapy published in the West. It clearly describes the 107 main marma points in location, properties and usage. It explains in detail how to treat them with many methods including massage, aromas, herbs and yoga practices Ayurveda and Marma Therapy is an essential reference guide for all students of Yoga, Ayurveda, massage or natural healing..
Price: $12.98 [Notify me when price goes down.]

Now available in a Second Edition, Games of Strategy remains the most accessible principles-level text for courses in game theory, addressing a remarkably broad range of concepts in a narrative that is both clear and compelling. Using resonant real-world examples, the authors simplify difficult theoretic ideas, helping students see the value of strategic thinking in a variety of situations. The text has been carefully updated for this Second Edition, including thorough revisions of the sections on sequential- and simultaneous-move games and those on voting and auctioning.

This is an inviting introduction to game theory, offering students an engaging, comprehensive view of the discipline without assuming a prior knowledge of economics or complex mathematics (uses only high school algebra)..
Price: $51.78 [Notify me when price goes down.]

How should firms decide whether and when to invest in new capital equipment, additions to their workforce, or the development of new products? Why have traditional economic models of investment failed to explain the behavior of investment spending in the United States and other countries? In this book, Avinash Dixit and Robert Pindyck provide the first detailed exposition of a new theoretical approach to the capital investment decisions of firms, stressing the irreversibility of most investment decisions, and the ongoing uncertainty of the economic environment in which these decisions are made. In so doing, they answer important questions about investment decisions and the behavior of investment spending.

This new approach to investment recognizes the option value of waiting for better (but never complete) information. It exploits an analogy with the theory of options in financial markets, which permits a much richer dynamic framework than was possible with the traditional theory of investment. The authors present the new theory in a clear and systematic way, and consolidate, synthesize, and extend the various strands of research that have come out of the theory. Their book shows the importance of the theory for understanding investment behavior of firms; develops the implications of this theory for industry dynamics and for government policy concerning investment; and shows how the theory can be applied to specific industries and to a wide variety of business problems.

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Price: $54.55 [Notify me when price goes down.]

Widely practiced by many Fortune 500 companies, global outsourcing has become one of the key strategic imperatives for successful enterprises. Often referred to as offshore outsourcing, services globalization is the next step in the evolution of global trade and capitalism. Top organizations are performing, buying, selling, and transforming services at an incredibly quick pace.

Written by outsourcing and global services experts Atul and Avinash Vashistha, The Offshore Nation presents a comprehensive, balanced view of the rapid growth of outsourcing and its expanding role in corporate strategy, providing a roadmap for business leaders and upper-level managers to plan their own strategies. Drawing upon their vast experience as consultants to Fortune 1000, multinational corporations, the authors help you determine what role offshore services should play in your company, how to integrate the strategy into your overall corporate identity, and successfully manage the initiative on an enterprise-wide level.

This practical, strategy-packed guide outlines the "big picture" of outsourcing, breaking down its different components and examining its impact on world and local economies and employment shifts. Covering outsourcing in many different countries and a variety of services--from IT, telecom, and customer service to accounting--the authors reveal best practices and step-by-step, proven methods for:

• Building a sound globalization strategy
• Identifying the processes that are mature enough to send offshore
• Choosing the right business model for globalizing IT, back office, and other services
• Attracting and retaining customers
• Effectively managing your suppliers

Chock-full of valuable insights and tactical advice, The Offshore Nation is the authoritative primer for global outsourcing, helping companies to minimize the risks and maximize their return on investment.

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Price: $19.93 [Notify me when price goes down.]

BEA's WebLogic Server implements the full range of J2EE technologies, and includes many additional features such as advanced management, clustering, and web services. Widely adopted, it forms the core of the WebLogic platform, providing a stable framework for building scalable, highly available, and secure applications. In fact, in the long list of WebLogic's strengths and features, only one shortcoming stands out: the documentation that comes with the WebLogic server often leaves users clamoring for more information. WebLogic: The Definitive Guide presents a 360-degree view of the world of WebLogic. Providing in-depth coverage of the WebLogic server, the book takes the concept of "definitive" to a whole new level. Exhaustive treatment of the WebLogic server and management console answers any question that developers or administrators might think to ask. Developers will find a useful guide through the world of WebLogic to help them apply their J2EE expertise to build and manage applications. Administrators will discover all they need to manage a WebLogic-based setup. And system architects will appreciate the detailed analysis of the different system architectures supported by WebLogic, the overall organization of a WebLogic domain and supporting network infrastructure, and more. WebLogic: The Definitive Guide is divided into three sections that explore WebLogic and J2EE, Managing the WebLogic Environment, and WebLogic Enterprise APIs. Some of the topics covered in this comprehensive volume include:

• Building web applications on the WebLogic Server
• Building and optimizing RMI applications
• Using EJBs with WebLogic, including CMP entity beans
• Packaging and deploying applications
• Understanding WebLogic's support for clustering
• Performance tuning and related configuration settings
• Configuring WebLogic's SSL support
• Maximizing WebLogic's security features
• Building web services with XML
• Using WebLogic's JMX services and MBeans

Anyone who has struggled with mastering the WebLogic server will appreciate the thorough, clearly written explanations and examples in this book. WebLogic: The Definitive Guide is the definitive documentation for this popular J2EE application server..
Price: $6.62 [Notify me when price goes down.]

Building on a base of simple economic theory and elementary linear algebra and calculus, this broad treatment of static and dynamic optimization methods discusses the importance of shadow prices, and reviews functions defined by solutions of optimization problems. Recently revised and expanded, the second edition will be a valuable resource for upper level undergraduate and graduate students..
Price: $22.89 [Notify me when price goes down.]