Books about Brand new from Amazon.com

Engaging and motivating students with diverse backgrounds and varied interests in marketing requires stimulating and effective teaching materials--and Pride/Ferrell continues to be the resource of choice for instructors. Combining contemporary coverage of marketing strategies and concepts with real-world examples, Marketing's text and its outstanding suite of supplements supplies students with the knowledge and decision-making skills needed to succeed in today's competitive business environment. Using topical issues including globalization, customer relationship management, supply chain management, and the latest e-commerce models, the authors connect marketing to students' personal lives. The latest edition features current data and examples, new advertisements and photos, and a new design that lends a contemporary look and feel to the text. A range of electronic tools--from premium online study content to the GoVenture entrepreneur simulation--support students as they work toward mastery of marketing principles and applications..
Price: $55.99 [Notify me when price goes down.]

Kring, Davison, Neale, and Johnson's Abnormal Psychology sets the standard for clarity, cutting-edge coverage, authoritative content, and clinical emphasis. The authors invite students to examine the many different facets of psychopathology -- to search for clues, follow-up on hunches, and evaluate evidence on the origins of these disorders and the effectiveness of specific interventions.

Now in their new 10th Edition, the authors have also greatly expanded the text's pedagogical features, making it even more student-friendly, engaging, and informative.

"Current trends in the field are well reflected with the sections on genetics, neuroscience, and cognitive science." - Jack Nitschke,University of Wisconsin

"I was particularly impressed by the skill with which the authors were able to discuss complex material in a clear fashion." - Janice Kiecolt-Glaser, Ohio State University

WileyPLUS helps students reach their full potential
WileyPLUS provides everything needed to create an environment where students can reach their full potential and experience the exhilaration of academic success.

With WileyPLUS, students can:

• Access a complete online version of the text with hyperlinks that extend content.
• Come to class better prepared for lectures.
• Receive immediate feedback and context-sensitive help on assignments and quizzes.

With WileyPLUS, professors can:

• Assign automatically graded homework and quizzes.
• Track students progress through the course.
• Administer their course, even with existing course management systems (including WebCT and Blackboard).

  Visit www.wiley.com/college/wileyplus or contact your Wiley representative for more information..
  Price: $64.88 [Notify me when price goes down.]

National Book Award Finalist

A Time, Newsweek, Washington Post, Chicago Tribune,and New York Times Book Review Best Book of the Year

A gripping narrative that spans five decades,The Looming Tower explains in unprecedented detail the growth of Islamic fundamentalism, the rise of al-Qaeda, and the intelligence failures that culminated in the attacks on the World Trade Center. Lawrence Wright re-creates firsthand the transformation of Osama bin Laden and Ayman al-Zawahiri from incompetent and idealistic soldiers in Afghanistan to leaders of the most successful terrorist group in history. He follows FBI counterterrorism chief John O’Neill as he uncovers the emerging danger from al-Qaeda in the 1990s and struggles to track this new threat. Packed with new information and a deep historical perspective, The Looming Tower is the definitive history of the long road to September 11..
Price: $9.40 [Notify me when price goes down.]

.
Price: $3.38 [Notify me when price goes down.]

NUTRITION: CONCEPTS AND CONTROVERIES, MYPYRAMID UPDATE TENTH EDITION focuses on nutrition principles and their application while offering outstanding coverage of the biological foundations of nutrition without assuming previous knowledge of them. With its new design, contemporary coverage, and engaging writing style, it remains the leading Nutrition text for the non-majors or mixed majors/non-majors introductory course. Drawing readers into the study of nutrition, the authors have created a number of learning tools that are both appealing and accessible. From the chapter content and new "Do You Ever…" sections to the "Food Feature" boxes and end-of-chapter "Controversies," students find the information they need to better understand important nutrition concepts and to make informed and responsible decisions about their own nutrition. Additionally, the "Do It" activities, now available online, on the student CD-ROM, and in a free booklet that can be packaged with the text, students can practice applying their nutrition knowledge. There is also the accompanying NUTRITION CONNECTIONS CD-ROM, a unique resource that includes animations, chapter quizzes, a comprehensive glossary, "Do It!" activities, and Web links. For instructors, we offer a newly redesigned Multimedia Manager that includes PowerPoint® slides, animations, videos, and test questions. We also offer a new JoinIn™ on TurningPoint®, a classroom resource to assess students' knowledge, take attendance, and more. So, whether looking for a text full of up-to-date information, a text that students enjoy reading, a text that offers a robust supplements package, or a text that can engage students and get them excited about studying, NUTRITION CONCEPTS AND CONTROVERSIES is the text for you!.
Price: $49.99 [Notify me when price goes down.]

Forget the high-carb, low-carb debate. The glycemic index (GI)--a measure of carbohydrate quality based on how quickly a food raises blood-glucose (blood sugar) levels--is the dietary key to health, say the authors. Contrary to other diets that treat carbohydrates as all alike, The New Glucose Revolution divides carbos according to their GI into two categories. One is high GI (less desirable): carbohydrates that break down quickly during digestion, leading to fast and high blood-glucose response. Examples are baked potatoes, sports bars, instant rice, corn flakes cereal, and baguettes. The other is low GI (more desirable): carbohydrates that break down slowly during digestion, leading to a gradual glucose release. Examples here are pasta, whole grains, fruit, legumes, and yams.

A low-GI diet is especially recommended for people with diabetes, abdominal overweight, and Syndrome X, say the authors, who have strong medical, nutritional-science, and diabetes education credentials. They explain the importance of understanding GI values, how GI is determined, health applications, and how to choose low-GI foods and balance the overall GI load. They give cooking tips, menu ideas, and 47 recipes. A 68-page table gives the GI values of many foods, including brand names. The New Glucose Revolution is recommended for health-conscious readers who want to understand the glycemic index and how to incorporate it into their diet. --Joan Price.
Price: $3.91 [Notify me when price goes down.]

The only book that integrates the foundations and the most current innovations in the field from the ground up. Over the past twenty years, this field has rapidly evolved from the study of physical anthropology into biological anthropology, incorporating the evolutionary biology of humankind based on information from the fossil record and the human skeleton, genetics of individuals and of populations, our primate relatives, human adaptation, and human behavior . Stanford combines the most up-to-date, comprehensive coverage of the foundations of the field with the modern innovations and discoveries.

.
Price: $39.97 [Notify me when price goes down.]

This Best-Selling writing book integrates instruction in rhetorical devices with practice in acquiring relevant grammatical structures..
Price: $29.99 [Notify me when price goes down.]

#1 New York Times bestselling author Dr. Phil McGraw opened doors for everyone who has struggled with losing weight and keeping it off with his roundbreaking plan, The Ultimate Weight Solution. Now, here is the invaluable companion volume that delivers more tested weight loss strategies, more specific food lists, and more essential information: The Ultimate Weight Solution Food Guide.

In his straight-talking, no-nonsense style, Dr. Phil helps you end excuse-making and start creating a no-fail environment for taking charge of your weight and your relationship with food -- beginning with Dr. Phil's new rapid start plan that will gear your body physically for accelerated weight loss. This quick and easy reference guide also includes information on:

• Calorie counts for all of your high- and low-response cost foods

• Portion control

• High-response cost, high-yield foods

• Low-response cost, low-yield foods

• Specific menu planning for meals and snacks

• Hunger-suppressing/high-response cost foods

• Recognizing weight-gaining behaviors

• A personal food diary

• And more!

You can't afford to ignore the down-to-earth success strategies of Dr. Phil McGraw and The Ultimate Weight Solution Food Guide -- your health and happiness depend on it!.
Price: $0.96 [Notify me when price goes down.]