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Good to Great: Why Some Companies Make the Leap... and Others Don't
Five years ago, Jim Collins asked the question, "Can a good company become a great company and if so, how?" In Good to Great Collins, the author of Built to Last, concludes that it is possible, but finds there are no silver bullets Collins and his team of researchers began their quest by sorting through a list of 1,435 companies, looking for those that made substantial improvements in their performance over time. They finally settled on 11--including Fannie Mae, Gillette, Walgreens, and Wells Fargo--and discovered common traits that challenged many of the conventional notions of corporate success. Making the transition from good to great doesn't require a high-profile CEO, the latest technology, innovative change management, or even a fine-tuned business strategy. At the heart of those rare and truly great companies was a corporate culture that rigorously found and promoted disciplined people to think and act in a disciplined manner. Peppered with dozens of stories and examples from the great and not so great, the book offers a well-reasoned road map to excellence that any organization would do well to consider. Like Built to Last, Good to Great is one of those books that managers and CEOs will be reading and rereading for years to come. -- Harry C. Edwards.
Price: $9.99
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The Sales Bible: The Ultimate Sales Resource, Revised Edition
Since its initial publication in 1994, Morrow's hardcover edition of Jeffrey Gitomer's THE SALES BIBLE has sold over 117,000 copies, and another 100,000 in paperback (published by Wiley).But in the 13 years since then, Gitomer has made himself into a sales powerhouse with huge success around an inventively packaged series of books, with his classic THE LITTLE RED BOOK OF SELLING at its heart.Now at last, Gitomer has taken the title that began it all, and has completely revised it. The Sales Bible is totally reworked to fit into his line of bestselling sales titles. It's sure to be THE must-have title for sales professionals worldwide who've already come to know and trust Jeffrey's inventive, irreverent sales wisdom through his "Little [Color] Book of..." series..
Price: $19.77
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YOU: The Owner's Manual, Updated and Expanded Edition: An Insider's Guide to the Body that Will Make You Healthier and Younger
Between your full-length mirror and high-school biology class, you probably think you know a lot about the human body. While it's true that we live in an age when we're as obsessed with our bodies as we are with celebrity hairstyles, the reality is that most of us know very little about what chugs, churns, and thumps throughout this miraculous, scientific, and artistic system of anatomy. Yes, you've owned your skin-covered shell for decades, but you probably know more about your cell-phone plan than you do about your own body. When it comes to your longevity and quality of life, understanding your internal systems gives you the power, authority, and ability to live a healthier, younger, and better life. The flagship book of the YOU series, which spawned three subsequent New York Times bestsellers, has now been expanded and updated to make you understand your body even better—perhaps too well. YOU: The Owner's Manual, Updated and Expanded Edition challenges your preconceived notions about how the human body works and ages, then takes you on a tour through all of the highways, back roads, and landmarks inside of you. In this update, the doctors have included a new chapter on the liver and pancreas, which will finally demystify the most exotic parts of our bodies; a new workout chapter that will finally get you moving; and nearly one hundred Q&As asked by you, the reader. It has also been updated throughout to give you up-to-the-minute know-how to not just understand what to do to keep fit, but also why and how. The book opens with a quiz, "How Well Do You Know Your Body?," which sets the stage for the following chapters. After taking the quiz, you'll learn about all of your blood-pumping, food-digesting, and keys-remembering systems and organs, including the heart, brain, lungs, immune system, bones, and sensory organs. Each chapter also contains common myths of the particular body part that the authors will debunk. Just as important, you'll get the facts and advice you need to keep your body running long and strong. You'll find out how diseases start and how they affect your body—as well as advice on how to prevent and beat conditions that threaten your quality of life. Complete with exercise tips, nutritional guidelines, simple lifestyle changes, and alternative approaches, YOU: The Owner's Manual, Updated and Expanded Edition gives you an easy, comprehensive, and life-changing how-to plan for fending off the gremlins of aging. To top it off, this new edition includes even more great-tasting and calorie-saving recipes as part of the Owner's Manual Diet—an eating plan that is designed with only one goal in mind: to help you live a younger life. Welcome to your body. Why don't you come on in and take a look around? .
Price: $14.65
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Gorgeously Green: 8 Simple Steps to an Earth-Friendly Life
Are you confused by all the advice you hear and see daily on how to "go green"? Do you want to incorporate earth-friendly practices into your life, but you don't know where to start? Don't stress! Green guru Sophie Uliano has sorted through all the eco-info out there and put everything you need to know about living a green lifestyle right at your fingertips. In Gorgeously Green, Sophie offers a simple eight-step program that is an easy and fun way to begin living an earth-friendly life. Each chapter covers topics from beauty to fitness, shopping to your kitcheneven your transportation. Whether it's finding the right lipstick, making dinner, buying gifts, or picking out a hot new outfit, finally, there is a book that tackles your daily eco-challenges with a take-charge plan. Just consider Sophie your go-to girl with all the eco-solutions. Find out how to: - Green your entire beauty regime
- Detoxify your home
- Indulge in guilt-free shopping
- Adopt a home fitness routine
- Prepare eco-licious treats
- Give your kitchen a green makeover
- Become more aware of your impact on the earth
The book's dozens and dozens of eco-friendly tips, products, and practices combine to form a treasure trove of practical advice for every possible way to become stylishly green. Your questions about dressing, makeup, eating, shopping, cleaning, travel, and more are all answered right here. Adopting a green lifestyle is among the most positive, forward-thinking, and personally fulfilling choices that anyone can make--and Gorgeously Green shows that it doesn't have to be tedious, time-consuming, or glamourless! Questions for Sophie Uliano 
We had the opportunity to chat with Sophie Uliano over e-mail about Gorgeously Green, her suggestions for saving the Earth, and the very real possibility of becoming a hippie. Here's what Sophie had to say about the economics of eco-consciousness, the allure of non-toxic nail polish, and of course, whether it's truly easy being green. Amazon.com: I've heard a common complaint that energy-saving light bulbs, organic food and clothing, and other "green" products are not as economical as traditional products. Is that true? Any tips for readers who want to be eco-conscious and budget-conscious too? Sophie Uliano: I think that going green has a double meaning in that it also is about saving money. There is no way that I would or could go green if it meant that I was going to have to pay much more. If you make the cleaning spray that I suggest in my book, you will save a bunch on cleaning supplies because it's an all-purpose cleaner that I use on almost everything (a great germ-buster too). You will pay a little more upfront for energy-saving light bulbs, but as they last 15 times longer, you will save money in the long run. Food is the only thing that you may have to pay a bit more for, however, I think that your health is an important investment, so I choose to save on boring cleaning supplies and treat my family to food that not only tastes more delicious, but will keep them healthy and vibrant. Remember that if you follow all the energy-saving tips in the book, you are going to save a wad of cash too--so it's a win/win. Amazon.com: I think many people are interested in making more sustainable choices, but when it comes to the heavy lifting it can be hard to break old habits. We tend to think, "Someone else will ride their bike to work today--I'll drive like I always do." What advice do you have that can help people "walk the talk"? Uliano: I agree that it is hard to break old habits. My suggestion is to break one habit at a time. Choose the one thing that bothers you most. For me it is using paper towels when I know that I can easily use a rag instead. Make a decision about the change you want to make and tell your friends and family that you have decided to do this one thing and that you want their support. It could be that you are going to cook one organic meal from scratch once a week, or that you are going to air-dry your clothes this summer or simply that you will wash out a barely used zip-lock bag, instead of throwing it away--easy! Amazon.com: Furthermore, I've heard many people worry that eco-consciousness is the first step toward becoming a granola hippie, to use one of your own phrases from the book. Do you have to be a hippie to go green? Uliano: You so don't have to become the tree hugger/hippie to live a green way of life. I feel passionately that you can still have the glitz, the glam and the gleaming house because now there are so many eco-friendly companies that offer you safe and healthy choices: nail polishes, organic clothes that are fabulous to name a few. Amazon.com: Not everyone lives in an area where green options are available and accessible. Can you suggest a few ways that readers can live a greener lifestyle even if they don't have easy access to car-sharing companies, wet dry-cleaners, and other alternatives you mention in your book? Uliano: If you don't have easy access to some of the green options in my book, it really doesn't matter. No matter where you live, you can make a start. I recently visited my in-laws in Georgia, who have fewer options than we do here in Los Angeles; however, they have embarked on making their own cleaners, composting, growing veggies etc. There's advantages to living in a metropolitan city in that you can buy all the great eco-stuff, but if you live in a more rural setting, it's fantastic too because you may have a yard in which you can grow tomatoes or air-dry your laundry. I'd pick the latter if given the choice! Amazon.com: Your book is mainly directed toward female readers--what tips do you have for men who are interested in making sustainable lifestyle changes? Uliano: I wrote my book for women because I realized that as a mom, wife and working girl I could show like-minded women how easy it is to become green, however, men can totally benefit from my book too! My husband doesn't have a huge interest in non-toxic nail polish, but he's fascinated with everything solar and has started biking everywhere. We work together as a team, inspiring each other with our daily green discoveries--it's fun!.
Price: $10.10
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The Dangerous Book for Boys
Equal parts droll and gorgeous nostalgia book and heartfelt plea for a renewed sense of adventure in the lives of boys and men, Conn and Hal Iggulden's The Dangerous Book for Boys became a mammoth bestseller in the United Kingdom in 2006. Adapted, in moderation, for American customs in this edition (cricket is gone, rugby remains; conkers are out, Navajo Code Talkers in), The Dangerous Book is a guide book for dads as well as their sons, as a reminder of lore and technique that have not yet been completely lost to the digital age. Recall the adventures of Scott of the Antarctic and the Battle of the Somme, relearn how to palm a coin, tan a skin, and, most charmingly, wrap a package in brown paper and string. The book's ambitions are both modest and winningly optimistic: you get the sense that by learning how to place a splint or write in invisible ink, a boy might be prepared for anything, even girls (which warrant a small but wise chapter of their own). Inside The Dangerous Book for Boys  Figure 8 Knot |  Sheet Bend Knot |
 The Battle of Waterloo |
Questions for Conn Iggulden Conn and Hal Iggulden are two brothers who have not forgotten what it was like to be boys. Conn taught for many years before becoming one of the most admired and popular young historical novelists with his Emperor series, based on the life of Julius Caesar, and his newly embarked series on Genghis Khan, while Hal is a theater director. We asked Conn about their collaboration. Amazon.com: It's difficult to describe what a phenomenon The Dangerous Book for Boys was in the UK last year. When I would check the bestseller list on our sister site, Amazon.co.uk, there would be, along with your book, which spent much of the year at the top of the list, a half-dozen apparent knockoff books of similar boy knowledge. Clearly, you tapped into something big. What do you think it was? Iggulden: In a word, fathers. I am one myself and I think we've become aware that the whole "health and safety" overprotective culture isn't doing our sons any favors. Boys need to learn about risk. They need to fall off things occasionally, or--and this is the important bit--they'll take worse risks on their own. If we do away with challenging playgrounds and cancel school trips for fear of being sued, we don't end up with safer boys--we end up with them walking on train tracks. In the long run, it's not safe at all to keep our boys in the house with a Playstation. It's not good for their health or their safety.
You only have to push a boy on a swing to see how much enjoys the thrill of danger. It's hard-wired. Remove any opportunity to test his courage and they'll find ways to test themselves that will be seriously dangerous for everyone around them. I think of it like playing the lottery--someone has to say "Look, you won't win--and your children won't be hurt. Relax. It won't be you." I think that's the core of the book's success. It isn't just a collection of things to do. The heroic stories alone are something we haven't had for too long. It isn't about climbing Everest, but it is an attitude, a philosophy for fathers and sons. Our institutions are too wrapped up in terror over being sued--so we have to do things with them ourselves. This book isn't a bad place to start. As for knockoff books--great. They'll give my son something to read that doesn't involve him learning a dull moral lesson of some kind--just enjoying an adventure or learning skills and crafts so that he has a feeling of competence and confidence--just as we have. Amazon.com: You made some changes for the U.S. edition, and I for one am sorry that you have removed the section on conkers, if only because it's such a lovely and mysterious word. What are (or what is) conkers? Iggulden: Horse chestnuts strung on a shoelace and knocked against one another until they shatter. In the entire history of the world, no one has ever been hurt by a conker, but it's still been banned by some British schools, just in case. Another school banned paper airplanes. Honestly, it's enough to make you weep, if I did that sort of thing, which I try not to. Reading Jane Austen is still allowed, however. Amazon.com: What knowledge did you decide was important to add for American boys? I notice in both editions you have an excellent and useful section on table football, as played with coins. Is paper football strictly an American pastime? I'm not sure I could have gotten through the fourth grade without it. Iggulden: I like knowing the details of battles, so Gettysburg and the Alamo had to go in, along with the Gettysburg address, stickball, state capitals, U.S. mountains, American trees, insects, U.S. historical timelines, and a lot of others. Navajo code talkers of WWII is a great chapter. It probably helps that I am a huge fan of America. It was only while rewriting for the U.S. that I realized how many positive references there already are. You have NASA and NASA trumps almost anything. As for paper football, ever since I thought of putting the book together, people keep saying things like "You have rockets in there, yes? Everyone loves rockets!" Paper football is the first American one, but there will be many others. No book in the world is long enough to put them all in--unless we do a sequel, of course. Amazon.com: Do you think The Dangerous Book for Boys is being read by actual boys, or only by nostalgic adults? Have you seen boys getting up from their Xboxes to go outside and perform first aid or tan animal skins or build go-carts? Iggulden: I've had a lot of emails and letters from boys who loved the book--as well as fathers. I've had responses from kids as young as ten and an old man of 87, who pointed out a problem with the shadow stick that we've since changed. The thing to remember is that we may be older and more cynical every year, but boys simply aren't. If they are given the chance to make a go-cart with their dad, they jump at it. Mine did. Nothing gives me more pleasure than to know the book is being used with fathers and sons together, trying things out. Nothing is more valuable to a boy than time with his dad, learning something fun--or something difficult. That's part of the attitude too. If it's hard, you don't make it easy, you grab it by the throat and hang on for as long as it takes. The book is often bought by fathers, of course. Their sons don't know Scott of the Antarctic is a great adventure story. How could they if it isn't taught any more? Good, heroic stories don't appear much in modern school curriculums--and then we wonder why boys don't seem interested. Amazon.com: And finally, on to the important questions: Should Pluto still be a planet? And what was the best dinosaur? Iggulden: Pluto is a planet. I know there are scientists who say it isn't, but it's big enough to be round and it has a moon, for crying out loud. Of course it's a planet. Give it ten years and they'll be agreeing with me again. As for the best dinosaur, it depends what you mean by best. For sheer perfection, it probably has to be the shark and the crocodile. Modern ones are smaller but their record for sheer survival is pretty impressive. I only hope humanity can do as well. The only thing that will stop us is worrying too much. .
Price: $12.74
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How to Talk So Kids Will Listen & Listen So Kids Will Talk
How to Talk So Kids Will Listen and Listen So Kids Will Talk is an excellent communication tool kit based on a series of workshops developed by Adele Faber and Elaine Mazlish Faber and Mazlish (coauthors of Siblings Without Rivalry) provide a step-by-step approach to improving relationships in your house. The "Reminder" pages, helpful cartoon illustrations, and excellent exercises will improve your ability as a parent to talk and problem-solve with your children. The book can be used alone or in parenting groups, and the solid tools provided are appropriate for kids of all ages..
Price: $7.98
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Influence: The Psychology of Persuasion (Collins Business Essentials)
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Where the Wild Things Are
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Deceptively Delicious: Simple Secrets to Get Your Kids Eating Good Food
It has become common knowledge that childhood obesity rates are increasing every year. But the rates continue to rise. And between busy work schedules and the inconvenient truth that kids simply refuse to eat vegetables and other healthy foods, how can average parents ensure their kids are getting the proper nutrition and avoiding bad eating habits? As a mother of three, Jessica Seinfeld can speak for all parents who struggle to feed their kids right and deal nightly with dinnertime fiascos. As she wages a personal war against sugars, packaged foods, and other nutritional saboteurs, she offers appetizing alternatives for parents who find themselves succumbing to the fastest and easiest (and least healthy) choices available to them. Her modus operandi? Her book is filled with traditional recipes that kids love, except they're stealthily packed with veggies hidden in them so kids don't even know! With the help of a nutritionist and a professional chef, Seinfeld has developed a month's worth of meals for kids of all ages that includes, for example, pureed cauliflower in mac and cheese, and kale in spaghetti and meatballs. She also provides revealing and humorous personal anecdotes, tear-out shopping guides to help parents zoom through the supermarket, and tips on how to deal with the kid that "must have" the latest sugar bomb cereal. But this book also contains much more than recipes and tips. By solving problems on a practical level for parents, Seinfeld addresses the big picture issues that surround childhood obesity and its long-term (and ruinous) effects on the body. With the help of a prominent nutritionist, her book provides parents with an arsenal of information related to kids' nutrition so parents understand why it's important to throw in a little avocado puree into their quesadillas. She discusses the critical importance of portion size, and the specific elements kids simply must have (as opposed to adults) in order to flourish now and in the future: protein, calcium, vitamins, and Omega 3 and 6 fats. Jessica Seinfeld's book is practical, easy-to-read, and a godsend for any parent that wants their kids to be healthy for a long time to come. Bob Greene, author of The Best Life Diet: "I found the techniques for adding vegetables to meals extremely creative and the recipes fantastic! Deceptively Delicious is a must have for your healthy kitchen." Questions for Jessica Seinfeld Amazon.com: My seven-year-old inspects the food on his plate like a hawk (if there was a hawk that only ate bagels and macaroni). Anything with the least bit of color goes untouched. What's a mom or dad to do? Seinfeld: Two of my three children were exactly the same way. The vegetables, which I worked hard to prepare, not only went untouched, they were often insulted ("Eeewww...!"). And the harder I pushed them to eat good food, the harder they pushed back. We were literally ruining each other's meals. That conflict was the inspiration for the book. I realized I wasn't going to win the power struggle, so I decided to join them on their turf. I started with the foods they would eat (chicken nuggets, tacos, macaroni and cheese) and I added a pureed vegetable of the same color. So if your child only eats macaroni and cheese (or noodles and butter), you should add cauliflower or yellow squash puree, which utterly disappears. Everyone wins: they get the nutrition they need and you get the satisfaction of doing a better job as a parent. Amazon.com: That same picky second-grader will often try something new one time and declare he likes it, but the next time we serve it, he seems to have lost his spirit of adventure and won't eat it again. Any advice? Seinfeld: First and foremost, remember that not every meal you prepare for a child will be a success. Kids at this age are naturally testing preferences, pushing boundaries, and changing their minds. That's part of their development and those are urges not worth battling. As I learned the hard way, the more pressure you apply, the more kids will "hate" certain foods. And, while it would be nice if kids had a "spirit of adventure" when it comes to food, I've found it's best to eliminate adventure and stick to the basics--foods they already love, laden with added nutrition they don't know is there. Finally, be consistent, firm and patient. I have a rule in my house: you don't have to eat what's on the plate, but what's on the plate is all that's being served. Eventually, they come around. Amazon.com: Are your kids interested in cooking yet? Are there ways to introduce healthy eating habits with the child helping in the kitchen? Seinfeld: My children are interested in baking because they love any excuse to be around sweets. But I make sure whatever we bake has pureed veggies in it and is actually low in refined sugar. So my children actually think baking cakes, brownies, and cookies with sweet potatoes, carrots, or beets is the proper way to cook. Amazon.com: What are your kids' favorite recipes in the book? Seinfeld: Every recipe in this book is a favorite. I've tried out countless creations on my kids, and if they didn't love them (which happened frequently!), they didn't make it into the book. But, if pressed, I will say they are crazy about the tacos, the chicken nuggets, the brownies, the pancakes, and my birthday cakes. [See her recipe for delicious brownies made with carrot and spinach.] Amazon.com: I have to ask it, since I know many readers will: do these recipes require a squad of personal chefs to prepare, or can a busy mom or dad without seven years of Seinfeld residuals put them together by themselves? Seinfeld: I'm a busy mom with three kids, a job, and a husband who travels constantly, but I'm uncompromising when it comes to my kids' health and nutrition. Leaving that to someone else is out of the question. My parents had three kids and both worked too, and we always managed to eat healthy meals as a family. That's the standard I've always wanted to meet. So when I started creating recipes from my pureed veggie experiments, I had three criteria: my kids had to love the food, the preparation had to be quick, and the process had to be simple. Believe me, if I can do these recipes quickly and easily, ANYONE can. Amazon.com: How are the reading skills of Sascha, your oldest child and pickiest eater? Have you blown your cover by publishing your secrets? Seinfeld: My daughter is almost seven and she not only can read, she's fully aware that her mother cooks with vegetables all the time. Two years ago, she was a picky four-year-old who thought she hated vegetables. But once she was converted and started seeing those purees going into the desserts she loves, she started to ignore the fact that they were going into the rest of her foods as well. Now it's the only kind of cooking she knows. So, to anyone with young children--start cooking Deceptively Delicious food when they are young! It's much easier than trying to change habits later on. .
Price: $12.44
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America's Hidden History: Untold Tales of the First Pilgrims, Fighting Women, and Forgotten Founders Who Shaped a Nation
Kenneth C. Davis, author of the phenomenal New York Times bestseller Don't Know Much About History, presents a collection of extraordinary stories, each detailing an overlooked episode that shaped the nation's destiny and character. Davis's dramatic narratives set the record straight, busting myths and bringing to light little-known but fascinating facts from a time when the nation's fate hung in the balance. Spanning a period from the Spanish arrival in America to George Washington's inauguration in 1789, America's Hidden History details these episodes, among others: - The story of the first real Pilgrims in America, who were wine-making French Huguenots, not dour English Separatists
- The coming-of-age story of Queen Isabella, who suggested that Columbus pack the moving mess hall of pigs that may have spread disease to many Native Americans
- The long, bloody relationship between the Pilgrims and Indians that runs counter to the idyllic scene of the Thanksgiving feast
- The little-known story of George Washington as a headstrong young soldier who committed a war crime, signed a confession, and started a war!
Full of color, intrigue, and human interest, America's Hidden History is an iconoclastic look at America's past, connecting some of the dots between history and today's headlines, proving why Davis is truly America's Teacher. .
Price: $15.99
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