Books about Designer from Amazon.com

The organization of letters on a blank sheet -- or screen -- is the most basic challenge facing anyone who practices design. What type of font to use? How big? How should those letters, words, and paragraphs be aligned, spaced, ordered, shaped, and otherwise manipulated? In this groundbreaking new primer, leading design educator and historian Ellen Lupton provides clear and concise guidance for anyone learning or brushing up on their typographic skills.
Thinking with Type is divided into three sections: letter, text, and grid. Each section begins with an easy-to-grasp essay that reviews historical, technological, and theoretical concepts, and is then followed by a set of practical exercises that bring the material covered to life. Sections conclude with examples of work by leading practitioners that demonstrate creative possibilities (along with some classic no-no's to avoid)..
Price: $12.27 [Notify me when price goes down.]

A lot has happened in the world of digital design since the first edition of this title was published, but one thing remains true: There is an ever-growing number of people attempting to design pages with no formal training. This book is the one place they can turn to find quick, non-intimidating, excellent design help from trusted design instructor Robin Williams. This revised classic--now in full color--includes a new section on the hot topic of Color itself. In The Non-Designer's Design Book, 3rd Edition, Robin turns her attention to the basic principles that govern good design. Readers who follow her clearly explained concepts will produce more sophisticated and professional pages immediately. Humor-infused, jargon-free prose interspersed with design exercises, quizzes, and illustrations make learning a snap--which is just what audiences have come to expect from this best-selling author..
Price: $19.75 [Notify me when price goes down.]

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Price: $17.12 [Notify me when price goes down.]

Flash is one of the most engaging and innovative, and versatile technologies available—allowing the creation of pretty much anything from simple slideshows, animated banners and icons and cartoons, to Rich Internet Applications, Interactive videos, and dynamic user interfaces for web sites, kiosks, or DVDs. The possibilities are endless, except that now, it just got better. In 2007, Adobe released Flash CS3, which boasts a whole host of new features, including fully customizable workspace, full ActionScript 3.0 support, a PSD importer, a tween-to-code animation converter, and much more. And this book is all you'll need to learn Flash CS3 from the ground up, or learn about all these new features, if you already have previous Flash experience—Flash experts Tom Green and David Stiller take you step-by-step through all facets of Flash CS3, with the emphasis firmly on good design techniques that you use in your own projects.

• Learn Flash design from the ground up, or just get to grips with the new features, with a series of step by step tutorials.
• Provides an easy introduction to ActionScript 3.0 coding, but the focus is mainly kept on design.
• Learn from the expertswritten by renowned Flash designers Tom Green and David Stiller.

What youll learn

• The ins and outs of the Flash CS3 interface
• How to use all of Flash CS3's essential features, such as text, graphics, and animation
• How to use video and sound effectively in Flash
• The basics of ActionScript 3.0
• Building Flash user interfaces rapidly using components.
• How to populate a Flash movie with dynamic data such as XML.
• The Basics of creating Flash Lite applications (Flash for mobile devices)
• Using Cascading Style Sheets with Flash
• Optimizing and publishing your Flash movies

Who is this book for?

This book is for both beginners who want a solid grounding in Flash CS3, and designers with previous Flash experience, who want to get up to speed with the new features.

Summary of Contents

• Chapter 1: Learning the Flash CS3 Professional
• Chapter 2: Graphics in Flash CS3
• Chapter 3: Symbols and Libraries
• Chapter 4: ActionScript Basics
• Chapter 5: Audio in Flash CS3
• Chapter 6 Text in Flash CS3
• Chapter 7: Animation in Flash CS3
• Chapter 8: Video in Flash
• Chapter 9: Using the Flash UI Components to Build Interfaces
• Chapter 10: CSS and Flash
• Chapter 11: Dynamic Data (XML) and Flash
• Chapter 12: Going Mobile in Flash
• Chapter 13: Optimizing Flash Movies
• Chapter 14: Publishing Flash Movies

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Price: $25.73 [Notify me when price goes down.]

While the second edition of The Non-Designer's Web Book won't answer all of your technical questions about the inner workings of the Web, it explains most of what a beginning designer needs to know: what the Web is, how it gets to your computer, how to use it, and, most of all, how to design for it.

Any artist can tell you that you have to know how a medium works to get the most impact from working in it. A basic understanding of how the Web works enables the good designer to create the most effective sites. This book thoroughly discusses the different kinds of graphics that are used on the Web, when to use one over another, how to make the most of text styles, and how to design navigation systems.

The comparisons are the best stuff here--good design vs. bad design, why designing Web pages is different from designing printed pages, and why a site looks terrific on one monitor but terrible on another. Two chapters on properly preparing graphics and setting typography for use on a Web site describe how to avoid obvious mistakes that would make your work look amateurish.

Not limited to design, The Non-Designer's Web Book shows how to get a site up and running, register the domain name, and add it to search engines. After the design is finished and implemented, the site has to be uploaded and updated; this is explained, too.

If there is one fault with this book, it's the lack of information on specific authoring tools. The barest overview of the current crop of tools appears in chapter 3, "Just What Are Web Pages, Anyway?", but a discussion of why you should choose one package over another is absent.

Don't let that fault stop you from buying this book, however. Plenty of magazines regularly have Web authoring tool "shootouts." What the magazines don't do, and what The Non-Designer's Web Book excels at, is tell you how to make well-designed pages. If you're going to build Web sites, for either personal or professional use, but you have no clue where to begin, start with this book. It's easy to read, devoid of confusing jargon, and full of dos and don'ts to help you avoid common snags. --Mike Caputo.
Price: $23.18 [Notify me when price goes down.]

The Third Edition of Michael Doyle's classic Color Drawing remains the ultimate up-to-date resource for professionals and students who need to develop and communicate design ideas with clear, attractive, impressive color drawings.

Update with over 100 pages, this Third Edition contains an entirely new section focused on state-of-the-art digital techniques to greatly enhance the sophistication of presentation drawings, and offers new and innovative ideas for the reproduction and distribution of finished drawings. Color Drawing, Third Edition Features:
* A complete body of illustrated instructions demonstrating drawing development from initial concept through final presentation
* Finely honed explanations of each technique and process
* Faster and easier ways to create design drawings
* Over 100 new pages demonstrating methods for combining hand-drawn and computer-generated drawing techniques

Step-by-step, easy-to-follow images will lead you through digital techniques to quickly and easily enhance your presentation drawings..
Price: $36.57 [Notify me when price goes down.]

The text of choice for professional interior design practice -- now with companion CD-ROM!

Since publication of the first edition in 1990, Professional Practice for Interior Designers has remained the leading choice for educators for teaching interior design business practice as well as for professionals seeking to advance in their own practices. This ASID/Polsky Prize winner is recommended by the NCIDQ for exam preparation and covers the gamut of legal, financial, management, marketing, administrative, and ethical issues. You gain all the essential skills needed for planning and maintaining a thriving interior design business, presented in the clear, easy-to-follow style that is the hallmark of this text.

This edition is completely current with the latest business practices and features a host of new practice aids:

• Companion CD-ROM includes a trial version of professional practice software, business forms, numerous short articles, plus additional information and resources.
• New examples help you manage the latest challenges and implement the latest business practices.
• A new chapter devoted to strategic planning explains this important business concept in easy-to-understand language for students and professionals.
• Brief "what would you do" case studies in each chapter challenge you to respond to ethical issues faced by today's interior designers.

From creating a business plan to launching a promotional campaign to setting up a computerized accounting system, everything you need to launch and sustain a successful interior design practice is here..
Price: $42.70 [Notify me when price goes down.]

It has been more than twenty years since desktop publishing reinvented design, and it's clear that there is a growing need for designers and artists to learn programming skills to fill the widening gap between their ideas and the capability of their purchased software. This book is an introduction to the concepts of computer programming within the context of the visual arts. It offers a comprehensive reference and text for Processing (www.processing.org), an open-source programming language that can be used by students, artists, designers, architects, researchers, and anyone who wants to program images, animation, and interactivity.

The ideas in Processing have been tested in classrooms, workshops, and arts institutions, including UCLA, Carnegie Mellon, New York University, and Harvard University. Tutorial units make up the bulk of the book and introduce the syntax and concepts of software (including variables, functions, and object-oriented programming), cover such topics as photography and drawing in relation to software, and feature many short, prototypical example programs with related images and explanations. More advanced professional projects from such domains as animation, performance, and typography are discussed in interviews with their creators. "Extensions" present concise introductions to further areas of investigation, including computer vision, sound, and electronics. Appendixes, references to other material, and a glossary contain additional technical details. Processing can be used by reading each unit in order, or by following each category from the beginning of the book to the end. The Processing software and all of the code presented can be downloaded and run for future exploration.

Essays by:
Alexander R. Galloway, Golan Levin, R. Luke DuBois, Simon Greenwold, Francis Li, Hernando Barragán

Interviews with:
Jared Tarbell, Martin Wattenberg, James Paterson, Erik van Blockland, Ed Burton, Josh On, Jürg Lehni, Auriea Harvey and Michaël Samyn, Mathew Cullen and Grady Hall, Bob Sabiston, Jennifer Steinkamp, Ruth Jarman and Joseph Gerhardt, Sue Costabile, Chris Csikszentmihályi, Golan Levin and Zachary Lieberman, Mark Hansen.
Price: $34.65 [Notify me when price goes down.]

Designers are quick to tell us about their sources of inspiration, but they are much less willing to reveal such critical matters as how to find work, how much they charge, and what to do when a client rejects three weeks of work and refuses to pay the bill. How to be a graphic designer without losing your soul addresses the concerns of young designers who want to earn a living by doing expressive and meaningful work, and who want to avoid becoming hired drones working on soulless projects. Written by a designer for designers, it combines practical advice with philosophical guidance to help young professionals embark on their careers.

How should designers manage the creative process? What's the first step in the successful interpretation of a brief? How do you generate ideas when everything just seems blank? How to be a graphic designer offers clear, concise guidance for these questions, along with focused, no-nonsense strategies for setting up, running, and promoting a studio, finding work, and collaborating with clients.

The book also includes inspiring interviews with ten leading designers, including Rudy VanderLans (Emigre), John Warwicker (Tomato), Neville Brody (Research Studios), and Andy Cruz (House Industries). All told, How to be a graphic designer covers just about every aspect of the profession, and stands as an indispensable guide for any young designer..
Price: $11.40 [Notify me when price goes down.]

Mary Gehlhar, author, industry authority, and consultant to hundreds of designers, including Zac Posen, Twinkle by Wenlan, Rebecca Taylor, and Cloak, gives readers behind-the-scenes insights and essential business information on creating and sustaining a successful career as an independent designer.

With advice from fashion luminaries including Donna Karan, Tommy Hilfiger, Cynthia Rowley, Diane von Furstenberg, Richard Tyler, and top executives from Saks Fifth Avenue and Barneys New York, this fully updated and revised edition of The Fashion Designer Survival Guide addresses the latest trends in apparel and accessories, the newest designers, an updated introduction, and a new foreword by Diane von Furstenberg, Designer and President of the Council of Fashion Designers of America (CFDA).

The Fashion Designer Survival Guide provides the necessary tools to get a fashion line or label up and moving on the right track, including:

* How to create a viable business plan

* Figuring out how much money you need, where and how to get it, and how to make it last, including the latest on private equity

* The best sources for fabric and materials

* Navigating the pitfalls of production both at home and abroad

* Marketing, branding, and getting the product into the stores and into the customer's closets

* Romancing the press, dressing celebrities, and creative publicity techniques

* Producing a runway show that will get results.
Price: $14.72 [Notify me when price goes down.]