Books about Engineering from Amazon.com

...offers updated information on reporting statistics, writing withour bias, preparing manuscripts with a word processor for electronic production, and publishing research in accordance with ethical principles..
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"The best way to understand the dramatic transformation of unknown books into bestsellers, or the rise of teenage smoking, or the phenomena of word of mouth or any number of the other mysterious changes that mark everyday life," writes Malcolm Gladwell, "is to think of them as epidemics. Ideas and products and messages and behaviors spread just like viruses do." Although anyone familiar with the theory of memetics will recognize this concept, Gladwell's The Tipping Point has quite a few interesting twists on the subject.

For example, Paul Revere was able to galvanize the forces of resistance so effectively in part because he was what Gladwell calls a "Connector": he knew just about everybody, particularly the revolutionary leaders in each of the towns that he rode through. But Revere "wasn't just the man with the biggest Rolodex in colonial Boston," he was also a "Maven" who gathered extensive information about the British. He knew what was going on and he knew exactly whom to tell. The phenomenon continues to this day--think of how often you've received information in an e-mail message that had been forwarded at least half a dozen times before reaching you.

Gladwell develops these and other concepts (such as the "stickiness" of ideas or the effect of population size on information dispersal) through simple, clear explanations and entertainingly illustrative anecdotes, such as comparing the pedagogical methods of Sesame Street and Blue's Clues, or explaining why it would be even easier to play Six Degrees of Kevin Bacon with the actor Rod Steiger. Although some readers may find the transitional passages between chapters hold their hands a little too tightly, and Gladwell's closing invocation of the possibilities of social engineering sketchy, even chilling, The Tipping Point is one of the most effective books on science for a general audience in ages. It seems inevitable that "tipping point," like "future shock" or "chaos theory," will soon become one of those ideas that everybody knows--or at least knows by name. --Ron Hogan.
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Composition teachers throughout the English-speaking world have been pushing this book on their students since it was first published in 1957. Co-author White later revised it, and it remains the most compact and lucid handbook we have for matters of basic principles of composition, grammar, word usage and misusage, and writing style..
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From the completely new, exceptional art program, to the complete integration of the text with technology, Saladin has formed a teaching solution that will both motivate and enable your students to understand and appreciate the wonders of anatomy and physiology. This distinctive text was developed to stand apart from all other A&P texts with unparalleled art, a writing style that has been acclaimed by both users and reviewers and clinical coverage that offers the perfect balance without being too much. Saladin’s well-accepted organization of topics is based upon the most logical physiological ties between body systems. The text requires no prior knowledge of college chemistry or cell biology, and is designed for a two-semester A&P college course..
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Written by New York Times columnist and Missing Manual series creator David Pogue, this first-to-market update shows readers and tire kickers everything they need to know to get the most out of their new Apple iPhone. As beautiful as the product it covers, this full-color book helps readers accomplish everything from Web browsing to watching videos.

Author David Pogue's iPhone 2E Tips
The beauty of the new iPhone 3G is that you don't need one. Almost all of the juicy stuff actually comes with the iPhone 2.0 software and the online App Store, both of which run perfectly well on the old iPhone as well. That, incidentally, is also the beauty of iPhone: The Missing Manual, 2nd Edition. It covers both the old and the new iPhones, because it covers the 2.0 software, the iPhone App Store, and so on. Here are a few of my favorite tips from the book:

1) At the top of the screen, little icons indicate how you're connected to the Internet: an E for the vast but dog-slow AT&T Edge network, a 3G icon if you're on the faster but limited-area AT&T third-generation network, and radiating signal bars if you're on Wi-Fi. The tip here: The two cellular icons (E and 3G) disappear whenever you're on Wi-Fi. That's not a mistake. The iPhone assumes that Wi-Fi is faster and better than any cellular network, and if you're on it, you don't care about E or 3G (and it's right).

2) Unfortunately, 3G is a battery hog. If you don't see a 3G icon on your iPhone 3G's status bar, then you're not in a 3G hot spot, and you're not getting any benefit from the phone's 3G radio. By turning it off, you'll double the length of your iPhone 3G's battery power, from 5 hours of talk time to 10. To do so, from the Home screen, tap Settings->General->Network-> Enable 3G Off. Yes, this is sort of a hassle, but if you're anticipating a long day and you can't risk the battery dying halfway through, it might be worth doing. After all, most 3G phones don't even let you turn off their 3G circuitry.

3) More ways to save power: turn off more features. In Settings, you can turn off Bluetooth; Wi-Fi; GPS; "push" data; and the cellphone radio. Each saves you another bit of power.

4) When typing on the on-screen keyboard, you can save time by deliberately leaving out the apostrophe in contractions like I'm, don't, can't, and so on. Type im, dont, cant, and so on. The iPhone proposes I'm, don't, or can't, so you can just tap the Space bar to fix the word and continue.

5) To produce an accented character (like é, ë, è, ê, and so on), keep your finger pressed on that key for 1 second. A palette of accented alternatives appears; slide onto the one you want. (Keys that sprout these alternative versions: E, Y, U, I, O, S, L, Z, C, N, ?, ', ", $, and !.)

6) Even if you've engaged the silencer switch on the side, the iPhone still sounds any alarm you've set. Good to know.

7) You probably already know that you can rearrange your Home screen, and even set up multiple Home screens (up to 9). Just hold your finger down on any one icon until they all begin to wiggle. Now you can drag them to rearrange them (even onto the Dock of four special icons at the bottom), or drag off to the right to create a new Home screen. And what if, in the process of downloading and then deleting new App store programs, you wind up with unsightly gaps on your Home screens? Here's a quick way to consolidate them onto a smaller number of full Home screens, without gaps: tap Settings->General-> Reset->Reset Home Screen Layout. If you'd put 10 programs on each of four Home screens, you wind up with only two screens, each packed with 20 icons. Any leftover blank pages are eliminated.

8) If you come to the iPhone from another, lesser GSM phone, your phone book may be stored on its little SIM card instead of in the phone itself . In that case, you don't have to retype all of those names and numbers to bring them into your iPhone. In Settings->Contacts, the new Import SIM Contacts button can do the job for you. (The results may not be pretty. For example, some phones store all address-book data in CAPITAL LETTERS.)

9) If you've indulged yourself by downloading some goodies from the App Store, then you may find yourself wondering where you're supposed to adjust their preferences. Turns out they often get stashed away in a completely different program—in Settings. That's where Apple encourages software authors to locate their own setting screens. For example, here's where you can edit your screen name and password for the AIM chat program, change how many days' worth of news you want the NY Times Reader to display, and so on.

10) Don't type http://www or .com when entering Web addresses. Safari is smart enough to know that most Web addresses use that format—so you can leave all that stuff out, and it will supply them automatically. Instead of http://www.cnn.com, for example, just type cnn and hit Go.

11) Don't type .net, .org, or .edu, either. Safari's secret pop-up menu of canned URL choices can save you four keyboard-taps apiece. To see it, hold your finger down on the .com button. Then tap the common suffix you want.

12) The iPhone can now geotag the photos you take with it. Geotagging means, "embedding your latitude and longitude information into a photo when you take it." After all, every digital picture you've ever taken comes with its time and date invisibly embedded in its file; why not its location? So the good news is that the iPhone can geotag every photo you take. How you get to see this information, is a bit trickier. Once the photos are synced to your computer, you can view the geotag information in iPhoto (the Get Info command reveals latitude and longitude), Preview (the Inspector window shows a map), Picasa (use the Tools->Geotag menu to see the photo's location in Google Earth). Unfortunately, the iPhone strips away the geotags whenever you send a photo by e-mail. That's a good argument for using the free downloadable program AirMe instead of the iPhone's built-in camera program. It avoids that geotag-stripping problem and many others.
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A Market Leading, Traditional Approach to Organic Chemistry

Throughout all seven editions, Organic Chemistry has been designed to meet the needs of the "mainstream," two-semester, undergraduate organic chemistry course. This best-selling text gives students a solid understanding of organic chemistry by stressing how fundamental reaction mechanisms function and reactions occur. With the addition of handwritten solutions, new cutting-edge molecular illustrations, updated spectroscopy coverage, seamless integration of molecular modeling exercises, and state-of-the-art multimedia tools, the 7th edition of Organic Chemistry clearly offers the most up-to-date approach to the study of organic chemistry..
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Eric Widmaier (Boston University), Hershel Raff (Medical College of Wisconsin), and Kevin Strang (University of Wisconsin) have taken on the challenge of maintaining the strengths and reputation of Vander’s Human Physiology: The Mechanisms of Body Function. Moving beyond the listing of mere facts, it stressed the causal chains of events that constitute the mechanisms of body function. The fundamental purpose of this textbook is to present the principles and facts of human physiology in a format that is suitable for undergraduates regardless of academic background or field of study.

Vander’s Human Physiology, eleventh edition, carries on the tradition of clarity and accuracy, while refining and updating the content to meet the needs of today’s instructors and students. The eleventh edition features a streamlined, clinically oriented focus to the study of human body systems. It has also responded to reviewer requests for more clinical applications. Chapter 19 is new and contains three complete case studies. Physiology Inquiries have also been added to many figures throughout the chapters. These critical-thinking questions are just one more opportunity to add to the student’s learning experience..
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Building on the extraordinary success of six best-selling editions, Bill Callister's new Seventh Edition of MATERIALS SCIENCE AND ENGINEERING: AN INTRODUCTION continues to promote student understanding of the three primary types of materials (metals, ceramics, and polymers) and composites, as well as the relationships that exist between the structural elements of materials and their properties..
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