Books about In house from Amazon.com

Mark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban legends, conspiracy theories, and bogus public-health scares circulate effortlessly. Meanwhile, people with important ideas–business people, teachers, politicians, journalists, and others–struggle to make their ideas “stick.”

Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas? In Made to Stick, accomplished educators and idea collectors Chip and Dan Heath tackle head-on these vexing questions. Inside, the brothers Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the “human scale principle,” using the “Velcro Theory of Memory,” and creating “curiosity gaps.”

In this indispensable guide, we discover that sticky messages of all kinds–from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony–draw their power from the same six traits.

Made to Stick is a book that will transform the way you communicate ideas. It’s a fast-paced tour of success stories (and failures)–the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of “the Mother Teresa Effect”; the elementary-school teacher whose simulation actually prevented racial prejudice. Provocative, eye-opening, and often surprisingly funny, Made to Stick shows us the vital principles of winning ideas–and tells us how we can apply these rules to making our own messages stick..
Price: $14.07 [Notify me when price goes down.]

In nineteenth-century China, in a remote Hunan county, a girl named Lily, at the tender age of seven, is paired with a laotong, “old same,” in an emotional match that will last a lifetime The laotong, Snow Flower, introduces herself by sending Lily a silk fan on which she’s painted a poem in nu shu, a unique language that Chinese women created in order to communicate in secret, away from the influence of men. As the years pass, Lily and Snow Flower send messages on fans, compose stories on handkerchiefs, reaching out of isolation to share their hopes, dreams, and accomplishments. Together, they endure the agony of foot-binding, and reflect upon their arranged marriages, shared loneliness, and the joys and tragedies of motherhood. The two find solace, developing a bond that keeps their spirits alive. But when a misunderstanding arises, their deep friendship suddenly threatens to tear apart..
Price: $4.84 [Notify me when price goes down.]

From a universally respected combat journalist, a gripping history based on five years of front-line reporting about how the war was turned around–and the choice now facing America

During the fierce battle for Fallujah, Bing West asked an Iraqi colonel why the archterrorist Abu Musab al-Zarqawi had fled in women’s clothes. The colonel pointed to a Marine patrol walking by and said, “Americans are the strongest tribe.”

In Iraq, America made mistake after mistake. Many gave up on the war. Then the war took a sharp U-turn. Two generals–David Petraeus and Raymond Odierno–displayed the leadership America expected. Bringing the reader from the White House to the fighting in the streets, this remarkable narrative explains the turnaround by U.S. forces.

In the course of fourteen extended trips over five years, West embedded with more than sixty front-line units, discussing strategy with generals and tactics with corporals. He provides an expert’s account of counterinsurgency, disposing of myths. By describing the characters and combat in city after city, West gives the reader an in-depth understanding that will inform the debate about the war. This is the definitive study of how American soldiers actually fought –a gripping and visceral book that changes the way we think about the war, and essential reading for understanding the next critical steps to be taken.

Praise for The Strongest Tribe:

"Balanced, panoramic assessment of the Iraq War by former Marine and Reagan administration veteran West (No True Glory, 2005, etc.), who heralds American soldiers as its unsung heroes amid the “fog of Washington”. . .A timely, eye-opening historical analysis that provides clarity around the difficult choices the next president faces."
--Kirkus (starred review)

"In this important new chronicle of the war in Iraq, Bing West reveals how America reached the brink of defeat in 2006 and then managed in 2007 to stage a stunning turnaround. With its vivid, on-the-ground reporting, his book is a fitting tribute to the honor, valor, and toughness of our soldiers. Notwithstanding numerous mistakes by their leaders, West shows that their sacrifices have made success possible--as long we do not withdraw prematurely."
--Senator John S. McCain

“Sometimes the best way to support the troops is to criticize the generals. Bing West does both well in this book, showing a sympathy for our soldiers and Marines, but also a great ear for military truth and a determination to render events accurately. This is his third and most important book about the Iraq war. Read it.”
-- Thomas E. Ricks, author of FIASCO: The American Military Adventure in Iraq

“A brilliant exposition. Based on extensive experience in the war zone, Bing West recounts how Soldiers and Marines showed the President and the Pentagon the way to solve the Iraq insurgency problem. Echoing the admonition that "all politics are local", The Strongest Tribeconvincingly argues that it was a grass roots strategy developed by on-scene officers who forged ties at the tribal level that brought stability to Iraq's turbulent Anbar Province and provided hope for all Iraq.”
-- Lt. Gen. Bernard E. Trainor USMC (Ret.) Co-author of The Generals' War
and COBRA II: The Inside Story of the Invation and Occupation of Iraq

“Some four decades ago I told Bing West that his book, the Village, would become a classic in counterinsurgency warfare. And so it did. "The Strongest Tribe" will surely be West's second classic -  a moving and detailed account of almost six years of war in Iraq.”
- Dr. James R. Schlesinger, Director of Central Intelligence Agency, Nixon administration; Secretary of Defense, Ford administration; Chairman, The Mitre Corporation

.
Price: $13.50 [Notify me when price goes down.]

.
Price: $9.94 [Notify me when price goes down.]

Get ready for a world of adventure with the first four titles in the beloved Magic Tree House series!

Jack and his little sister Annie are just two regular kids from Frog Creek, Pennsylvania Then they discover a mysterious tree house packed with all sorts of books...and their lives are never the same! Soon they are traveling through time and space in the magic tree house and having amazing adventures. Whether it's watching baby dinosaurs hatch, finding a secret passage in a castle, helping a ghost queen in an Egyptian pyramid, or finding pirate treasure readers won't want to miss a single story!.
Price: $7.85 [Notify me when price goes down.]

.
Price: $8.03 [Notify me when price goes down.]

Description coming soon....
Price: $0.88 [Notify me when price goes down.]

Kim Edwards’s stunning family drama evokes the spirit of Sue Miller and Alice Sebold, articulating every mother’s silent fear: what would happen if you lost your child and she grew up without you? In 1964, when a blizzard forces Dr. David Henry to deliver his own twins, he immediately recognizes that one of them has Down Syndrome and makes a split-second decision that will haunt all their lives forever. He asks his nurse to take the baby away to an institution and to keep her birth a secret. Instead, she disappears into another city to raise the child as her own. Compulsively readable and deeply moving, The Memory Keeper’s Daughter is an astonishing tale of redemptive love. BACKCOVER: “Edwards is a born novelist. . . . Rich with psychological detail and the nuances of human connection.”
—Chicago Tribune

“Unfolds from an absolutely gripping premise, drawing you deeply and irrevocably into the entangled lives of two families and the devastating secret that shaped them both. I loved this riveting story.”
—Sue Monk Kidd

“Anyone would be struck by the extraordinary power and sympathy of The Memory Keeper’s Daughter.”
—The Washington Post

“Kim Edwards has written a novel so mesmerizing that I devoured it. . . . The Memory Keeper’s Daughter has it all.”
—Sena Jeter Naslund

“Kim Edwards has created a tale of regret and redemption, of honest emotion, of characters haunted by their past. This is simply a beautiful book.”
—Jodi Picoult.
Price: $1.75 [Notify me when price goes down.]