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Who Moved My Cheese? An Amazing Way to Deal with Change in Your Work and in Your Life
Change can be a blessing or a curse, depending on your perspective The message of Who Moved My Cheese? is that all can come to see it as a blessing, if they understand the nature of cheese and the role it plays in their lives. Who Moved My Cheese? is a parable that takes place in a maze. Four beings live in that maze: Sniff and Scurry are mice--nonanalytical and nonjudgmental, they just want cheese and are willing to do whatever it takes to get it. Hem and Haw are "littlepeople," mouse-size humans who have an entirely different relationship with cheese. It's not just sustenance to them; it's their self-image. Their lives and belief systems are built around the cheese they've found. Most of us reading the story will see the cheese as something related to our livelihoods--our jobs, our career paths, the industries we work in--although it can stand for anything, from health to relationships. The point of the story is that we have to be alert to changes in the cheese, and be prepared to go running off in search of new sources of cheese when the cheese we have runs out. Dr. Johnson, coauthor of The One Minute Manager and many other books, presents this parable to business, church groups, schools, military organizations--anyplace where you find people who may fear or resist change. And although more analytical and skeptical readers may find the tale a little too simplistic, its beauty is that it sums up all natural history in just 94 pages: Things change. They always have changed and always will change. And while there's no single way to deal with change, the consequence of pretending change won't happen is always the same: The cheese runs out. --Lou Schuler.
Price: $3.95
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Be Prepared: A Practical Handbook for New Dads
Take your average guide for new mothers, chuck most of the stuff about breast feeding and ditch the deep background research and stats, then generously pepper with illustrations and burley humor and what do you have? Your average guide for new fathers. Be Prepared follows that template pretty closely, and that's really quite an acceptable thing. Yes, there's a bit too much emphasis here on broadly drawn manly stuff like changing a diaper at a ballgame, but there's also heaps of useful advice that's cleverly and efficiently presented for pops who, despite their best intentions, really aren't prepared to dig into encyclopedia-sized tomes. The basics (childproofing, bathing, feeding, entertaining) intermix with nifty sidebars (homemade bath toys, foods to never give your baby, exercises for dads) in easy-to-peruse chapters organized according to the age of the offspring up to age 1. There are more thorough how-to guides for new dads, but for most men moving into fatherhood, Be Prepared will fill the bill. --Steven Stolder.
Price: $7.75
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Memoirs of a Geisha
According to Arthur Golden's absorbing first novel, the word "geisha" does not mean "prostitute," as Westerners ignorantly assume--it means "artisan" or "artist." To capture the geisha experience in the art of fiction, Golden trained as long and hard as any geisha who must master the arts of music, dance, clever conversation, crafty battle with rival beauties, and cunning seduction of wealthy patrons. After earning degrees in Japanese art and history from Harvard and Columbia--and an M.A. in English--he met a man in Tokyo who was the illegitimate offspring of a renowned businessman and a geisha. This meeting inspired Golden to spend 10 years researching every detail of geisha culture, chiefly relying on the geisha Mineko Iwasaki, who spent years charming the very rich and famous. The result is a novel with the broad social canvas (and love of coincidence) of Charles Dickens and Jane Austen's intense attention to the nuances of erotic maneuvering. Readers experience the entire life of a geisha, from her origins as an orphaned fishing-village girl in 1929 to her triumphant auction of her mizuage (virginity) for a record price as a teenager to her reminiscent old age as the distinguished mistress of the powerful patron of her dreams. We discover that a geisha is more analogous to a Western "trophy wife" than to a prostitute--and, as in Austen, flat-out prostitution and early death is a woman's alternative to the repressive, arcane system of courtship. In simple, elegant prose, Golden puts us right in the tearoom with the geisha; we are there as she gracefully fights for her life in a social situation where careers are made or destroyed by a witticism, a too-revealing (or not revealing enough) glimpse of flesh under the kimono, or a vicious rumor spread by a rival "as cruel as a spider." Golden's web is finely woven, but his book has a serious flaw: the geisha's true romance rings hollow--the love of her life is a symbol, not a character. Her villainous geisha nemesis is sharply drawn, but she would be more so if we got a deeper peek into the cause of her motiveless malignity--the plight all geisha share. Still, Golden has won the triple crown of fiction: he has created a plausible female protagonist in a vivid, now-vanished world, and he gloriously captures Japanese culture by expressing his thoughts in authentic Eastern metaphors. .
Price: $3.49
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Game Development Essentials: An Introduction
Game Development Essentials: An Introduction, 2nd Edition offers a thorough and insightful introduction to the game development industry, with industry updates that will keep readers current and well-prepared for a career in the field. The book begins with a highly informative chapter on the evolution of game development, providing a historical context for later chapters, and moves on to examine content creation and the concepts behind the development of story, character, environment, level design, user interface, and sound. With the same engaging writing style and examples that made the first edition so popular, this new edition features expanded coverage of today's hottest topics - such as next-generation platforms (Xbox 360, PS3, and Wii), level design, interface design, project management, serious games, game accessibility, and online social networks. New game-related technology, development techniques, and the latest research in the field make this an invaluable resource for anyone entering the exciting, competitive, ever-changing world of game development..
Price: $44.47
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Teaching To Change The World
In 1998, the first edition of Teaching To Change The World broke new ground in teacher education by positioning the foundations and practices of American schooling in the context of the struggle for social justice, democratic communities, and a better world. Indeed, "teaching to change the world” has become more than a book title; for thousands of individuals and for entire teacher education programs it is an everyday expression that embodies rigorous preparation and the highest professional aspirations for becoming a teacher. Author Jeannie Oakes was the founding director of UCLA’s Center X--the institutional home of the university’s teacher education program--a program based on the research and principles that Teaching To Change The World represents. Oakes draws from her distinguished research career as a sociologist of education to integrate the components of educational foundations into a thematic and ideological whole. The result is a sustainable theory of education that positions new teachers to be highly competent in the classroom, lifelong education reformers, and education leaders and partners with students and families. Co-author Martin Lipton brings to this book 31 years of classroom experience and a parallel career as education writer and consultant. His photographs of the book’s featured teachers and their students reveal that social justice classrooms are both ordinary and inspired..
Price: $56.20
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The Honk and Holler Opening Soon
The neon sign had seemed appropriate when the Honk and Holler Opening Soon was being built. But twelve years later, the once-busy highway outside Sequoyah, Oklahoma, is little-traveled, and "opening soon" is a tired joke. Today the sign is as battered and beaten as the cafe and its owner, Caney Paxton, a Vietnam War veteran who hasn't ventured outside since its opening. The characters who drift in and out of the Honk don't change much: Molly O, a four-times married earth mother who recognizes a wounded spirit when she meets one; Life Halstead, a widower who eats three meals a day in the cafe so he can be near Molly O; Hooks Red Eagle, Soldier Starr, and Quinton Roach, Cherokee veterans of World War II; and Bilbo and Peg Porter--Bilbo steadily puffing his smokes while Peg struggles for breath through her oxygen mask. With Christmas only days away, their lives are to be forever changed with the arrival of Vena Takes Horse, a Crow woman on a quest, and Bui Khanh, a Vietnamese refugee looking for home. A story that crackles and sizzles like burgers on a red-hot grill, The Honk and Holler Opening Soon captures a small town's prejudice and tolerance, violence and big-heartedness. It convinces us that dark clouds can really have silver linings. And it leaves us hungry for more writing from Billie Letts and the Oklahoma she portrays with so much vitality and love. .
Price: $3.80
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Generation X: Tales for an Accelerated Culture
Generation X is Douglas Coupland's acclaimed salute to the generation born in the late 1950s and 1960s--a generation known vaguely up to then as "twentysomething."Andy, Claire, and Dag, each in their twenties, have quit "pointless jobs done grudgingly to little applause" in their respective hometowns and cut themselves adrift on the California desert. In search of the drastic changes that will lend meaning to their lives, they've mired themselves in the detritus of American cultural memory. Refugees from history, the three develop an ascetic regime of story-telling, boozing, and working McJobs--"low-pay, low-prestige, low-benefit, no-future jobs in the service industry." They create modern fables of love and death among the cosmetic surgery parlors and cocktail bars of Palm Springs, disturbingly funny tales of nuclear waste, historical overdosing, and mall culture.A dark snapshot of the trio's highly fortressed inner world quickly emerges--landscapes peopled with dead TV shows, "Elvis moments," and semi-disposable Swedish furniture. And from these landscapes, deeper portraits emerge, those of fanatically independent individuals, pathologically ambivalent about the future and brimming with unsatisfied longings for permanence, for love, and for their own home. Andy, Dag, and Claire are underemployed, overeducated, intensely private, and unpredictable. Like the group they mirror, they have nowhere to assuage their fears, and no culture to replace their anomie. .
Price: $3.00
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The Unlikely Lavender Queen: A Memoir of Unexpected Blossoming
“I couldn’t help but question how I’d gotten to this strange spot in my life, so far from what I’d expected for myself. Yes, there had been a heady romance a few years back. Then a slew of subsequent decisions, fueled by love and yearnings I didn’t even know I had. But I never, ever would have suspected that this was where the sum total of them would bring me. That afternoon a new doubt dripped into my mind. When do you know, I wondered, whether the choices you’ve made were the right ones?”
In 1990, Jeannie Ralston was a successful magazine writer and bona fide city girl—the type of woman who couldn't imagine living on soil not shaded by skyscrapers. By 1994, she had called off an engagement, married Robb, a National Geographic photographer, and was living in Blanco Texas, population 1600. The Unlikely Lavender Queen is the intimate story of a woman who gives up a lot for the man she loves – her beloved blue state, bagels and all-night bodegas—only to have to wonder: Was it too much? Ralston offers a lively chronicle of her life as a wife, new mother and an urban settler in rural Texas. As she labors to convert a dilapidated barn into a livable home, deal with scorpions and unbearably hot summers, raise two young children while Robb is frequently away on assignment, she realizes her ultimate struggle is to reconcile her life plans and goals with her husband’s without coming out the proverbial loser. And just when it seems like she might be losing that fight--and herself-- a little purple bloom changes her life. For centuries lavender has been a mystical herb, so valuable to ancient Romans that a bushel would cost nearly a month’s wages. But when Robb returns from a trip to Provence with a plan for growing lavender on their land, Ralston is not convinced—in fact the last thing she needed or wanted was to take up farming on top of everything else. Then, much to her surprise, she slowly but surely falls in love with lavender, and in the course of growing and selling blooms, hosting the public at the farm, and creating lavender products, she discovers a new side of herself. A few short years later, Ralston had built Hill Country Lavender, a thriving commercial enterprise that transforms both her little corner of Texas and her life. The Unlikely Lavender Queen will resonate with all women who have faced the tough choices that come with “having it all” and secretly (or not so secretly) hoped for great adventure to come along and surprise them. Ralston’s honest, funny, and poignant memoir is a testament to the fact that such adventures await us around every bend in life..
Price: $12.98
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Startup Guide to Guerrilla Marketing: A Simple Battle Plan for First-Time Marketers
How to Get Started with Guerrilla Marketing "Jay is a genius. Now you can be one too. Just do what he and Jeannie say, don't tell anyone where you got the ideas and you're in. On the other hand, that would be selfish. Time to tell everyone you know what an amazing resource you're getting..." -Seth Godin, author of Meatball Sundae “The Guerrilla Marketing series has gained the well deserved trust of millions of followers worldwide who have benefited greatly from its wisdom. Now comes the Startup Guide to Guerrilla Marketing that will enable readers everywhere to adopt the mindset of a guerrilla marketer in order to achieve better business results, at less cost, faster. This is a wonderful book from equally wonderful people.” -Stephen M.R. Covey, author of The Speed of Trust: The One Thing That Changes Everything "If you are starting a business on a tight budget, this book is for you! The Father of Guerrilla Marketing reveals dozens of high impact, low-cost strategies for getting new customers using time, energy and imagination. If you want to start making money from your new business, get this book!” -Mitch Meyerson, founder of Guerrilla Marketing Coaching “Sit down, buckle your seat belt and be prepared to succeed. With this book you no longer have excuses to fail but a system to succeed. This Startupp Guide to Guerrilla Marketing is consistently unique and stimulating and provides unquestionable value to all who pick it up, peruse it and use it. “ -Al Lautenslager, bestselling co-author of Guerrilla Marketing in 30 Days "Forget the retired business executives with the firm handshakes and the sincere eye contact. Forget the SBA. Forget the seminar speakers with the expensive haircuts and the million-dollar smiles. If you want the best, most proven, most widely used and easiest-to-implement advice in the world on how to market a startup business, go no further than Jay and Jeannie Levinson's new book. They know what really works, and you need to know what they are so generously willing to share with you." -David Garfinkel, author of Advertising Headlines That Make You Rich.
Price: $5.32
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Game Development Essentials: Game Project Management: Game Project Management (Game Development Essentials)
Game Development Essentials: Game Project Management is the only book on the market that offers a comprehensive introduction to game project management in an informal and accessible style, while concentrating on both theory and practice. This book offers an overview of the game project management process including: roles and responsibilities of team members; phases of production; concept development; testing, marketing; scheduling; and budgeting. The fast-growing game industry has fueled rapid upward movement of game production staff into the ranks of management. This book will train readers in the tools and techniques necessary to become effective team leaders..
Price: $34.93
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