Books about Krispies from Amazon.com

Praise for Making Dough

"I was enchanted, intrigued, and fascinated by every page of this book. Kirk Kazanjian, Amy Joyner, and Dick Clark (yes, that Dick Clark) have done a masterful job of storytelling in Making Dough. The book is inspirational, enlightening, and just plain great reading In fact, it's great reading with sprinkles on it. What a yummy book!"
-Jay Conrad Levinson
Bestselling Author, Guerrilla Marketing series of books

"Krispy Kreme's success goes well beyond being a retail phenomenon. This book will show you what went on behind the scenes to build the company. Along the way, it will teach you how you can take a product that is seemingly counter-culture and turn it into an addictive brand."
-Phil Lempert
Author, Being the Shopper and Today show food trends editor

"Words can't do justice to Krispy Kreme doughnuts-just eat one! But as a fan of the product, it's interesting to read this business success story."
-Vince Gill
Singer/Songwriter

"You know what? You have absolutely no chance of starting the next Krispy Kreme! But, the lessons they learned and the insight they used to build their once-in-a-lifetime success are useful, practical, and powerful tactics that any business can benefit from."
-Seth Godin
Author, Purple Cow

"Take heart. You don't need a massive organization and a massive advertising budget to build a powerful brand. This interesting book by Kirk Kazanjian and Amy Joyner tells how Krispy Kreme did it on a shoestring."
-Al Ries
Coauthor, The Fall of Advertising and the Rise of PR

"I think it's safe to say that just about every company would love to know the secret ingredients of Krispy Kreme's sweet success. After all, it doesn't advertise, it is a revered member of the community, and it keeps growing like crazy. What an extraordinary business! Without doubt, you should pay attention to what Krispy Kreme is doing, especially if you want to prosper in today's competitive world."
-From the Foreword by Dick Clark
Producer, Entertainer, and Krispy Kreme Franchisee.
Price: $7.48 [Notify me when price goes down.]

Comprehensively revised, Fundamental Accounting Principles uses the 2003 annual report of Krispy Kreme to help make accounting concepts and precepts both interesting and understandable NetTutor provides you with live, personalized assistance via the Internet, while the accompanying Topic Tackler CD features video clips, slide shows, and more for two key topics within each chapter.

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Price: $120.00 [Notify me when price goes down.]

With years of success in the introductory accounting market, the author team of Wild, Larson and Chiappetta is a leader in accounting instruction, technology application, and student learning. Once again, this author team responds to the market’s request for a more balanced financial and managerial (~50/50) book with a corporate approach; thus, we announce the publication of Financial and Managerial Accounting by Wild, Larson and Chiappetta. With the same innovative features as reflected in Fundamental Accounting Principles, 17e, the authors provide a balance to small and large business examples, the integration of new computerized learning tools, superior end-of-chapter materials, and highly engaging, pedagogical learning structures. The inclusion of Homework Manager and Carol Yacht’s General Ledger and Peachtree software provides students with further advantages as they strive to learn key accounting concepts and their role in business. With over 250 instructors providing us feedback and direction, the author team “reached new heights” in providing you and your students the most accessible, reliable, and instructor-friendly textbook ever. After reviewing this textbook, you will see why Financial and Managerial Accounting by Wild, Larson and Chiappetta is the best introductory financial and managerial accounting text on the market..
Price: $20.00 [Notify me when price goes down.]

This digital document is an article from San Diego Business Journal, published by CBJ, L.P. on December 18, 2000. The length of the article is 840 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: D' oh! Doughnuts Have Em Standing in Line.(Krispy Kreme Doughnout Corp. to open store in San Diego)(Brief Article)
Author: Lee Zion
Publication:San Diego Business Journal (Magazine/Journal)
Date: December 18, 2000
Publisher: CBJ, L.P.
Volume: 21 Issue: 51 Page: 1

Article Type: Brief Article

Distributed by Thomson Gale.
Price: $5.95 [Notify me when price goes down.]

This digital document is an article from Business North Carolina, published by Business North Carolina on December 1, 2001. The length of the article is 482 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Krispy Kreme goes for too much dough. (Money Matters).(high stock price)(Brief Article)(Statistical Data Included)
Author: Brian J. O'Connor
Publication:Business North Carolina (Magazine/Journal)
Date: December 1, 2001
Publisher: Business North Carolina
Volume: 21 Issue: 12 Page: 8(1)

Article Type: Brief Article, Statistical Data Included

Distributed by Thomson Gale.
Price: $5.95 [Notify me when price goes down.]