Books about Profitability from Amazon.com

ROI (Return on Investment) is today's key business tool for measuring how effectively money was spent--yet few marketing managers receive any ROI training at all. Marketing ROIchanges all that, showing marketing pros at every level how to use ROI and other financial metrics to support their strategic decision making.

This comprehensive book details how an accurate working knowledge of ROI is essential for using the latest marketing measurements, and provides insights for gaining the greatest competitive advantage from the skilled use and understanding of ROI concepts..
Price: $21.29 [Notify me when price goes down.]

This book gives away tools and methods used by the largest behaviorally based management consulting firm in the world-CLG (www.clg.com). It is filled with client stories, case studies, testimonials, and-most importantly-the secrets to what has led to personal and organizational transformations in blue-chip companies: Behavioral Science applied to business.

Why is being a leader more challenging now than ever before?

Our world has never had greater threats, nor greater opportunities. So many of them come down to people...relationships...behavior.

It is up to you to engage the hearts and minds of your people-and to unleash discretionary performance through the systematic use of Behavioral Science. Nothing changes until behaviors change.

It's about your success

If you are a leader with an agenda for change, this is the book for you. It's not enough to have brilliant strategies, efficient processes, and agile people. Dr. Braksick shows how to make these ingredients work together so you can transform your organization's performance.

Using the clear guidance in this book, you can identify the behaviors needed in your organization to consistently produce desired results. You will learn how to arrange the work environment to encourage those behaviors up and down the organization. And you will learn how to change your own leadership behaviors to make things happen while engaging people's hearts and minds.

Refreshing candor

Dr. Braksick helps leaders tackle their toughest business challenges, using the science of human behavior, backed by more than 80 years of research. In her unique, engaging way, Dr. Braksick makes Behavioral Science accessible to leaders, translating it into usable tools you can apply immediately.Her directness, caring, and passion for improving performance and organizations is inspiring.

Be the leader for others that you seek other leaders to be for you

Make a difference through your words and actions-as these are your most powerful gifts. This book gives you the simple formula for unlocking success in yourself and in others.

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Price: $4.97 [Notify me when price goes down.]

"How can I create an innovation engine that will consistently deliver substantial organic growth?"

This question is the number-one issue for most CEOs and senior executives today. Innovation is a critical driver of organic growth, yet based on the authors’ research, only a small percent of companies know how to effectively use innovation to sustain long-term, profitable growth. And the stakes couldn’t be higher—failure to create successful new products, services, and business models causes stagnating or declining profits.

Now, for the first time, experts Michael George, James Works and Kimberly Watson-Hemphill explain the surprising and significant gap between the CEO’s growth goals and actual performance. The authors, who are experts at connecting strategy to execution, give you a complete blueprint for exploiting the strategic and operational dimensions of innovation. Using fresh insights about the true drivers of fast time-to-market and the inadequate success rate of innovation, Fast Innovation reveals:

Why current approaches to innovation fail

A new strategic and tactical plan that will help your company dramatically reduce time-to-market by 50 to 80 percent

The secret for finding out what your customers really want (not just what they say they want)

Tools and methods for turning customer insights into ideas that will generate significant ROI

The key levers that senior leadership must engage to create innovation capability across the business

You’ll receive specific actionable solutions for driving disruptive and sustaining innovation at the strategic, portfolio and project level. You’ll also learn how to improve how much time your innovation teams actually spend innovating, and discover the changes that must be launched at the corporate level in order to enable the whole business to embrace and get results from this approach..
Price: $5.94 [Notify me when price goes down.]

Why settle for less when you can have stellar profits?

Business is brisk and you have a solid core of loyal customers So why aren't you raking in bigger profits? Sounds like it's time to see what you could be doing better-and Brad Sugars is the best there is. A self-made multimillionaire and entrepreneurial expert, Brad helps you identify ways to improve your business and boost profits fast using the 4Ms of profit:

• MANAGEMENT: team training, better recordkeeping, and effective time management
• MONEY: auditing, budgeting, and pricing
• MARKETING: up-selling, add-on selling, and using lists of qualified leads
• MERCHANDISE: increasing the number of big margin items or services, carrying exclusive product lines, and only selling fast-moving stock

Get real results right now when you discover all that Instant Success has to offer!

Instant Advertising * Instant Cashflow * Instant Leads * Instant Promotions * Instant Referrals * Instant Repeat Business * Instant Sales * Instant Systems * Instant Team Building * The Business Coach * The Real Estate Coach * Successful Franchising * Billionaire in Training

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Price: $5.00 [Notify me when price goes down.]

Revolutionary techniques that traders can implement to improve profits and avoid losses

No trader, professional or individual, can afford not to have a solid risk management program integrated into his or her trading system. But finding a precise mathematical model to replace subjective decision-making processes is a challenge. Traditionally, risk management has focused solely on loss avoidance, but in Trading Risk, hedge fund risk manager Kenneth Grant presents some-thing completely new—how to manage a portfolio to minimize risk and increase profits by putting more capital at risk. Trading Risk details a risk management program that can help both money managers and individual traders evaluate which elements in a portfolio are working efficiently and which aren’t. By illustrating an extremely simple set of statistical and arithmetic tools this book can help readers enhance their performance in many financial markets.

Kenneth L.Grant is Cheyne’s Global Risk Manager, and is the Managing Member for Cheyne Capital, LLC, the firm’s U.S. arm. Mr. Grant is a pioneer in the field of hedge fund risk management and capital allocation. Before joining Cheyne, he created risk control programs at two of the world’s leading hedge funds, Tudor Investments and SAC Capital, where he was eventually promoted to the title of Chief Investment Strategist. Mr. Grant holds a Bachelor of Science in Economics and Mathematics from the University of Wisconsin, an MA in Economics from Columbia University, and an MBA from the University of Chicago Graduate School of Business..
Price: $38.51 [Notify me when price goes down.]

This one-stop reference provides you with a comprehensive overview of CO-PA including detailed coverage of important topics such as planning, master data in CO-PA, transfer of actual data and master data issues, reporting, and much more. If you are planning to configure, or in the process of configuring and using Controlling-Profitability Analysis with SAP, then this must-have resource is for you. Based on SAP ERP 6.0, the author helps you understand the important elements of a successful CO-PA implementation from a process-oriented perspective. Key elements include the fundamentals of profitability management, development of the CO-PA models, interaction with the FI component of R/3 or SAP ERP 6.0, configuration of account-based and costing-based CO-PA, the CO-PA planning framework, and that's just the for starters. This unique reference also clarifies the complex integration of CO-PA with other SAP components, such as SAP BW and SAP NetWeaver BI, and addresses the common managerial CO-PA-related questions encountered in many implementations. Whether you're a consultant, a business user, or an advanced SAP ERP Financials, or CO professional, this book takes you step-by-step through the CO-PA implementation journey, while addressing your most pressing concerns. Highlights Include: Break-even analysis Cost classifications Operating concern configuration Reporting Integration issues SAP-delivered templates SAP profitability model Costing-based CO-PA Account-based CO-PA Master data CO-PA planning framework Advanced functionalities.
Price: $73.95 [Notify me when price goes down.]

Two of the most innovative thinkers in the field present a work that represents the single best resource for understanding and implementing activity-based cost management. Kaplan and Cooper reveal that most companies don't know how to measure accurately, influence, or understand the fundamental cost drivers in their businesses. They then provide a detailed and comprehensive blueprint that will enable managers to make better decisions and to promote organizational learning and improvement.

Cost and Effect takes the management, finance, and accounting fields to an entirely new level, as the authors demonstrate how the principles of activity-based costing and other advanced cost management techniques, such as target and kaizen costing, can drive business performance. Using lively examples from a variety of leading companies worldwide--including Siemens, Hewlett-Packard, AT&T, the Swedish wire manufacturer Kanthal, Kirin Beer, and Procter & Gamble--they show how to create integrated, knowledge-based systems that provide meaningful information on current and past performance.

The innovation systems described in Cost and Effect will help you: Determine where improvements in quality, efficiency, and productivity will have the highest payoffs. Assist front-line employees in their learning and improvement activities. Make better product mix and capital investment decisions. Negotiate more effectively on price, product features, quality, delivery, and service to promote win-win relationships with your customers. Choose low-cost suppliers who are truly low cost, not just low price. Design products and services that meet customers' expectations--and that can be produced and delivered at a profit. Integrate your activity-based cost system into reporting and budgeting processes to reveal the sources of excess capacity.

Everyone involved in running a business--from general managers and strategic planners to financial executives, IT professionals, and operations managers--must read this book to learn how innovative cost and performance measurement systems can enhance their organizational profitability and performance..
Price: $9.97 [Notify me when price goes down.]

This Fourth Edition covers computer software and database tools that are written exclusively for the interior design field and general financial and project management programs that can streamline internal office processes. In addition to presenting the most recent banking changes, it also features an updated credit section that compares current and past procedures for obtaining and using credit..
Price: $60.53 [Notify me when price goes down.]

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Price: $38.60 [Notify me when price goes down.]

Presented in 23 compact lessons, THE ART OF PROFITABILITY features an ongoing tutorial between two fictitious individuals: the old and wise teacher, David Shao, the business master, and his pupil, Steve Gardner, a young and ambitious manager. Along the way, Zhao goes through a number of business models and pushes his student to examine how a variety of businesses go about making money. Through Zhao's teachings, Steve begins to see how profits can be improved simply by taking a step back and gaining a new perspective..
Price: $5.19 [Notify me when price goes down.]