Books about Propositions from Amazon.com

Your customers are going to give you three seconds to make the sale.

Do you know what to say in those three seconds?

The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a new way of doing business-a method that is simultaneously socially responsible and far more effective than "old" marketing. This new way is The Irresistible Offer.

"The Irresistible Offer is the missing link in many marketing books."
—Joe Sugarman, Chairman, BluBlocker Corporation

"The Irresistible Offer reveals secret after proven secret guaranteed to pump fresh power into your sales process."
—John Du Cane, CEO, Dragon Door Publications, Inc.

"As the world's fastest reader (Guinness Book certified) I've read just about every business and marketing book in existence. The Irresistible Offer by Mark Joyner is, by far, the easiest and most powerful. If you want to make a profitable business (any business small or large), The Irresistible Offer should be your starting point."
—Howard Berg, "The World's Fastest Reader"

"I've read every book on marketing printed in the last 150 years. This is the first breakthrough in over fifty years."
—Dr. Joe Vitale, author of The Attractor Factor

"If I had to choose one modern marketing genius to learn from, it would be Mark Joyner. The Irresistible Offer belongs in the hands of everyone wanting to wildly succeed in business."
—Randy Gilbert, a.k.a. "Dr. Proactive" host of The Inside Success Show.
Price: $10.50 [Notify me when price goes down.]

HR's leading thinkers provide a blueprint for the future

The international bestseller Human Resource Champions helped set the HR agenda for the 1990s and enabled HR professionals to become strategic partners in their organizations. But earning a seat at the executive table was only the beginning. Today's HR leaders must also bring substantial value to that table.

Drawing on their sixteen-year study of over 29,000 HR professionals and line managers, leading HR experts Dave Ulrich and Wayne Brockbank propose The HR Value Proposition. The authors argue that HR value creation requires a deep understanding of external business realities and how value is defined by key stakeholders both inside and outside the company. They provide practical tools and worksheets for leveraging this knowledge to create HR practices, build organizational capabilities, design HR strategy, and marshal resources that create value for customers, investors, executives, and employees.

Written by the field's premier trailblazers, this book charts the path HR professionals must take to help lead their organizations into the future.

Dave Ulrich is a professor at the University of Michigan School of Business and the author of twelve books and more than a hundred articles on the subject of human resources. Wayne Brockbank is a clinical professor of business at the University of Michigan School of Business, the author of award-winning papers on HR strategy, and an adviser to top global organizations.

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Price: $7.09 [Notify me when price goes down.]

T9583-0, 0-20529583-5, Rybacki, Karyn C. (Northern Michigan University), Rybacki, Donald J. (Northern Michigan University), ADVOCACY AND OPPOSITION: An Introduction to Argumentation, Fourth Edition, Previous Edition ISBN: 0-205-19379-X, 6 x 9, paperbound, 320 pp., $46.00 K, HA17 * / This book is a comprehensive and practical approach to argumentation and critical thinking for the beginner who needs to construct and present arguments on questions of fact, value, and policy both orally and in writing. This book offers a theoretical view of the nature of argument in our society, a discussion of principles of arguing as a form of communication, and a focus on how arguments are created using the Toulmin model of argument. Presents the concepts of stock issues in fact, value, and policy argument. Retains the Toulmin model of argument as the basis for explaining how chains and clusters of arguments are constructed favoring or opposing change. Showcases works of European and American argumentation scholars are showcased to explain how students use factual argumentation in everyday situations to develop and test their knowledge. Includes material on how new technology (CD-ROMs, Online Databases) can be used to streamline research. Incorporates real life examples drawn from public debates in which real people argue real issues. for anyone interested in Argumentation and Debate..
Price: $54.98 [Notify me when price goes down.]

From John Currin's old-master-style Playboy bunnies to Elizabeth Peyton's fin-de-si cle portraits; from Julie Mehretu's dizzying, multilayered architectural landscapes to Shahzia Sikander's multipatterned miniature ones; from Yoshitomo Nara's angry and enigmatic little girls to Kara Walker's stereotypical negresses; and from Barry McGee's caricatures of urban graffiti to Matthew Ritchie's cosmological diagrams--drawing is back, if it ever went away. In contrast to the digitized, multimedia direction that much of contemporary art has taken in the past decade, drawing has become a major and arguably parallel mode of expression for many of today's most important young artists. Drawing Now, published to accompany the first major survey of contemporary drawings at The Museum of Modern Art, New York, in 15 years, contains more than 100 color reproductions of work by 26 international artists, both well-known and emerging, that demonstrate the fascinating variety of methods and approaches, mediums and scales, apparent in this old-again, new-again art. Accompanying essays by the exhibition's curator, Laura Hoptman, explore eight themes that she perceives in the field--Drafting & Architecture, Mental Maps & Metaphysics, Popular Culture & National Culture, Fashion, Likeness & Allegory, Envisioning a City, Science & Art, Comics & Other Subcultures, Ornament & Crime--and provide key impulses behind drawing's recent resurgence..
Price: $21.91 [Notify me when price goes down.]

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Price: $3.49 [Notify me when price goes down.]

Designed to make logic interesting and accessible—without sacrificing content or rigor—this classic introduction to contemporary propositional logic explains the symbolization of English sentences and develops formal-proof, truth-table, and truth-tree techniques for evaluating arguments. An accompanying computer tutorial program, PropLogic, is available on CD-ROM in two versions: one version can be installed and run off a hard drive; one (identical) “portable” version can be run off the CD-ROM itself (allowing students/instructors flexibility on when/where they use the program). An appendix in the text describes program details. Tutors readers on formula construction, symbolization, formal proofs, full and brief truth tables, and truth trees. Also provides additional practice exercises. Content organized around natural-deduction formal-proof procedures, truth tables, and truth trees. Gradual presentation of logical statement connectives. Shows students how to symbolize sentences containing the connective and how to use proof rules involving that connective before introducing additional connectives. Examples of actual arguments similar to those readers encounter, and to which they can readily relate. Draws examples and exercises from newspapers, magazines, television, books, textbooks, term papers, posters, comic strips, television programs, films, records, and conversations. Increases students' awareness of the arguments they read and hear every day. Extensive exercise sets throughout provide solutions to about one-quarter of the exercises (in an appendix). Provides ample opportunities for assignments and practice.

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Price: $40.00 [Notify me when price goes down.]

The 1960 publication of We Hold These Truths marked a significant event in the history of modern American thought. Since that time, Sheed & Ward has kept the book in print and has published several studies of John Courtney Murray's life and work. We are proud to present a new edition of this classic text, which features a comprehensive introduction by Peter Lawler that places Murray in the context of Catholic and American history and thought while revealing his relevance today..
Price: $22.00 [Notify me when price goes down.]

In this little book, a kind of contemporary enchiridion, Kim Fabricius engages some of the main themes of Christian theology in prose, poetry, and song (his own hymns). It does not aim to be systematic or comprehensive; rather it goes straight to the main contested areas in the church today, the red-button issues in doctrine, spirituality, culture, ethics, and politics. Fabricius's imaginative vision and lively conversational style moving freely between the interrogative and the polemical, the playful and the profound invite us all to the vertiginous experience of faith. The book's concise format and no-nonsense approach make it a perfect guide for inquiring Christians as well as committed disciples and an ideal discussion-starter for both church groups and college classes. The author's passionate commitment to a self-critical faith is a provocative invitation to religion's cultured despisers to join him if they dare on the plank..
Price: $25.00 [Notify me when price goes down.]

It's only one weekend...
Sheyna Simmons hates to lose. Unfortunately, so does her sexy, domineering boss. She and Jace Beaumont have been competing with each other since grammar school, but ever since she showed up in a skimpy maid's outfit to pay off her latest bet, she's noticed Jace can't take his eyes off her. Good thing she'd never fall for a playboy.... But when she gets in a jam at a bachelorette auction, it's Jace who agrees to pay $50,000 for a forty-eight-hour getaway with Sheyna in Vegas. And he has every intention of collecting his prize--even if getting Sheyna in his bed means he'll never want her to leave.....
Price: $2.68 [Notify me when price goes down.]