Books about Prospects from Amazon.com



Hot Prospects: The Proven Prospecting System to Ramp Up Your Sales Career
Whatever good or service you're selling, five likely customers are worth a hundred random names. No one can help you find new business by finding those five -- or five hundred, or fifty thousand -- best-qualified customers better than Bill Good.

For over a decade, Bill Good's guide to increasing new business by finding the right prospective customers has been an invaluable resource to people in every imaginable profession involving selling. Now completely revised and updated to include lessons on how email, fax machines, and the Internet can be incorporated into an effective prospecting and selling campaign, it is the most valuable tool a salesperson can own.

Anyone who does any prospecting or selling by phone -- from securities, insurance, and real estate to fund-raising -- knows the frustrations and rejections inherent in "cold calling." Many people come to fear it. But why should this be so? Certainly there are people out there who need and want the product you're selling. If only you could more efficiently generate a list of just those people, weed out the hopeless cases, and launch a simple and highly effective campaign to win them to your side. Prospecting Your Way to Sales Success shows you how to do just that. Bill Good draws on all he's learned from a long, successful career teaching companies and individual entrepreneurs how to create successful prospecting campaigns. He jettisons the stale, old-school, don't-believe-a-customer-who-says-no philosophy for a plan of attack that finds good prospects while quickly screening out unqualified, uninterested customers. From the first contact to the final close, Bill Good will help you design a complete, customized prospecting campaign.

In this new revised edition, bursting with fresh ideas for incorporating new media and new technologies into his proven campaign strategies, Bill Good has updated a classic and given salespeople everywhere a book they can't afford to live without..
Price: $17.36 [Notify me when price goes down.]



Reinventing Collapse: The Soviet Example and American Prospects

In the waning days of the American empire, we find ourselves mired in political crisis, with our foreign policy coming under sharp criticism and our economy in steep decline. These trends mirror the experience of the Soviet Union in the early 1980s. Reinventing Collapse examines the circumstances of the demise of the Soviet superpower and offers clear insights into how we might prepare for coming events.

Rather than focusing on doom and gloom, Reinventing Collapse suggests that there is room for optimism if we focus our efforts on personal and cultural transformation. With characteristic dry humor, Dmitry Orlov identifies three progressive stages of response to the looming crisis:

  • Mitigation-alleviating the impact of the coming upheaval
  • Adaptation-adjusting to the reality of changed conditions
  • Opportunity-flourishing after the collapse

He argues that by examining maladaptive parts of our common cultural baggage, we can survive, thrive, and discover more meaningful and fulfilling lives, in spite of steadily deteriorating circumstances.

This challenging yet inspiring work is a must-read for anyone concerned about energy, geopolitics, international relations, and life in a post-Peak Oil world.

Dmitry Orlov was born in Leningrad and immigrated to the United States at the age of twelve. He was an eyewitness to the Soviet collapse over several extended visits to his Russian homeland between the late eighties and mid-nineties. He is an engineer and a leading Peak Oil theorist whose writing is featured on such sites as www.lifeaftertheoilcrash.net and www.powerswitch.org.uk.

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Price: $10.10 [Notify me when price goes down.]


Web Design for ROI: Turning Browsers into Buyers & Prospects into Leads
Your web site is a business—design it like one.
Billions of dollars in spending decisions are influenced by web sites. So why aren't businesses laser-focused on designing their sites to maximize their Return on Investment (ROI)?

Web design can do more than make a site look good—it can be a powerful strategic weapon that enhances financial returns and creates competitive advantage.

It's time to make web sites accountable. It's time to make design decisions based on metrics and business goals. It's time for Web Design for ROI.

In this book you'll learn:
  • Why so many organizations think about web design the wrong way
  • How small design changes can have a big impact on your bottom line
  • Simple tips to increase web sales/leads by 10% – 50% (or more)
  • Concrete design guidelines for:
  • Landing pages
  • Home pages
  • Category pages
  • Detail pages
  • Forms
  • Checkout processes
Packed with helpful examples from a wide variety of sites!

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Price: $19.98 [Notify me when price goes down.]


Public Personnel Administration: Problems and Prospects (4th Edition)

This collection of original manuscripts—representing a cross-section of the timeliest scholarship in public personnel administration—explores the theme of “problems and prospects” in public personnel administration. The contributions are organized into four broad sections: The Setting, The Techniques, The Issues, and Reform and the Future. Section One focuses primarily on the social, political, economic, and legal trends that have served as catalysts in the transformation of public personnel administration. Section Two is composed of selections that summarize developments in the practice of HRM, with special emphasis on emerging personnel techniques and the ways that traditional approaches to the staffing function are being revised. Section Three discusses and suggests responses to some of the most troublesome or pervasive issues in modern personnel management. The final section assesses the probable trends in the field's future, and analyzes the efficacy of recent reform efforts. For human resource personnel looking to broaden their perspective in the field.

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Price: $62.64 [Notify me when price goes down.]


Get Content. Get Customers. How to use content marketing to deliver relevant, valuable, and compelling information that turns prospects into buyers
We are in the middle of a content revolution, a revolution like none we've ever seen before. It is simply the greatest opportunity businesses have ever had to communicate directly with their customers The barriers, that for years have separated businesses from talking one-on-one with their customers, have fallen. No longer is it necessary to buy ads to get your message out. Today, marketers can be the media. Businesses, both large and small, have the opportunity to create their own valuable, relevant and compelling content that turns prospects into buyers of your products and services. This strategy, called content marketing, creates marketing messages that your customers request, instead of interruptive messages they ignore. Get Content. Get Customers. shows you step-by-step how to create and execute a content marketing strategy that works regardless of the size of your company or the type of business you are in. This book provides dozens of examples of how large and small companies, associations, entrepreneurs, and international organizations are leveraging the power of content to drive their businesses. All the rules have changed. You need to relearn the marketing game with a brand new marketing mindset. Those who can adapt will flourish. This book offers a practical guide that you can implement now to drive your business for the future..
Price: $17.40 [Notify me when price goes down.]


The City in History: Its Origins, Its Transformations, and Its Prospects
Lewis Mumford's massive historical study brings together a wide array of evidence--from the earliest group habitats to medieval towns to the modern centers of commerce (as well as dozens of black-and-white illustrations)--to show how the urban form has changed throughout human civilization. His tone is ultimately somewhat pessimistic: Mumford was deeply concerned with what he viewed as the dehumanizing aspects of the metropolitan trend, which he deemed "a world of professional illusionists and their credulous victims." (In another typically unrestrained criticism, he dubbed the Pentagon a Bronze Age monument to humanity's basest impulses, as well as an "effete and worthless baroque conceit.") Mumford hoped for a rediscovery of urban principles that emphasized humanity's organic relationship to its environment. The City in History remains a powerfully influential work, one that has shaped the agendas of urban planners, sociologists, and social critics since its publication in the 1960s. .
Price: $18.14 [Notify me when price goes down.]


Earth in Mind: On Education, Environment, and the Human Prospect

In Earth in Mind, noted environmental educator David W. Orr focuses not on problems in education, but on the problem of education

Much of what has gone wrong with the world, he argues, is the result of inadequate and misdirected education that: alienates us from life in the name of human domination; causes students to worry about how to make a living before they know who they are; overemphasizes success and careers; separates feeling from intellect and the practical from the theoretical; deadens the sense of wonder for the created world.

The crisis we face, Orr explains, is one of mind, perception, and values. It is, first and foremost, an educational challenge.

The author begins by establishing the grounds for a debate about education and knowledge. He describes the problems of education from an ecological perspective, and challenges the "terrible simplifiers" who wish to substitute numbers for values. He follows with a presentation of principles for re-creating education in the broadest way possible, discussing topics such as biophilia, the disciplinary structure of knowledge, the architecture of educational buildings, and the idea of ecological intelligence. Orr concludes by presenting concrete proposals for reorganizing the curriculum to draw out our affinity for life.

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Price: $18.97 [Notify me when price goes down.]


The Imperial Tense: Prospects and Problems of American Empire
What is the nature and scope of the American empire, and what are its prospects and challenges? In this timely and thought-provoking collection, leading scholars and observers consider the new reality of American power in the world and what consequences it may bring at home and abroad. First-rate...a most valuable collection. --Walter LaFeber.
Price: $6.98 [Notify me when price goes down.]


Preventing Violence (Prospects for Tomorrow)
In this controversial and compassionate book, the distinguished psychiatrist James Gilligan proposes a radically new way of thinking about violence and how to prevent it. Violence is most often addressed in moral and legal terms: "How evil is this action, and how much punishment does it deserve?" Unfortunately, this way of thinking, the basis for our legal and political institutions, does nothing to shed light on the causes of violence. Violent criminals have been Gilligan's teachers, and he has been their student. Prisons are microcosms of the societies in which they exist, and by examining them in detail, we can learn about society as a whole. Gilligan suggests treating violence as a public health problem. He advocates initiating radical social and economic change to attack the root causes of violence, focusing on those at increased risk of becoming violent, and dealing with those who are already violent as if they were in quarantine rather than in constraint for their punishment and for society's revenge. The twentieth century was steeped in violence. If we attempt to understand the violence of individuals, we may come to prevent the collective violence that threatens our future far more than all the individual crimes put together..
Price: $11.28 [Notify me when price goes down.]


Democracy and Democratization: Processes and Prospects in a Changing World, Third Edition (Dilemmas in World Politics)
What is democracy? What are the pitfalls and the positive potentials in the growing trend toward democratization? This book examines the prospects for democracy in the world today and frames the central dilemma confronting all states touched by the process of democratization. Georg Sørensen clarifies the concept of democracy, shows its application in different contexts, and questions whether democratic advancement will continue-and if so, at what price. The consequences of democracy for economic development, human rights, and peaceful relations among countries are illuminated in both their positive and negative aspects. This third edition includes an entirely new chapter on the promotion of democracy from the outside which covers current issues of state building in Iraq. Further revisions include updates to the section on the prospects of democracy in today’s world, an extended discussion of the economic performance of recently democratized countries, and an evaluation of the possibilities for further democratic consolidation. There are also new case studies, examples, and anecdotes to illustrate historical as well as contemporary instances of democratic transition. Democracy, as Sørensen convincingly portrays it, is a value in itself as well as a potential promoter of peace, prosperity, and human well-being. But democracy is not inevitable, and actions at every level-from the individual to the international-are necessary to ensure that frail or “frozen” democracies do not flounder and that established democracies flourish.
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Price: $26.99 [Notify me when price goes down.]


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