Books about Relates from Amazon.com

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Price: $66.00 [Notify me when price goes down.]

THE TABERNACLE: This superb work on Israel’s wilderness tabernacle explores in depth the service of the priesthood and the significance of the sacrifices The well-organized content and numerous illustrations will open new vistas of biblical truth as ceremonies, sacrifices, and priestly service reveal the perfections of the messiah..
Price: $6.22 [Notify me when price goes down.]

The long-awaited landmark guide to autism and ASD by the authors of the timeless classic The Child with Special Needs

The inspiring success of Dr. Stanley Greenspan's unique approach to autism and ASD (autistic spectrum disorders) is known to grateful parents and to professionals throughout the world. Now at last his highly effective and influential program is presented in one clear and accessible volume.

A number of innovative, exciting features distinguish Greenspan's approach to autism: First, his program has demonstrated that children with signs of autism or autistic spectrum disorders do not have a fixed, limited potential, but in many cases can join their peers and lead full, healthy lives, emotionally and intellectually. Secondly, his approach can be applied at a very early stage, when signs of autism first appear. Thus, the hope of preventing the full onset of autism becomes a real possibility. Third, the approach empowers the entire family to promote their child's development throughout each day. Also, the DIR Floortime approach guides the efforts of speech pathologists, occupational therapists, and educators to work with the family and builds on the latest research on the development of the mind and brain.

As cases of autism continue to rise worldwide, Dr. Greenspan's extremely successful Floortime approach is producing very promising results that could one day stem the tide against this dread disorder. No one involved in the care of children with autism, parent or professional, can afford to be without this landmark work..
Price: $17.25 [Notify me when price goes down.]

Finally, there’s a book that’s almost as much fun as having a couple of drinks. Alcoholica Esoterica presents the history and culture of booze as told by a writer with a knack for distilling all the boring bits into the most interesting facts and hilarious tales. It’s almost like pulling up a stool next to the smartest and funniest guy in the bar. Divided into chapters covering the basic booze groups—including beer, wine, Champagne, whiskey, rum, gin, vodka, and tequila—Alcoholica Esoterica charts the origin and rise of each alcohol’s particular charms and influence. Other sections chronicle "Great Moments in Hic-story," "Great Country Drinking Songs," "10 Odd Laws," and "Mt. Lushmore, Parts I–V." Additionally, famous quotes on the joys and sorrows of liquor offer useful shots of advice and intoxicating whimsy.

Did you know...

• that the word bar is short for barrier? Yes, that’s right—to keep the customers from getting at all the booze.
• that Winston Churchill’s mother supposedly invented the Manhattan?
• that the Pilgrims landed at Plymouth Rock because the sailors on the Mayflower were running low on beer and were tired of sharing?
• that you have a higher chance of being killed by a flying Champagne cork than by a poisonous spider?
• that the Code of Hammurabi mandated that brewers of low-quality beer be drowned in it?
• that beer was so popular with medieval priests and monks that in the thirteenth century they stopped baptizing babies with holy water and started using beer?.
Price: $7.23 [Notify me when price goes down.]

This anthology, the largest collection of Pythagorean writings ever to appear in English, contains the four ancient biographies of Pythagoras and over 25 Pythagorean and Neopythagorean writings from the Classical and Hellenistic periods..
Price: $19.53 [Notify me when price goes down.]

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Price: $20.63 [Notify me when price goes down.]

Engaging, enlightening, provocative, and sensational are the words people use to describe compelling experiences and these words also describe this extraordinary book by Bernd Schmitt.

Moving beyond traditional "features-and-benefits" marketing, Schmitt presents a revolutionary approach to marketing for the branding and information age. Schmitt shows how managers can create holistic experiences for their customers through brands that provide sensory, affective, and creative associations as well as lifestyle marketing and social identity campaigns.

In this masterful handbook of tools and techniques, Schmitt presents a battery of business cases to show how cutting-edge companies use "experience providers" such as visual identity, communication, product presence, Web sites, and service to create different types of customer experiences. To illustrate the essential concepts and frameworks of experiential marketing, Schmitt provides:

SENSE cases on Nokia mobile phones, Hennessy cognac, and Procter & Gamble's Tide Mountain Fresh detergent;

FEEL cases on Hallmark, Campbell's Soup, and Häagen Dazs Cafés in Asia, Europe, and the United States;

THINK cases on Apple Computer's revival, Genesis ElderCare, and Siemens;

ACT cases on Gillette's Mach3, the Milk Mustache campaign, and Martha Stewart Living;

RELATE cases on Harley-Davidson, Tommy Hilfiger, and Wonderbra.

Using the New Beetle and Sony as examples, Schmitt discusses the strategic and implementation intricacies of creating holistic experiences for customers. In an intriguing final chapter, he presents turn-around techniques such as "Objective: To Dream," "Send in the Iconoclasts," and "Quit the Bull," to show how traditional marketing firms can transform themselves into experience-oriented organizations.

This book will forever change your perception of customers, marketing, and brands -- from Amtrak and Singapore Airlines to Herbal Essences products and Gwyneth Paltrow..
Price: $1.99 [Notify me when price goes down.]