Books about Streetsmart from Amazon.com

Two of Inc. magazine’s hugely popular columnists show how small-business people can deal with all kinds of tricky situations.

People starting out in business tend to seek step-by-step formulas or specific rules, but in reality there are no magic bullets. Rather, says veteran entrepreneur Norm Brodsky, there’s a mentality that helps street-smart people solve problems and pursue opportunities as they arise. He calls it “the knack,” and it has made all the difference to the eight successful start-ups of his career.

Brodsky explores this mind-set every month in Inc. magazine, in the hugely popular column he co-writes with journalist and author Bo Burlingham (best known for his acclaimed book Small Giants). In both their column and now their book, they tell stories about real companies facing real challenges, and show readers how to apply “the knack” to their own businesses.

Brodsky and Burlingham offer essential advice such as:

• Follow the numbers—that’s the best way to spot problems before they become life threatening
• Keep focusing on your real goal--it’s amazingly easy to get sidetracked by secondary concerns
• Don’t get so close to the problem that you lose all perspective Brodsky and Burlingham prove that street smarts and business acumen can be within any entrepreneur’s reach..
Price: $14.78 [Notify me when price goes down.]

"Business demands innovation. There is a constant need to feel around the fringes, to test the edges, but business schools, out of necessity, are condemned to teach the past.'

-- Mark H. McCormack, from "What They Don't Teach You at Harvard Business School" published by Bantam Books.

Mark McCormack is the founder of International Management Group, a multimillion-dollar, worldwide corporation that is a consultant to fifty Fortune 500 companies, a major producer of television programming and credited as the single most important influence in turning sports into big business.

Listen to McCormack as he tells you how to -- read people -- create the right first impression -- take the leading edge -run and attend meetings -- the secrets of successful selling and moving up within the organization.

McCormack shares his experience, technique and wisdom, his street smart insights and skills, in a practical, how-to manner. Business will never be the same!.
Price: $6.59 [Notify me when price goes down.]

This 217-page book is for anyone who ever has to call a total stranger who has never heard of you or your company, and you're trying to ask him for money, an appointment, or get an information package in his hands on the initial call.

It's for the person whose paycheck is dependent upon producing sales. It gives hundreds of ideas and concepts showing you how to sell in a systematic and intelligent manner, learned from years of selling in the trenches. What you read today, you use today. No filler, just time-tested technique after technique.

See three actual chapters from the book on voice mail, screeners, and opening statements.

If your competition reads this book and you don't, you or your sales force won't stand a chance. This is a must read for anyone who wants to know what the top sales reps are doing by phone.

Here Are Just a Few of the Hundreds of Tips

• How to write an effective opening

• Answers for any type of objection

• Callback scripts that close the sale

• Leaving voice mails that get results

• How to find hot leads

• Selling on the inbound call

• How to get quality referrals

• Sure-fire closing techniques

• How to steal accounts

• How to get past screeners

• Great questions to ask

• How to prospect painlessly

• Selling large accounts

• Why you should raise your prices 25%

And much more!.
Price: $29.00 [Notify me when price goes down.]

A new and improved version of the original best seller, Incident Management for the Street-Smart Fire Officer, is for everyone who wants to learn new ways to enhance the flow of their fire department’s management system. Whether you are a firefighter looking to become an officer, or an officer whose future probably includes the word “Chief”, you will benefit from this book. The second edition of Incident Management for the Street-Smart Fire Officer provides an overview of the Incident Command System (ICS) with an expanded look at the initial firefighting tactical and strategic considerations. It covers operations at house and routine fires and looks in-depth at the relationship between the Incident Commander and Group/Division officers at routine fires..
Price: $62.02 [Notify me when price goes down.]

Success, as it is currently defined, usually depends on winning—beating out the competition—which often places incredible pressures on business professionals. Street-Smart Ethics is divided into three sections: an action-packed primer on ethics, a collection of Proverbs-based guidelines for staying out of trouble, and a self-test that contains true-false questions as well as ethical brainteasers. With engaging writing and a lack of jargon, this book navigates executives, managers, and supervisors through the ethical decisions they must make every day. An indispensable resource for your briefcase!.
Price: $12.64 [Notify me when price goes down.]

Written with the attitude of a couple ill-mannered schoolboys who exhibit the insight and genius of the Ph.D.'s who wrote it, Playing the Game simplifies even the most complex aspects of grad school.

Authors Frank and Stein have broken down Playing The Game into three hilarious and straightforward sections: Getting In, Getting Through, and Getting the Hell Out. In whatever stage of graduate school you find yourself, rest assured that you will never again grumble, "If only I had known! If only someone had explained this @%#! to me sooner!"

Playing the Game simplifies the entire graduate school experience while imparting comically relevant stories and translating complicated graduate school jargon. This self-help guide helps grad students to comprehensively navigate their graduate school journey from application to matriculation. Unlike most of the material you'll be reading in grad school, Playing the Game is actually intelligible..
Price: $12.57 [Notify me when price goes down.]

Traders and investors spend fortunes in time and money trying to gauge the real value of individual stocks. The Streetsmart Guide to Valuing a Stock introduces proven techniques for analyzing a stock's value, spotting undervalued and overvalued stocks, and understanding the impact of interest rate changes and earnings reports on stock prices. New topics include:

• Finance theory in the stock valuation process
• Short-term stock price versus long-term value
• Use of valuation models to uncover misstatements and outright fraud

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Price: $18.62 [Notify me when price goes down.]

A Street-Smart Song delves into the boundless philosophical depths of capoeira, the fascinating synthesis of Brazilian dance and self-defense. Drawing from a wide range of sources — the streets of Salvador and Rio de Janeiro, the teachings of the old masters Pastinha, Bimba, and Leopoldina, and the brutal economic realities inflicted on the poorest of Brazil — Nestor Capoeira paints an indelible portrait of this living art, its spiritual heritage, and its vital place in a world hypnotized by media and crushed by poverty. The traditional poems and songs of capoeira are here, along with the author’s lively discussions of everything from the space age and television’s impact on third world culture to Candomble and capoeira’s life-changing lessons. Rounding out this absorbing cultural survey are historical photos, sketches of weapons and instruments, and fully illustrated fighting movements, taught step by step..
Price: $9.95 [Notify me when price goes down.]

Meeting challenges and resolving conflicts are things that can be done by anyone with the passion to do so, according to John Graham. And he should know. A veteran conflict mediator, Graham heads the Giraffe Heroes Project, whose extensive workshops have helped communities, cities, organizations, and individuals deal with challenge and change. Stick Your Neck Out is based on those experiences. The book details the skills, qualities, and strategies required to make a difference, with profiles of problem-solvers and activists from doctors to waitresses, who have all acted like giraffes and "stuck their necks out" to address issues like poverty, gang violence, and pollution. Graham's concepts and coaching tips, from communicating with sensitivity to more urgent actions like filing complaints and protesting, apply equally well to macro and micro issues, all the way down to interfamily squabbles and work conflicts. Graham's "giraffes" have tested his ideas in the real-life situations recounted here, and shown that they work..
Price: $8.95 [Notify me when price goes down.]