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Twenty Ads That Shook the World: The Century's Most Groundbreaking Advertising and How It Changed Us All
James Twitchell takes an in-depth look at the ads and ad campaigns—and their creators—that have most influenced our culture and marketplace in the twentieth century. P. T. Barnum’s creation of buzz, Pepsodent and the magic of the preemptive claim, Listerine introducing America to the scourge of halitosis, Nike’s “Just Do It,” Clairol’s “Does She or Doesn’t She?,” Leo Burnett’s invention of the Marlboro Man, Revlon’s Charlie Girl, Coke’s re-creation of Santa Claus, Absolut and the art world—these campaigns are the signposts of a century of consumerism, our modern canon understood, accepted, beloved, and hated the world over..
Price: $8.41
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Adcult USA
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Easy-To-Build Adirondack Furniture (Storey Country Wisdom Bulletin)
Since 1973, Storey's Country Wisdom Bulletins have offered practical, hands-on instructions designed to help readers master dozens of country living skills quickly and easily. There are now more than 170 titles in this series, and their remarkable popularity reflects the common desire of country and city dwellers alike to cultivate personal independence in everyday life..
Price: $3.95
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Stranger by the River
Settle into your favorite chair, and immerse yourself in a new consciousness of love. It's an adventure the likes of which you've never experienced before. A life-enhancing, life-changing adventure of love. A love story in its highest form. Stranger by the River helps you navigate the river of life in the tradition of other classics such as Kahil Gibran's The Prophet, William Blake's mystical poetry, and the Bible's Song of Solomon. Begin to experience a new consciousness when you see yourself from the perspective of Soul, a divine spark of God. Learn to recognize God's love through your relationships with your spouse or lover, your friends, and your family. You'll thrill to the revelations each new chapter brings. The gentle wisdom revealed in the thirty-four spiritual dialogs between the great ECK Adept Rebazar Tarzs and the Seeker come alive like a fire in your own heart. The beautiful rhythm of Stranger by the River will lift you into a higher understanding of God. You'll delve deeply into the mysteries of love, freedom, death, and your purpose in life. This powerful book will help you discover a life of love. It will forever change your awareness of yourself - as immortal Soul..
Price: $9.95
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The Flute of God
Now this book can show you the truth about yourself as Soul: We can look forward to a greater life than merely reliving former experiences, by becoming a conscious Soul handling the environment, body, life, spirit, or whatever you might call the ECK power, and participating in events of our own creation. Then life becomes the pleasure it should be and could have always been. (chapter 1) Discover the secret of imagination, the divine faculty of Soul which you can use to transform your life. Learn the seven fundamental spiritual laws which allow you to create your future in harmony with the universal Spirit, for the highest good of all concerned. If you want to master your destiny and become a conscious Co-worker with God, this book can show you how to do it - by listening to the guidance of Divine Spirit. Eckankar is ancient wisdom for today. Its teachings, which resurfaced in 1965, emphasize the value of personal experiences as the most natural way back to God. Whatever your religious background, they show how to look and listen within yourself - to expand your consciousness and enjoy spiritual freedom. See for yourself - perhaps for the first time - how to lead a happy, balanced, and productive life. And put daily concerns into loving perspective..
Price: $7.59
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The Tiger's Fang
You are about to enter strange new worlds... "If you read this book with an open mind you will never be the same again. I can guarantee this for you." - Paul Twitchell Within these pages, you'll join Paul Twitchell on his remarkable journey outside of space and time. He openly shares with you how to duplicate his adventure through your own spiritual awakening. If you're seeking to explore the deepest realms of self and God, you'll be enthralled. Experience the expanded state of consciousness called Soul Travel. The Tiger's Fang is Paul Twitchell's account of his incredible journey to other planes of existence where he finds himself in the company of Rebazar Tarzs, the great Tibetan ECK Master, ancient advocate of the ECK teachings. "Whether The Tiger's Fang is a record of an actual spiritual journey or the vivid impression of a vision that has been granted to few mortal men, must remain a matter for the individual reader to judge. Whatever The Tiger's Fang may be, it is certain that the book is a most remarkable work, a volume that has few peers in its array of challenging concepts, provocative thoughts, and inspirational wisdom." - Brad Steiger, from the Foreword.
Price: $12.88
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Living It Up : America's Love Affair with Luxury
Luxury isn't just for the rich, says James B. Twitchell Today you don't need a six-figure income to wear pashmina, drink a limited-edition coffee at Starbucks, or drive a Mercedes home to collapse on the couch in front of a flat-screen plasma TV. In Living It Up, sharp-eyed consumer anthropologist Twitchell takes a witty and insightful look at luxury -- what it is, who defines it, and why we can't seem to get enough of it. In recent years, says Twitchell, luxury spending has grown much faster than overall spending -- and it continues to grow despite the economic recession. Luxury has become such a powerful marketing force that it cuts across every layer of society, spawning a magazine devoted to spas, cashmere bedspreads on sale at Kmart, and a dazzling array of bottled waters. Twitchell says that the democratization of luxury has had a unifying effect on culture. Luxury items tell a story that we want to identify with, and more people than ever aspire to the story of Ralph Lauren's Polo or Patek Philippe. Shopping itself is no longer a chore but a transcendent experience in which we shop not so much for goods as for an identity. Sharply observed and wickedly funny, Living It Up is a revealing and entertaining examination of why we are all part of the cult of luxury..
Price: $5.57
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