Books about Vanauken from Amazon.com



Severe Mercy, A
A Severe Mercy, by Sheldon Vanauken, is a heart-rending love story described by its author as "the spiritual autobiography of a love rather than of the lovers." Vanauken chronicles the birth of a powerful pagan love borne out of the relationship he shares with his wife, Davy, and describes the growth of their relationship and the dreams that they share. As a symbol of their love, they name their dream schooner the Grey Goose, "for the grey goose, if its mate is killed flies on alone and never takes another."

While studying at Oxford, Sheldon and Davy develop a friendship with C.S. Lewis, under whose influence and with much intellectual scrutiny they accept the Christian doctrine. As their devotion to God intensifies, Sheldon realizes that he is no longer Davy's primary love--God is. Within this discovery begins a brewing jealousy.

Shortly after, Davy acquires a fatal illness. After her death Sheldon embarks on an intense experience of grief, "to find the meaning of it, taste the whole of it ... to learn from sorrow whatever it had to teach." Through painstaking reveries, he comes to discover the meaning of "a mercy as severe as death, a severity as merciful as love." He learns that her death "had these results: It brought me as nothing else could do to know and end my jealously of God. It saved her faith from assault. ...And it saved our love from perishing."

Replete with 18 letters from C.S. Lewis, A Severe Mercy addresses some of the universal questions that surround faith--the existence of God and the reasons behind tragedy. --Jacque Holthusen.
Price: $2.98 [Notify me when price goes down.]



Brand Aid: An Easy Reference Guide to Solving Your Toughest Branding Problems and Strengthening Your Market Position
Written by an acknowledged expert with 20 years of experience building world-class brands, Brand Aid is a day-to-day quick-reference guide that provides solutions for the 40 most pressing problems faced by brand managers. This comprehensive, practical how-to guide also gives readers 17 invaluable end-of-chapter checklists to help them assess and advance their own brand management efforts. Succinct and easy-to-read, it features exercises, formulas, case studies, proprietary research findings, and other useful tools -- including a template to help them do a complete brand audit.

Brand Aid covers topics ranging from research, positioning, and advertising to brand equity management, legal issues in brand management, and creating a brand-building organization. It includes an overview of the entire brand management and marketing process, as well as in-depth discussions of brand building on the Internet and internal brand building. A treasure trove of techniques, templates, and rules of thumb, Brand Aid! is an indispensable roadmap for anyone responsible for building their organization's brand..
Price: $9.49 [Notify me when price goes down.]



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