Books about Art marketing from Amazon.com

This innovative approach -- blending practicality and creativity -- is now in full-color!

From translating the vision of a CEO and conducting research, through designing a sustainable identity program and building online branding tools, Designing Brand Identity helps companies create stronger brands by offering real substance. With an easy-to-follow style, step-by-step considerations, and a proven, universal five-phase process for creating and implementing effective brand identity, the book offers the tools you need, whether a brand manager, marketer, or designer, when creating or managing a brand. This edition includes a wealth of full-color examples and updated case studies for world-class brands such as BP, Unilever, Citi, Tazo Tea, and Mini Cooper.

Alina Wheeler (Philadelphia, PA) applies her strategic imagination to help build brands, create new identities, and design brand-identity programs for Fortune 100 companies, entrepreneurial ventures, foundations, and cities..
Price: $26.12 [Notify me when price goes down.]

Children's Writer's and Illustrator's Market is the top market guide--the bible--for children’s writers and illustrators seeking publication The 2009 edition of this stalward companion offers readers more than 650 listings for book publishers, magazines, agents, art reps and more. Completely updated, it also contains exclusive interviews with and articles by well-respected and award-winning authors, illustrators, and publishing professionals as well as nuts-and-bolts how-to information. Readers will learn what to do, how to do it, and get loads of information and inspiration..
Price: $17.34 [Notify me when price goes down.]

Graphic Artists Guild Handbook: Pricing & Ethical guidelines, 12th Edition is the industry bible, containing information all graphic artists and their clients need to buy and sell work in a totally professional manner. This edition has been revised and updated to provide all the information you need to compete in an industry moving at lightning speed..
Price: $21.00 [Notify me when price goes down.]

The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this countryIn Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential.Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. He'll tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness."If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you..
Price: $13.92 [Notify me when price goes down.]

The bible on self-publishing Highly recommended by virtually everyone in the industry -- even other authors of books on the subject (many of whom probably followed the advice in Poynter's previous 11 editions)..
Price: $11.21 [Notify me when price goes down.]

For 28 years, Novel & Short Story Writer’s Market has been the only resource of its kind exclusively for fiction writers. Covering all genres from romance to mystery to horror and more, this resource helps writers prepare their submissions and sell their work. This must-have guide includes listings for over 1,300 book publishers, magazines, literary agents, writing contests and conferences, each containing current contact information, editorial needs, schedules and guidelines that save writers time and take the guesswork out of the submission process.

With more than 100 pages of listings for literary journals alone and another 100 pages of book publishers, plus special sections dedicated to the genres of romance, mystery/thriller, speculative fiction, and comics/graphic novels, the 2009 edition for this essential resource is every writer's key to successfully selling their fiction..
Price: $17.24 [Notify me when price goes down.]

Lists over 750 places for children's writers to get published.

CWIM is the top children's publishing guide with over half a million copies sold.

Completely revised and updated annually with exclusive interviews and articles by top children's publishing professionals.

The 2008 Childrens Writers and Illustrators Market offers readers more than 750 listings for book publishers, magazines, agents, art reps and more. It's completely updated annually and is the most trusted source for children's publishing information. CWIM also contains exclusive interviews with and articles by well-respected and award-winning authors, illustrators, and publishing professionals as well as nuts-and-bolts how-to information. Readers will learn what to do, how to do it, and get loads of information and inspiration.".
Price: $16.00 [Notify me when price goes down.]

Praise for persuasion the art of getting what you want

"Dave has exposed the secrets of the most powerful persuaders in the world. This book is a step-by-step guide to changing minds and deeply influencing people in person, in print, on the air, or anyplace else you need to persuade. This book makes persuasion so easy and predictable that it may be the most dangerous persuasion book ever written . . . especially if it ends up in the hands of your competition."
—Mike Litman, CEO, Connect To Success, Inc. and coauthor of Conversations with Millionaires

"Dave Lakhani tells you everything you've just got to know about persuasion in this book. It is written provocatively, yet clearly. And it is sure to open your mind while enriching your bank account. I highly recommend it. Fasten your seatbelt when you read it. It takes you on a thrilling ride!"
—Jay Conrad Levinson, "The Father of Guerrilla Marketing" and author of the Guerrilla Marketing series of books

"Dave Lakhani understands persuasion like few do and is able to break the process down so anyone can understand and use it. I highly recommend this book to anyone who hopes to improve their ability to sell, market, advertise, or negotiate."
—Chet Holmes, Fortune 500 superstrategist and author of the Mega Marketing, Business Growth Masters, and Guerrilla Marketing Meets Karate Master sales programs

"Man, talk about persuasive. Dave convinced me to read and review his book, and I don't even like the guy."
—Blaine Parker, author of Million-Dollar Mortgage Radio

"Too few books actually put into practice what they promote. Dave Lakhani breaks the mold with this satisfying, powerful read."
—John Klymshyn, author of Move the Sale Forward.
Price: $13.34 [Notify me when price goes down.]

Writing books for children is both art and business. If you dream of becoming a children's author -- or even if you're well on your way -- this handbook can help you in writing sellable stories, getting them published, and promoting your books. Topics include common myths about children's writing, children's book categories, elements of successful stories, manuscript format, submission strategies, contract negotiation, the publishing process, career building, and children's writer resources. Also included are specialized subjects such as querying for multiple manuscripts and promoting a first book. Read The Business of Writing for Children to learn the secrets you might spend years discovering for yourself..
Price: $10.00 [Notify me when price goes down.]