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The Future of Competition: Co-Creating Unique Value with Customers
In this visionary book, C. K. Prahalad and Venkat Ramaswamy explore why, despite unbounded opportunities for innovation, companies still can't satisfy customers and sustain profitable growth. The explanation for this apparent paradox lies in recognizing the structural changes brought about by the convergence of industries and technologies; ubiquitous connectivity and globalization; and, as a consequence, the evolving role of the consumer from passive recipient to active co-creator of value. Managers need a new framework for value creation. This book is about the emerging "next practices" in value creation. Increasingly, individual customers interact with a network of firms and consumer communities to co-create value. No longer can firms autonomously create value. Neither is value embedded in products and services per se. Products are but an artifact around which compelling individual experiences are created. As a result, the focus of innovation will shift from products and services to experience environments that individuals can interact with to co-construct their own experiences. These personalized co-creation experiences are the source of unique value for consumers and companies alike. In this emerging opportunity space, companies must build new strategic capital-a new theory on how to compete. This book presents a detailed view of the new functional, organizational, infrastructure, and governance capabilities that will be required for competing on experiences and co-creating unique value. This is the future of competition.
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Price: $1.50
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Creating You & Co.: Learn To Think Like The CEO Of Your Own Career
”Stop looking for the right job,” career couselors now tell us. ”Start thinking of yourself as the head of a small business called ’You & Co.,’ and view employers as potential customers. That’s the key to a successful career.” That all very well, but how?No one is better at explaining the new world of work better than William Bridges, inventor of the term ”You & Co.” In Creating You & Co., he provides workers with a practical guide to overcoming the employment trends illuminated in his bestsellers Managing Transitions and JobShift. By seeing beyond outdated notions of the job and learning to think as a business leader, you can find work that over the years will be both more fulfilling and more secure. Creating You & Co. provides self-assessment tests that help you to identify your Desires, Abilities, Temperament, and Assets. This ”D.A.T.A.” is more than a window to what you like doing; it reveals your unique advantges in the work market. Other exercises lead you through the process of defining your ”product” and spotting your ”market.” By the end of this book, you’ll think about your work in a new way—you’ll think like the CEO of You & Co.As Bridges shows, true security comes not from clinging to a job, but from doing the work you’re best at for the employers who need it. By learning that approach you can cement your value to your current employer, shape a new job for yourself, actually start a small company, or blaze your own path. No matter what shape your You & Co. takes, we will all need to learn the Creating You & Co. approach to prosper in the years ahead. .
Price: $4.98
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Level Design for Games: Creating Compelling Game Experiences (New Riders Games)
At the heart of any great computer game are expertly designed levels: the locales and stages that define gameplay And at the core of any strong game development team are the level designers: the people who create the spaces and environments that you move through while playing the game. And because level design doesn’t require a fine arts or programming degree, it’s one of the best avenues into a career in game development. Level Design for Games: Creating Compelling Game Experiences is the definitive guide to level design, both for aspiring game developers, and for industry pros looking for practical, best-practice tips and advice. With over ten years of experience with some of the industry’s top developers, Phil Co starts the reader at the very beginning of the game development process, explaining the level designer’s role in the all-important preproduction phase. Co then moves into the production phase, using a fictional level to demonstrate how to create and refine your level. Packed with screenshots, diagrams, and real-world examples, this book gives you all the tools you need to build your own professional-grade level, including level narratives, descriptions, diagrams, and templates. Chapter assignments help you practice what you’ve learned, and the demo of Epic’s UnrealEngine2 Editor (UnrealEd), included on the companion CD-ROM, gives you hands-on experience with an industry-standard tool. Phil Co has a degree in architecture from the University of Virginia but opted instead for a career in video games. Starting out as a tester at SEGA, he’s been a level designer since 1996 for some of the best-regarded game developers in the industry, including Cyclone Studios, Blizzard, and Valve Software, makers of the hugely popular “Half-Life” series. Phil lives in Seattle with his wife and son. “Anyone interested in a level design career should read this book. Phil does an excellent job covering all the aspects of level design across several game genres.” —Rob Pardo, Vice President of Game Design, Blizzard Entertainment “An indispensable guide to the theory, process, and practice of level design.” —Robin Walker, Designer, Valve Software “This book contains a wealth of valuable information for anyone interested in Level Design. It is one of the few books I would recommend to my gaming students.” —Todd Robinson, Game Design Instructor, Academy of Art University, San Francisco.
Price: $23.00
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Sacred Geography: Geomancy Co-creating the Earth Cosmos
Marko Pogacnik has written several books based on the results of his research into and practice of what he terms geomancy. In this book, however, he presents the fundamentals of this new science of the spirit. As the author writes: Geomancy is an ancient word denoting knowledge of the invisible and visible dimensions of the Earth and its landscapes. I see it as an essential complement to modern geography, which is interested exclusively in one level of reality, the material level of existence. To convey the idea that geomantic knowledge in a very specific way complements the material point of view of geography, I refer to geomancy as "sacred geography." By "sacred" I mean that the task of geomancy in our present day is not simply to foster public interest in etheric, emotional and spiritual levels of places and landscapes, but also to promote a deeper, more loving, and more responsible relationship toward the Earth, the Cosmos, and all beings, visible and invisible. This book is conceived not just as a theoretical introduction to the worlds of sacred geography, but primarily as a practical guide through different dimensions of places and landscapes. It includes more than 170 practical examples from different parts of the world, all of them presented as original drawings. Much of the text, drawings, and exercises are intended to describe and explain methods of pluri-dimensional perception, so that the reader will feel encouraged and supported to explore and develop her or his own experiences of the geomantic phenomena presented in the book. Sacred Geography is the essential text for an understanding of this vital work..
Price: $16.00
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Working Relationships: Creating Career Opportunities for Job Seekers With Disabilites Through Employer Partnerships
All businesses have needs. People with disabilities have the skills and desire to work. As employment specialists work to match employers with job seekers, they need to do more than understand the job seekers' personal and professional goals they also need to know exactly what the employers are looking for. That's what Working Relationships is about: securing satisfying jobs for people with disabilities by fostering partnerships between employment specialists and businesses. A must-read for all employment service providers and for anyone interested in employment of people with disabilities, this book helps readers understand the theoretical framework for improving career development practices through relationship building understand what employers want and expect from employment service providers learn about the building blocks of strong partnerships with employers: beliefs and values, communication skills, multicultural competence, ethics, and self-efficacy find practical guidelines for getting to know both job seekers and employers, marketing proactively to businesses, matching job seeker characteristics with employer needs, and using the tenets of quality customer service when working with employers consider the possibility of non-traditional employment through customized job consultation discover strategies for improving job retention and promoting career advancement for people with disabilities explore specific ways to make employment service programs more customer-oriented, convenient, and understandable to employers Filled with helpful case studies and examples, this valuable resource will help employment specialists develop strong, respectful partnerships with businesses - partnerships that will lead to rewarding careers for people with disabilities..
Price: $22.78
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Creating Value Through Corporate Restructuring: Case Studies in Bankruptcies, Buyouts, and Breakups
A collection of case studies illustrates real-world techniques, implementation, and strategies on corporate restructuring Over the period 1981-1998, public companies with combined assets of over half a trillion dollars filed for Chapter 11 bankruptcy. Over the same period, over 400 public companies underwent corporate spin-offs, divesting businesses valued at more than $250 billion. Each of these companies, and all of these dollars, were in some way or another involved in corporate restructuring. Gilson's cases studies have been used extensively in executive programs and are perfect tools to refer to when faced with real-world corporate restructuring issues. Stuart C. Gilson (Boston, MA) is an Associate Professor at Harvard University and a widely acknowledged expert on corporate restructuring. He has studied and published on the intricacies of both domestic and international corporate restructuring..
Price: $45.98
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Creating Mind: How the Brain Works
What's going on inside your head? This is one of the fundamental questions in science, and one of the toughest to answer. Neurobiologist John E. Dowling starts us down the garden path with Creating Mind, a lucid introduction to the study of the brain. A Harvard researcher and instructor, Dowling puts his experience to good use in describing the mechanisms underlying memory, vision, language, and many other more-or-less well-understood phenomena. We learn that the cells and chemicals that make up our brains have been studied extensively, yet we are still mystified by the simplest fact of all: we are conscious. "I think, therefore I am" doesn't do justice to the richness of our experience, and Creating Mind tries to go further by exploring how the convergence of language, learning, and sensation might produce awareness. The many illustrations are clear and work well with the text to explain points best understood visually. (After seeing the studies of the humble squid, you'll never look at calamari the same way again!) Dowling has written an excellent overview that will inspire laypeople and budding neuroscientists alike. --Rob Lightner.
Price: $19.45
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Partnership Council Field Book - Strategies and Tools for Co-Creating a Healthy Work Place (Wisdom from the Field Series)
The Wisdom From The Field Series: Every person, at one time or another, will need the services of health care. That alone speaks to the importance of this series. The quality of our health care system will impact the quality of life for every member of our society The health care system is experiencing major transformation. This four book series uncovers the work necessary to create the best place to receive health care and the best place for those who provide the care to work. The content reflects the lessons learned from thousands of people across the continent committed to co-create such a system. The four fundamental characteristics necessary to create the best place will be progressively explored throughout the series. No one will be untouched by the wisdom shared from those who give and receive care who are actively doing this work. Partnership Council Field Book is the fourth in the series. This field book captures the fundamental, day to day work necessary to create an infrastructure essential to support healthy relationships. Partnerships are the heartbeat of the best place to receive health care and the best place for those who provide the care to work. The 300 pages are filled with lessons learned from the effort to transition the familiar bureaucratic, hierarchical culture to one of partnership. The wisdom from the field is not a reiteration of theory, but clinical approaches and outcomes that have emerged in multiple clinical settings across the continent doing the work. The patterns, successes and failure experienced over the 14 year effort give insight, direction, support and hope for those desiring and working on a healthy, healing health care system..
Price: $25.00
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Splendor in the Glass: Creating Stained Glass Beyond the Ordinary
Splendor in the Glass;Creating Stained Glass Beyond the Ordinary, certainly lives up to it's name! Not your ordinary, ho-hum, tired out, worn out, over done, been-there-done-that, future yard sale project book! This delightful, 120 page, fact filled book, with over 23 full-color, uniquely different projects (there's no conventional theme here) and over 45 Design, Color, and Tech tips inspires exploration, experimentation, and nonconformity in your design process. Holly Stedman has enjoyed stained glass crafting for over twenty years. While Holly creates her own designs, most of her friends involved in glass are married to pattern books, claiming they aren't creative, don't know what they want, or just don't know where or how to begin. Splendor in the Glass helps those design and make stained glass like they have never before - and love it! While the projects presented may be reproduced, (scaled patterns are included) you are continually encouraged to detach from the printed pattern and improvise, modify and expand your thinking. Consider these projects as a starting point from which to create your own special masterpieces. It's refreshing to read the engaging, candid narrative included with each project. How, why, who, or what actually inspired each piece, and hurdles or problems encountered during fabrication are shared in a fun, non-tecky, conversational tone. Splendor in the Glass will be sure to stimulate and help develop your creative ability; takes out the dregs, and adds the fun in creating designs beyond the ordinary..
Price: $24.95
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The Baker's Trade: A Recipe for Creating the Successful Small Bakery
This is the first book ever to explain everything needed to work through the thicket of rules, procedures, and tasks for starting and running a prosperous retail or wholesale bakery. It gets going with "a day at the bakery," then takes up baking and business skills, start-up costs, sources of financing, legal and tax matters, local planning and heatlh regulations, retail and kitchen layout and design, adding a cafe or deli, getting supplies at the best prices, the product list, pricing and costs, marketing and public relations, maintenance and clean-up, employees, expansion and diversification, common business problems, and the business plan. Checklists, profiles of successful bakeries, plus an appendix of further reading, baking/culinary schools, professional associations, a model personnel manual, and a list of software supplement the text. .
Price: $74.50
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