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The Political Brain: The Role of Emotion in Deciding the Fate of the Nation
The Political Brain is a groundbreaking investigation into the role of emotion in determining the political life of the nation. For two decades Drew Westen, professor of psychology and psychiatry at Emory University, has explored a theory of the mind that differs substantially from the more "dispassionate" notions held by most cognitive psychologists, political scientists, and economists—and Democratic campaign strategists. The idea of the mind as a cool calculator that makes decisions by weighing the evidence bears no relation to how the brain actually works. When political candidates assume voters dispassionately make decisions based on "the issues," they lose. That's why only one Democrat has been re-elected to the presidency since Franklin Roosevelt—and only one Republican has failed in that quest. In politics, when reason and emotion collide, emotion invariably wins. Elections are decided in the marketplace of emotions, a marketplace filled with values, images, analogies, moral sentiments, and moving oratory, in which logic plays only a supporting role. Westen shows, through a whistle-stop journey through the evolution of the passionate brain and a bravura tour through fifty years of American presidential and national elections, why campaigns succeed and fail. The evidence is overwhelming that three things determine how people vote, in this order: their feelings toward the parties and their principles, their feelings toward the candidates, and, if they haven't decided by then, their feelings toward the candidates' policy positions. Westen turns conventional political analyses on their head, suggesting that the question for Democratic politics isn't so much about moving to the right or the left but about moving the electorate. He shows how it can be done through examples of what candidates have said—or could have said—in debates, speeches, and ads. Westen's discoveries could utterly transform electoral arithmetic, showing how a different view of the mind and brain leads to a different way of talking with voters about issues that have tied the tongues of Democrats for much of forty years—such as abortion, guns, taxes, and race. You can't change the structure of the brain. But you can change the way you appeal to it. And here's how… .
Price: $20.40
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The Political Brain: The Role of Emotion in Deciding the Fate of the Nation
The Political Brain is a groundbreaking investigation into the role of emotion in determining the political life of the nation. For two decades Drew Westen, professor of psychology and psychiatry at Emory University, has explored a theory of the mind that differs substantially from the more "dispassionate" notions held by most cognitive psychologists, political scientists, and economists—and Democratic campaign strategists. The idea of the mind as a cool calculator that makes decisions by weighing the evidence bears no relation to how the brain actually works. When political candidates assume voters dispassionately make decisions based on "the issues," they lose. That's why only one Democrat has been re-elected to the presidency since Franklin Roosevelt—and only one Republican has failed in that quest. In politics, when reason and emotion collide, emotion invariably wins. Elections are decided in the marketplace of emotions, a marketplace filled with values, images, analogies, moral sentiments, and moving oratory, in which logic plays only a supporting role. Westen shows, through a whistle-stop journey through the evolution of the passionate brain and a bravura tour through fifty years of American presidential and national elections, why campaigns succeed and fail. The evidence is overwhelming that three things determine how people vote, in this order: their feelings toward the parties and their principles, their feelings toward the candidates, and, if they haven't decided by then, their feelings toward the candidates' policy positions. Westen turns conventional political analyses on their head, suggesting that the question for Democratic politics isn't so much about moving to the right or the left but about moving the electorate. He shows how it can be done through examples of what candidates have said—or could have said—in debates, speeches, and ads. Westen's discoveries could utterly transform electoral arithmetic, showing how a different view of the mind and brain leads to a different way of talking with voters about issues that have tied the tongues of Democrats for much of forty years—such as abortion, guns, taxes, and race. You can't change the structure of the brain. But you can change the way you appeal to it. And here's how… .
Price: $9.00
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The Verbally Abusive Man, Can He Change?: A Woman' Guide to Deciding Whether to Stay or Go
In this groundbreaking follow-up to her bestselling books The Verbally Abusive Relationship and Controlling People, Patricia Evans goes beyond identifying verbally abusive behaviors to prescribing a course of action for both victim and abuser. Coupling stories of abused women and abusive men from her own case studies, Evans gives you the tools you need to transform your relationship. Most important, she assures you that such a transformation is possible-given the right circumstances. Evans also helps you determine if your abuser really has changed-or if he's merely creating the illusion of change. And if he hasn't changed, Evans helps you decide whether it's time to leave the relationship-and what to do when it is. Combining practical applications and the latest clinical research with her trademark support and assurance, Evans shows you how to empower yourself, improve your relationship, and change your life for the better..
Price: $5.25
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Choosing You: Deciding to Have a Baby on My Own
All her adult life, Alexandra Soiseth has wanted a husband, children, dogs and cats—a busy, loving, home. But at thirty-nine, with no husband on the horizon, she decides to take matters into her own hands. She googles for sperm. Choosing You is Alexandra's memoir. With humor and heart, she shares the often gut-wrenching reality she faces in having a baby on her own—a mother and father who disapprove, friends who think she's crazy, a society that thinks she's selfish. But it is her struggle with weight and self image, possible infertility, and the terror of bringing a child into this world without a father that almost stops her from getting what she wants most—a family. Alexandra's story shows us all that with a little guts, a lot of love, and the internet, almost anything is possible. .
Price: $6.99
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Deciding What to Teach and Test: Developing, Aligning, and Auditing the Curriculum
Foreword by Larry E. Frase The classic book on curriculum alignmentupdated for the 21st century! This seminal text on developing, aligning, and auditing curriculum has now been reissued to achieve even greater impact. Since the early 1990s, Deciding What to Teach and Test has been a key component in curriculum alignment and professional development programs across the country. It is a powerful, up-to-date tool to help teachers become more involved in curriculum planning and practice. The Millennium Edition providesan updated perspective on improving student achievement with a new preface, foreword, and listing of recent research. Betty Steffy and The Video Journal of Education have joined with Fenwick W. English and Corwin Press to offer this Millennium Edition, a video companion, and a new Facilitator s Guide. Further background and depth to English s work is available in Developing, Aligning, and Auditing Curriculum, presented byThe Video Journal of Education. This videotape offers a powerful personal presentation by English as he illustrates how to maximize student achievement by aligning what is written, taught, and tested. To complete this extraordinary program, Betty Steffy s Curriculum Alignment: A Facilitator s Guide to Deciding What to Teach and Test offers a bridge between these two works. In it, Steffy shows educators how to create learning and staff development activities that apply and extend the ideas presented in the best-selling book and videotape. It s a valuable time-saving kit for the busy administratorand available in a variety of configurations to fit any program and budget. Purchase the individual book, Deciding What to Teach and Test, or the complete kit which includes the book, facilitator’s guide and video: theCurriculum Alignment Kit, ISBN: 0-8039-6848-5. .
Price: $19.40
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The French and Indian War: Deciding the Fate of North America (P.S.)
In the summer of 1754, deep in the wilderness of western Pennsylvania, a very young George Washington suffered his first military defeat, and a centuries-old feud between Great Britain and France was rekindled. The war that followed would be fought across virgin territories, from Nova Scotia to the forks of the Ohio River, and it would ultimately decide the fate of the entire North American continent—not just for Great Britain and France but also for the Spanish and Native American populations. Noted historian Walter R. Borneman brings to life an epic struggle for a continent—what Samuel Eliot Morison called "truly the first world war"—and emphasizes how the seeds of discord sown in its aftermath would take root and blossom into the American Revolution. .
Price: $5.65
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Deciding Who Leads: How Executive Recruiters Drive, Direct, and Disrupt the Global Search for Leadership Talent
Noted by Fast Company magazine as a recruiting expert with headhunting guru wisdom, McCool takes readers inside the secret world of executive recruiters: the most influential and elite group of management consultants operating in business today. The first book in 22+ years to take an investigative journalist's eye to the growing influence executive recruiters have on the world's corporations, Deciding Who Leads reveals how and why executive recruiters are truly at the center of the simmering public scrutiny on corporate scandals, outrageous executive hiring and golden parachute deals, globalization, outsourcing, and overall business performance..
Price: $13.96
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Contemplating Divorce: A Step-by-Step Guide to Deciding Whether to Stay or Go
Just as there are right and wrong reasons to marry, there are good and bad reasons to divorce Some couples are quick to split because they are unwilling to devote the necessary effort to fixing their relationships or to understanding their partners, while others miss out on personal fulfillment by staying too long in unhealthy marriages. This insightful and practical guide, written by a therapist with nearly a decade of experience counseling those considering divorce, will help you evaluate your marriage to determine whether you should stay or go. Without bias toward or against the option of divorce, Contemplating Divorce includes helpful tools to guide you to the right decision. - Use the tests and relationship evaluations to assess your level of fulfillment in your marriage
- Learn about the five types of needs happy marriages satisfy
- Find out how to fix "problem areas" in your relationship
- Plan for the future, whether you decide to stay or move on
"This is a much-needed book. The anxiety in making a life-changing decision is sometimes overwhelming. It is of immense help to have a coach like Susan Pease Gadoua!"
--John Bradshaw, best-selling author of Homecoming and Creating Love.
Price: $10.37
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Hurricane of Independence: The Untold Story of the Deadly Storm at the Deciding Moment of the American Revolution
THE AMERICAN COLONIES WERE IN THE CLUTCHES OF TWO DEADLY STORMS Only months before, the first shot of what would become the American Revolution had been fired. But not everyone was committed to battle. The people were caught between a patriotic fervor for the cause of liberty and deep concern about the righteousness of, and the danger in, rebelling against the world's largest empire. And unbeknowst to them, as September 1775 opened, a powerful hurricane was making its way across the Atlantic, one that would test the colonists' strength, resolve, and faith in the rebellion. Hurricane of Independence is the untold story of a violent storm and the violent birth of a nation. On September 2, 1775, the 8th deadliest Atlantic hurricane of all time landed on American shores. Over the coming days, it would race up the East Coast, striking all of the important colonial capitals and eventually killing more than four thousand people. In an era where hurricanes were viewed as omens from God, what this storm meant to the colonists about the justness of their cause would yield unexpected results. Hurricane of Independence is the story of the individual people in the eye of the storm and how they saved the American Revolution. From well-known founders like George Washington, Thomas Jefferson, and Benjamin Franklin to ordinary individuals such as sailors, escaped slaves, farmers, and fishermen, Tony Williams paints a stunning picture of what it meant to live at the opening of the American Revolution and the incredible weight of the choice the people were facing at that deciding moment. Hurricane of Independence brings to life an incredible moment when the forces of nature and the forces of history came together, and the courageous stories of sacrifice, survival, and strength amidst the fight for freedom. (20080615).
Price: $11.47
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Risk: A Practical Guide for Deciding What's Really Safe and What's Really Dangerous in the World Around You
An indispensable and timely guide, Risk is the authority for assessing threats to your health and safety. We continually face new risks in our world. This essential family reference will help you understand worrisome risks so you can decide how to stay safe and how to keeps risks in perspective. Expert authors David Ropeik and George Gray include information on: - 50 top hazards - your likelihood of exposure - the consequences - ways to reduce your risk They cover topics such as: - cancer - biological weapons - indoor air pollution - pesticides - radiation.
Price: $6.24
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