Books about Demographic from Amazon.com



One Man's Wilderness: An Alaskan Odyssey (Annivers
To live in a pristine land . . . roam the wilderness . . . build a home. . . . Thousands have had such dreams, but Richard Proenneke lived them. Here is a tribute to a man who carved his masterpiece out of the beyond..
Price: $10.19 [Notify me when price goes down.]


The Age of Aging: How Demographics are Changing the Global Economy and Our World
The year 2008 marks the beginning of the baby boomer retirement avalanche just as the different demographics in advanced and most developing countries are becoming more pronounced. People are worrying again that developments in global population trends, food supply, natural resource availability and climate change raise the question as to whether Malthus was right after all.

The Age of Aging explores a unique phenomenon for mankind and, therefore, one that takes us into uncharted territory. Low birth rates and rising life expectancy are leading to rapid aging and a stagnation or fall in the number of people of working age in Western societies. Japan is in pole position but will be joined soon by other Western countries, and some emerging markets including China. The book examines the economic effects of aging, the main proposals for addressing the implications, and how aging societies will affect family and social structures, and the type of environment in which the baby-boomers' children will grow up.

The contrast between the expected old age bulge in Western nations and the youth bulge in developing countries has important implications for globalization, and for immigration in Western countries - two topics already characterized by rising discontent or opposition. But we have to find ways of making both globalization and immigration work for all, for fear that failure may lead us down much darker paths. Aging also brings new challenges for the world to address in two sensitive areas, the politicization of religion and the management of international security. Governments and global institutions will have to take greater responsibilities to ensure that public policy responses are appropriate and measured.

The challenges arising within aging societies, and the demographic contrasts between Western and developing countries make for a fractious world - one that is line with the much-debated 'decline of the West'. The book doesn't flinch from recognizing the ways in which this could become more visible, but also asserts that we can address demographic change effectively if governments and strengthened international institutions are permitted a larger role in managing change..
Price: $14.99 [Notify me when price goes down.]


Media Planning Workbook
Help your students master the skills and techniques needed to research, plan, and buy advertising media. By working through carefully constructed exercises, they'll learn how to apply their knowledge of how media are selected and make well-informed media buying decisions.. .

Over 30 assignments, complete with in-depth discussions, cover the entire range of media problems including market analysis, media analysis, and media strategy..
Price: $25.21 [Notify me when price goes down.]



The Graying of the Great Powers: Demography and Geopolitics in the 21st Century
The Graying of the Great Powers offers the first comprehensive assessment of the geopolitical implications of "global aging"--the dramatic transformation in population age structures and growth rates being brought about by falling fertility and rising longevity worldwide. It describes how demographic trends in the developed world will constrain the ability of the United States and its traditional allies to maintain national and global security in the decades ahead. It also explains how dramatic demographic change in the developing world--from resurgent youth bulges in the Islamic world to premature aging in China and population implosion in Russia--will give rise to serious new security threats. While some argue that global aging is pushing the world toward greater peace and prosperity, The Graying of the Great Powers warns that a period of great geopolitical danger looms just over the horizon. Neither the triumph of multilateralism nor democratic capitalism is assured. The demographic trends of the twenty-first century will challenge the geopolitical assumptions of both the left and the right..
Price: $21.95 [Notify me when price goes down.]


Changing Global Demographics
We are in the midst of an unprecedented demographic transition that will fundamentally change the world economy As the United States and Europe age, we will face a global economic downturn. But excellent opportunities for growth will emerge in the budding consumer markets of select developing countries. Join HS Dent on this demographic tour of the world as we apply our Spending Wave analysis to every major economy across the globe. Learn where the greatest opportunities for growth will be in the coming decades-and what regions are best to avoid..
Price: $29.95 [Notify me when price goes down.]


Great Leap Forward / Harvard Design School Project on the City
The Pearl River Delta region is a cluster of five cities that will become a megalopolis of 36 million inhabitants by the year 2020. Based on fieldwork conducted from 1996-1997, this book consists of a series of interrelated studies on the Westernization of the area..
Price: $13.21 [Notify me when price goes down.]


Packaging: Design Successful Packaging for Specific Customer Groups (DemoGraphics)
The first book to explore the vital, commercial relationship between design, marketing, and the target audience.

DemoGraphics is the first series of design books to examine how successful designs target specific audiences. Where other design books explore the æwhat?Æ and æwhy?Æ of design, DemoGraphics: Packaging dissects the æwho?Æ

Through a huge selection of diverse examples, the authors examine how packaging is designed to appeal to specific groups based on gender, age, socio-economic group, disposable income, profession, and shopping habits.

Case studies and interviews with designers and brand owners explain how and why specific choices have been made, why it works, and how it evolved from a prototype or concept to form a successful, user-centered design.

  • Explores designs that work for target groups, together with case-study evidence, color wheels, materials and typeface choices.
  • Unique mix of theory, showcase designs, research, statistics, and hard evidence.
  • Loaded with hundreds of illustrations and featuring a hardcover format with tabbed dividers.

**North American Rights Only**

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Price: $25.08 [Notify me when price goes down.]


Over the River and Through the Wood
"Recalling a simpler time, this book captures the poem's sense of excitement and celebration. Readers who join the family en route to Grandfather's house will observe many details about life in the 19th century. . . . Manson's woodcuts, painted in the colors of a snowy evening, lovingly depict the wintry countryside".--"School Library Journal". Full-color illustrations..
Price: $2.94 [Notify me when price goes down.]


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