Books about Destiny from Amazon.com

Five years ago, Jim Collins asked the question, "Can a good company become a great company and if so, how?" In Good to Great Collins, the author of Built to Last, concludes that it is possible, but finds there are no silver bullets Collins and his team of researchers began their quest by sorting through a list of 1,435 companies, looking for those that made substantial improvements in their performance over time. They finally settled on 11--including Fannie Mae, Gillette, Walgreens, and Wells Fargo--and discovered common traits that challenged many of the conventional notions of corporate success. Making the transition from good to great doesn't require a high-profile CEO, the latest technology, innovative change management, or even a fine-tuned business strategy. At the heart of those rare and truly great companies was a corporate culture that rigorously found and promoted disciplined people to think and act in a disciplined manner. Peppered with dozens of stories and examples from the great and not so great, the book offers a well-reasoned road map to excellence that any organization would do well to consider. Like Built to Last, Good to Great is one of those books that managers and CEOs will be reading and rereading for years to come. --Harry C. Edwards.
Price: $10.49 [Notify me when price goes down.]

"The best way to understand the dramatic transformation of unknown books into bestsellers, or the rise of teenage smoking, or the phenomena of word of mouth or any number of the other mysterious changes that mark everyday life," writes Malcolm Gladwell, "is to think of them as epidemics. Ideas and products and messages and behaviors spread just like viruses do." Although anyone familiar with the theory of memetics will recognize this concept, Gladwell's The Tipping Point has quite a few interesting twists on the subject.

For example, Paul Revere was able to galvanize the forces of resistance so effectively in part because he was what Gladwell calls a "Connector": he knew just about everybody, particularly the revolutionary leaders in each of the towns that he rode through. But Revere "wasn't just the man with the biggest Rolodex in colonial Boston," he was also a "Maven" who gathered extensive information about the British. He knew what was going on and he knew exactly whom to tell. The phenomenon continues to this day--think of how often you've received information in an e-mail message that had been forwarded at least half a dozen times before reaching you.

Gladwell develops these and other concepts (such as the "stickiness" of ideas or the effect of population size on information dispersal) through simple, clear explanations and entertainingly illustrative anecdotes, such as comparing the pedagogical methods of Sesame Street and Blue's Clues, or explaining why it would be even easier to play Six Degrees of Kevin Bacon with the actor Rod Steiger. Although some readers may find the transitional passages between chapters hold their hands a little too tightly, and Gladwell's closing invocation of the possibilities of social engineering sketchy, even chilling, The Tipping Point is one of the most effective books on science for a general audience in ages. It seems inevitable that "tipping point," like "future shock" or "chaos theory," will soon become one of those ideas that everybody knows--or at least knows by name. --Ron Hogan.
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Money maven Suze Orman's latest book, Women & Money addresses the complicated (and often dysfunctional) relationship women have with personal finance. Orman's direct, non-condescending style is perfect for this subject matter--she begins with the premise that "Women can invest, save, and handle debt as well and skillfully as any man" and then tackles the important question--"So why don't they?" Designed to educate and inspire, Women & Money also offers a "Save Yourself Plan," a five-month program that "delivers genuine long-term financial security." Want to know more? Watch a video message from Suze below, and take a gander at the first chapter of Women & Money--you'll be "controlling your destiny" in no time. --Daphne Durham

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An Exclusive Video Message from Suze Orman

Watch the video

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Read the First Chapter of Women & Money

For Women Only

I never thought I'd write a book about money just for women. I never thought it was necessary. So then why am I doing just that in my eighth book? And why now? Let me explain. All my previous books were written with the belief that gender is not a factor on any level in mastering the nuts and bolts of smart financial management. Women can invest, save, and handle debt just as well and skillfully as any man. I still believe that--why would anyone think differently? So imagine my surprise when I learned that some of the people closest to me in my life were in the dark about their own finances. Clueless. Or, in some cases, willfully resisting doing what they knew needed to be done. I'm talking about smart, competent, accomplished women who present a face to the world that is pure confidence and capability. Do you mean to tell me that I, Suze Orman, who make my living solving the financial problems of total strangers, couldn't spot the trouble brewing so close to home? I don't think I'm blind; I just think that these women became very, very good at hiding their troubles from me.Why not? They had years of practice hiding them from themselves.

Read more from Chapter 1...

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Price: $11.49 [Notify me when price goes down.]

"The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass appeal to one of unlimited variety for unique tastes. From supermarket shelves to advertising agencies, the ability to offer vast choice is changing everything, and causing us to rethink where our markets lie and how to get to them. Unlimited selection is revealing truths about what consumers want and how they want to get it, from DVDs at Netflix to songs on iTunes to advertising on Google. However, this is not just a virtue of online marketplaces; it is an example of an entirely new economic model for business, one that is just beginning to show its power. After a century of obsessing over the few products at the head of the demand curve, the new economics of distribution allow us to turn our focus to the many more products in the tail, which collectively can create a new market as big as the one we already know. The Long Tail is really about the economics of abundance. New efficiencies in distribution, manufacturing, and marketing are essentially resetting the definition of whats commercially viable across the board. If the 20th century was about hits, the 21st will be equally about niches..
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A timely, affecting memoir from the front lines of medical science: When genetics can predict how we may die, how then do we decide how to live?

Eleven months after her mother succumbs to cancer, Jessica Queller has herself tested for the BRCA “breast cancer” gene mutation. The results come back positive, putting her at a terrifyingly elevated risk of developing breast cancer before the age of fifty and ovarian cancer in her lifetime. Thirty-four, unattached, and yearning for marriage and a family of her own, Queller faces an agonizing choice: a lifetime of vigilant screenings and a commitment to fight the disease when caught, or its radical alternative—a prophylactic double mastectomy that would effectively restore life to her, even as it would challenge her most closely held beliefs about body image, identity, and sexuality.

Superbly informed and armed with surprising wit and style, Queller takes us on an odyssey from the frontiers of science to the private interiors of a woman’s life. Pretty Is What Changes is an absorbing account of how she reaches her courageous decision and its physical, emotional, and philosophical consequences. It is also an incredibly moving story of what we inherit from our parents and how we fashion it into the stuff of our own lives, of mothers and daughters and sisters, and of the sisterhood that forms when women are united in battle against a common enemy.

Without flinching, Jessica Queller answers a question we may one day face for ourselves: If genes can map our fates and their dark knowledge is offered to us, will we willingly trade innocence for the information that could save our lives?

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Wake Up and Take Control of Your Life!

Anthony Robbins, the nation's leader in the science of peak performance, shows you his most effective strategies and techniques for mastering your emotions, your body, your relationships, your finances, and your life. The acknowledged expert in the psychology of change, Anthony Robbins provides a step-by-step program teaching the fundamental lessons of self-mastery that will enable you to discover your true purpose, take control of your life and harness the forces that shape your destiny.

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Price: $3.60 [Notify me when price goes down.]

YOUR ROAD MAP to BUSINESS SUCCESS

From the editors of Entrepreneur magazine, this bestselling business startup book has helped hundreds of thousands of readers start their own businesses. Revised, expanded and updated, the 4th edition will help you save time and money, minimize mistakes and maximize profits.

Our practical, easy-to-follow advice takes you step by step through the startup journey and guides you through the first three years of business ownership. You'll find the comprehensive, in-depth information you need to bring your business to life, plus dozens of work sheets and checklists you can use to measure your progress along the way.

HERE'S MORE OF WHAT YOU'LL FIND INSIDE:

HOW TO get business ideas and pinpoint your target market

SECRETS OF successful marketing, from building a brand and promoting your business online to free and low-cost promotion ideas and effective selling techniques

HOW TO harness the power of the internet to simplify startup and increase your chances of business success

CREATIVE WAYS to finance startup and growth

HOW TO take advantage of the latest technology to set up an efficient business on a budget

PLUS: Contact information and websites for hundreds of resources, including startup assistance sources, government offices and small-business-friendly banks.
Price: $4.69 [Notify me when price goes down.]

Past life regressions are fascinating to consider, but have you ever wondered what happens between lives? In Destiny of Souls hypnotherapist Michael Newton asks dozens of his own patients to describe their lives from the moment of death right up until reincarnation into this world. Newton described this journey in his first book, Journey of Souls, and now takes us back for a second trip that is described in infinitely more detail. Of therapeutic interest is how spirits contact the living to help loved ones they've left behind deal with their grief. Newton assures readers that they will reconnect with those who have gone before them, even their pets. He answers the full range of questions one could ever think to ask about life after death: How can a soul be in heaven and reincarnate at the same time? How are new souls created? How are souls who've done evil on earth punished? These and many other questions are answered with surprising congruity between respondents..
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When Heaven Invades Earth is a powerful statement and testimony on the Kingdom of God. Theologically sound, well supported, and extremely well argued, this message provides a carefully constructed biblical foundation for the average Christian to live and walk in the miraculous, supernatural power of God. Not only is the supernatural possible, it is also our commission. The Great Commission that Christ gave to the Church challenges us and makes us responsible to rise up to this supreme supernatural calling. Johnson shows you how you are called to dominion in the earth through the divine rule of God..
Price: $8.92 [Notify me when price goes down.]