|
|
|
Guerilla Marketing on the Internet: The Definitive Guide from the Father of Guerilla Marketing
Add the Internet to Your Marketing Arsenal-Guerrilla Style! The Father of Guerrilla Marketing, Jay Conrad Levinson, changed marketing forever when he unleashed his original arsenal of marketing tactics for surviving the advertising jungle on a shoestring budget. And now, Levinson and online marketing masters Mitch Meyerson and Mary Eule Scarborough once again show you how to beat the odds by combining the unconventional, take-no-prisoners Guerrilla Marketing approach with today's ultimate marketing weapon-the Internet. Learn how to use the internet Guerrilla style. Level the playing field, and achieve greater online visibility. Boost traffic to your website. Convert visitors into paying clients. Capture and keep your market share, and create multiple income streams-all while saving time and money! This complete Guerrilla Marketing online guide includes: - The 10 most effective Guerrilla strategies
- Case studies of the five greatest online Guerrilla Marketing campaigns
- How to create a high-impact website on a budget
- Low-cost tactics for maximizing traffic
- The 12 biggest internet marketing mistakes and how to avoid them
- Creative tactics and cutting-edge tools that inspire customers to take action
- Essential information on cutting-edge technology
.
Price: $11.96
[ Notify me when price goes down.]
|
|
The Guerilla Art Kit
We are living in what some have called a golden age of self-expression The explosion of user-created content on blogs and social networking sites moved Time magazine to name "You" their 2006 person of the year. But while we may be spending a lot more time in virtual worlds, we have not lost the urge to make our physical world more meaningful. By leaving art and ideas in public places, you can affect someone’s day—change their mood or their mind—and maybe even change the world in the process!
The Guerilla Art Kit shows how small artistic acts can start a revolution. Keri Smith, noted author of the Living Out Loud and the blog Wish Jar Journal, uses her unique drawing and handwriting style to help anyone find and release their inner artist or activist. This visually exciting activity book—full of step-by-step exercises, cut-out projects, sticker ideas, and more—has both fun assignments and handy tips to help you unleash your creative energy into the streets where you can really make an impact. From the quick exercises—leaving books for strangers to find, chalking quotes on the sidewalk—to the more involved—making a "wish tree," guerilla gardening, or making your own stencils—The Guerilla Art Kit contains everything you need to put your message out into on the world. .
Price: $10.48
[ Notify me when price goes down.]
|
|
The Documentary Film Makers Handbook: A Guerilla Guide
Documentary films have enjoyed a huge resurgence over the last few years, and there’s a new generation of filmmakers wanting to get involved In addition, the digital revolution has made documentaries even more accessible to the general filmmaker. Documentary films can now be shot professionally using cheaper equipment, and smaller cameras enable the documentarian to be less intrusive and therefore more intimate in the subjects’ lives. With an increasing number of documentaries making it to the big screen (and enjoying ongoing sales on DVD), the time is right for an information-packed handbook that will guide new filmmakers towards potential artistic and commercial success. The Documentary Film Makers Handbook features incisive and helpful interviews with dozens of industry professionals, on subjects as diverse as interview techniques, the NBC News Archive, music rights, setting up your own company, the Film Arts Foundation, pitching your proposal, the Sundance Documentary Fund, the Documentary Channel, the British Film Council, camera hire, filmmaking ethics, working with kids, editing your documentary, and DVD distribution. The book also includes in-depth case studies of some of the most successful and acclaimed documentary films of recent years, including March of the Penguins, Born Into Brothels, Control Room, Dogtown and Z Boys, My Date With Drew, and many more! The Documentary Film Makers Handbook will be an essential resource for anyone who wants to know more about breaking into this exciting field..
Price: $19.64
[Notify me when price goes down.]
|
|
The Tiger's Way: A U.S. Private's Best Chance for Survival
The Tiger's Way: A U.S. Private’s Best Chance for Survival is not just fun reading for novice riflemen; it is mission-essential information for all ranks and job descriptions The U.S. military lost on the ground to Eastern guerrillas 30 years ago, and its tactics haven’t significantly changed. The Tiger’s Way shows how to reverse this trend at a most opportune time. Without better tactical technique at the individual and small-unit level, U.S. forces cannot project minimal force. Without minimal force, they cannot win the hearts and minds of the people. Without winning the hearts and minds of the people, they cannot win a guerrilla war. The Tiger’s Way reveals—for the first time—the state of the art in technique for every category of short-range combat. It does so through 100 illustrations, 1600 endnotes, and 31 battledrills. But the book will also help U.S. forces to suffer fewer casualties in a total war. As Western weapons systems have become more lethal, Eastern armies have turned to tiny, surprise-oriented maneuver elements. Most now give their lowest ranks both conventional and unconventional abilities. Until the U.S. military follows suit, its nonrates will have less field skill, initiative, and tactical-decision-making experience than their Eastern counterparts. That means they will be at a decided disadvantage in any one-on-one encounter and die unnecessarily every time their firepower fails. It also means that their commanders will have trouble winning a "4th generation" war. The Tiger’s Way will have a profound effect on how foreign war and homeland security are conducted in the future..
Price: $10.91
[Notify me when price goes down.]
|
|
On Guerrilla Gardening: A Handbook for Gardening Without Boundaries
When Richard Reynolds began planting flowers secretly at night outside his tower block in South London he had no idea he was part of a growing global movement committed to combating the forces of neglect, land shortage and apathy towards public spaces. But his blog GuerrillaGardening.org attracted other guerrillas from around the world to share their experiences of the horticultural front line with him and become a focal point for guerrilla gardeners everywhere. On Guerrilla Gardening is a lively colourful treatise about why people illicitly cultivate land and how to do it. From discretely beautifying corners of Montreal to striving for green communal space in Berlin and sustainable food production in San Francisco, from small gestures of fun in Zurich to bold political statements in Brazil, cultivating land beyond your boundary is a battle many different people are fighting. Unearthed along the way are the movement’s notable historic advances by seventeenth century English radicals, a nineteenth century American entrepreneur and artists in 1970s New York. Reynolds has researched the subject with guerrilla gardeners from thirty different countries and compiles their advice on what to grow, how to cope with adverse environmental conditions, how to seed bomb effectively and to use propaganda to win support. On Guerrilla Gardening gives entertaining inspiration, practical reference and no excuses for not getting out there and gardening. .
Price: $14.51
[ Notify me when price goes down.]
|
|
What Law School Doesn't Teach You: But You Really Need to Know
|
|
Up the Organization: How to Stop the Corporation from Stifling People and Strangling Profits (J-B Warren Bennis Series)
Although it was first published more than thirty-five years ago, Up the Organization continues to top the lists of best business books by groups as diverse as the American Management Association, Strategy + Business (Booz Allen Hamilton), and The Wharton Center for Leadership and Change Management. 1-800-CEO-READ ranks Townsend’s bestseller first among eighty books that “every manager must read.” This commemorative edition offers a new generation the benefit of Robert Townsend’s timeless wisdom as well as reflections on his work and life by those who knew and worked with him. This groundbreaking book continues to remind us not to get mired in all those sacred organizational routines that stifle people and strangle both profits and profitability. He shows a way to humanize business and a way to have fun while making it all work better than it ever worked before..
Price: $4.99
[Notify me when price goes down.]
|
|
Marijuana Outdoors : Guerilla Growing
60 Full-color photos, 5 1/2" by 8 1/2" Contains the most current up-to-date source of information on outdoor marijuana growing. available Novice & experienced will learn how today's growers are achieving record harvests. Cervantes travelled troughout North America, Europe, Great Britain & Australia to learn how growers harvested the best bud in the world. Swiss, Italian, French, Canadian and Dutch gardens shown in detail with complete instructions and examples. The most valuable outdoor grower guide..
Price: $8.75
[Notify me when price goes down.]
|
|
Guerilla Marketing in 30 Days (Guerrilla Marketing)
Bestseller Guerrilla Marketing in 30 Days—now on audio Marketing gurus Jay Conrad Levinson and Al Lautenslager have created a simple, step-by-step plan that can transform any marketing strategy and an entire business in just 30 days—and now, all this essential information is included in a concise, four-CD set. Based on the bestselling marketing series in history, Guerrilla Marketing in 30 Days condenses the wisdom of the entire Guerrilla Marketing series into one easy-to- use audio package. Whether the goal is to develop a complete marketing plan or simply to improve your current marketing methods, this is the essential tool you need to get the plan under way. Every day, you'll get an action plan to follow, with all the marketing tips, methods, and ideas you need. With help from Guerrilla Marketing in 30 Days, you can listen and start thinking like a guerrilla marketer in no time! .
Price: $15.97
[ Notify me when price goes down.]
|
|
|
|
|