Books about Improving from Amazon.com

Amazon Best of the Month, April 2008: Debit or credit? Paper or plastic? Lease or buy? Public or private school? Have you made the right choices? Probably not, according to the important new research on the science of choice. In clear and entertaining style, Nudge: Improving Decisions About Health, Wealth, and Happiness provides a crash course on how and why humans are prone to make bad choices, and what we can do about it. Through dozens of eye-opening examples, authors Richard Thaler and Cass Sunstein demonstrate how "choice architecture"--a fancy term for the particular scenario or context in which we are asked to make a decision--can actually nudge us toward making better decisions. More importantly, the authors show that by putting the right "nudges" in place, choice architects (who range from cafeteria managers to divorce lawyers) can substantially improve just about everything important to us, from our retirement savings to the health of our planet, without removing our range of options. Recommended for fans and foes of Freakonomics and Predictably Irrational. --Lauren Nemroff

---

Bonus Excerpts from Nudge

Who Needs to Nudge?
Just what are "nudges"? And who needs to know about them? Learn more in this special excerpt.

Ready for More?
Read a sample chapter to see which dozen nudges the authors would most recommend for improving everyday life.

---

Questions for Richard Thaler and Cass Sunstein

Amazon.com: What do you mean by "nudge" and why do people sometimes need to be nudged?

Thaler and Sunstein: By a nudge we mean anything that influences our choices. A school cafeteria might try to nudge kids toward good diets by putting the healthiest foods at front. We think that it's time for institutions, including government, to become much more user-friendly by enlisting the science of choice to make life easier for people and by gentling nudging them in directions that will make their lives better.

Amazon.com: What are some of the situations where nudges can make a difference?

Thaler and Sunstein: Well, to name just a few: better investments for everyone, more savings for retirement, less obesity, more charitable giving, a cleaner planet, and an improved educational system. We could easily make people both wealthier and healthier by devising friendlier choice environments, or architectures.

Amazon.com: Can you describe a nudge that is now being used successfully?

Thaler and Sunstein: One example is the Save More Tomorrow program. Firms offer employees who are not saving very much the option of joining a program in which their saving rates are automatically increased whenever the employee gets a raise. This plan has more than tripled saving rates in some firms, and is now offered by thousands of employers.

Amazon.com: What is "choice architecture" and how does it affect the average person's daily life?

Thaler and Sunstein: Choice architecture is the context in which you make your choice. Suppose you go into a cafeteria. What do you see first, the salad bar or the burger and fries stand? Where's the chocolate cake? Where's the fruit? These features influence what you will choose to eat, so the person who decides how to display the food is the choice architect of the cafeteria. All of our choices are similarly influenced by choice architects. The architecture includes rules deciding what happens if you do nothing; what's said and what isn't said; what you see and what you don't. Doctors, employers, credit card companies, banks, and even parents are choice architects.

We show that by carefully designing the choice architecture, we can make dramatic improvements in the decisions people make, without forcing anyone to do anything. For example, we can help people save more and invest better in their retirement plans, make better choices when picking a mortgage, save on their utility bills, and improve the environment simultaneously. Good choice architecture can even improve the process of getting a divorce--or (a happier thought) getting married in the first place!

Amazon.com: You are very adamant about allowing people to have choice, even though they may make bad ones. But if we know what's best for people, why just nudge? Why not push and shove?

Thaler and Sunstein: Those who are in position to shape our decisions can overreach or make mistakes, and freedom of choice is a safeguard to that. One of our goals in writing this book is to show that it is possible to help people make better choices and retain or even expand freedom. If people have their own ideas about what to eat and drink, and how to invest their money, they should be allowed to do so.

Amazon.com: You point out that most people spend more time picking out a new TV or audio device than they do choosing their health plan or retirement investment strategy? Why do most people go into what you describe as "auto-pilot mode" even when it comes to making important long-term decisions?

Thaler and Sunstein: There are three factors at work. First, people procrastinate, especially when a decision is hard. And having too many choices can create an information overload. Research shows that in many situations people will just delay making a choice altogether if they can (say by not joining their 401(k) plan), or will just take the easy way out by selecting the default option, or the one that is being suggested by a pushy salesman.

Second, our world has gotten a lot more complicated. Thirty years ago most mortgages were of the 30-year fixed-rate variety making them easy to compare. Now mortgages come in dozens of varieties, and even finance professors can have trouble figuring out which one is best. Since the cost of figuring out which one is best is so hard, an unscrupulous mortgage broker can easily push unsophisticated borrowers into taking a bad deal.

Third, although one might think that high stakes would make people pay more attention, instead it can just make people tense. In such situations some people react by curling into a ball and thinking, well, err, I'll do something else instead, like stare at the television or think about baseball. So, much of our lives is lived on auto-pilot, just because weighing complicated decisions is not so easy, and sometimes not so fun. Nudges can help ensure that even when we're on auto-pilot, or unwilling to make a hard choice, the deck is stacked in our favor.

Amazon.com: Are we humans just poorly adapted for making sound judgments in an increasingly fast-paced and complex world? What can we do to position ourselves better?

Thaler and Sunstein: The human brain is amazing, but it evolved for specific purposes, such as avoiding predators and finding food. Those purposes do not include choosing good credit card plans, reducing harmful pollution, avoiding fatty foods, and planning for a decade or so from now. Fortunately, a few nudges can help a lot. A few small hints: Sign up for automatic payment plans so you don't pay late fees. Stop using your credit cards until you can pay them off on time every month. Make sure you're enrolled in a 401(k) plan. A final hint: Read Nudge.

---

.
Price: $15.99 [Notify me when price goes down.]

Book Description
Joel Osteen reaches one of the largest audiences in the U.S. and across the globe--more than 42,000 people attend his church every week, and millions more tune in by television to hear his words of inspiration and wisdom. His first book, Your Best Life Now, has sold over 4 million copies and is available worldwide in 17 languages. His message of hope is helping people find a closer connection with God by learning to apply the principles of Scripture to their everyday lives.

In this new book, Become a Better You, Joel Osteen offers seven simple yet profound action steps that will help readers discover the better things they were born for... their individual purpose and destiny. As charming and passionate on the page as he is in person, Osteen incorporates key biblical principles, devotions, and personal testimonies that will uplift and enlighten readers. He speaks directly to the hearts and concerns of people from every walk of life. People love Joel Osteen--they love to be in his presence, to hear him speak, and to read what he's written--they just can't get enough of him.

Become a Better You will encourage and inspire readers to reach their full, unique and God given potential.

---

A Word from Joel Osteen

Dear Amazon Customer,

I am very excited to be working with Amazon.com as an online bookseller and partner for the publication of my new book, Become a Better You. As a leader in e-commerce, Amazon.com is an informative and innovative online resource. Get ready to embark on a remarkable journey. One that will help you break free from the past and realize your full potential as a spouse, parent, or friend. Whether you realize it or not, miracles are happening all around you. I'm confident that reading this book will lead you to accept the gift of who you were meant to be and live a life filled with more hope, joy, and victory.

Believing for God's Best,

Joel Osteen

---

An Interview with Joel Osteen

Q: Do you have a hero?

A: Of course, my greatest hero is Jesus Christ. He should be everyone's greatest hero. However, among men, I have two real heroes. My father, John Osteen, was not only the best father anyone could ever have, but was my best friend as well. He was a man of great integrity, and he taught me how important it was to incorporate Jesus Christ into every part of my life. Another of my heroes is Billy Graham who throughout the years has remained true to that which God called him to do and has done so with the utmost dedication, humility, and integrity.

Q: In today's conflicted world, how do you encourage people to maintain their faith?

A: As believers we should be assured that Jesus said He would never leave us nor forsake us. We should adopt a mindset that God wants to be involved in our everyday lives, through good times and difficult times. We should communicate with God throughout our day (to pray without ceasing), not just when we are in crisis. He cares about our lives even in the small things. There is no part of our lives that are insignificant to Him.

Q: What did working behind the scenes at Lakewood during your father's ministry inform how you preach today?

A: Really it all started for me when I was born. Our family never missed church; Sunday morning, Sunday night and Wednesday night, week in and week out. However, for 17 years I did produce and edit my father's sermons for television. I often joke that I attended one year of college and 17 years of seminary. For those 17 years, I would have to study my father's weekly sermons and then cut them down to a 28-minute TV program while maintaining the message. I guess I've listened to at least 1,500 of my father's messages.

Q: Your ministry reaches millions each week through television and the Internet. How has technology changed how people worship today?

A: Through telecommunications technology, especially the web, more Christian programming is available than ever before. Not only do people have more choices in Christian programming, but they can get as much as they want whenever they want it. I think that our use of technology results in people spending more of their time thinking about the things of God. However, I don't see technology replacing worship in the traditional sense--that is worshipping with other believers in a church. Everyone should belong to a good Bible-based church.

Q: In our busy lives, what is your advice for how we can slow things down and find peaceful moments?

A: Personally, I take time each morning to spend with God. I have a quiet place in my home or I find a quiet place if I am traveling where I pray and seek guidance from God. I think that is the best way for anyone to start their day; it really sets the tone for each day.

Q: As a father, what advice would you share with parents struggling with our fast-paced culture?

A: Victoria and I decided a long time ago that our family takes priority over most everything else. I tell people all the time that their families should be their first mission field. Today, it takes a great deal of our time and energy to make a living. We need to make sure our families don't get the short end of the stick and we need to make time for them. And, I am talking about "quality time"; no cell phones, no business calls, no outside distractions, just family.

---

More to Explore

Your Best Life Now

Become a Better You [Abridged Audio CD]

Scriptures and Meditations for Your Best Life Now

---

.
Price: $9.69 [Notify me when price goes down.]

Since its first publication in 1987, Self-Esteem has become the first choice of therapists and savvy readers looking for a comprehensive, self-care approach to improving self-image, increasing personal power, and defining core values. More than 600,000 copies of this book have helped literally millions of readers feel better about themselves, achieve greater success, and enjoy their lives to the fullest.

You can do it, too!

By using these books - Self-Esteem Companion, Self-esteem Guided Journal and Self _esteem, 3rd edition - as a set, you'll be able to customize your self-esteem work with exercises and writing projects that reinforce and support the ideas in the original book..
Price: $7.99 [Notify me when price goes down.]

Bestselling Lean Six Sigma author Michael George provides the first pocket guide for deployers of Lean Six Sigma

The Lean Six Sigma Pocket Toolbook blends Lean and Six Sigma tools and concepts, providing expert advice on how to determine which tool within a "family" is best for different purposes. Packed with detailed examples and step-bystep instructions, it's the ideal handy reference guide to help Green and Black Belts make the transition from the classroom to the field.

• Features brief summaries and examples of the 70 most important tools in Lean Six Sigma, such as "Pull," "Heijunka," and "Control Charts"
• Groups tools by purpose and usage
• Offers a quick, easy reference on using the DMAIC improvement cycle
• Provides comprehensive coverage in a compact, portable format

.
Price: $8.52 [Notify me when price goes down.]

A host of dysfunctional and self-destructive patterns arise at minor and acute levels if an individual dislikes him- or herself Despite the importance of self-esteem, surprisingly little attention has been focused on building it directly, until now. Designed in an easy-to-use format, The Self-Esteem Workbook presents a course in self-esteem based on new research and sound principles. Checklists, fill-ins, and exercises show readers how thoughts, emotions, physical health, and behavior impact their self-esteem. Periodic checkups help them gauge their progress, and final sections offer strategies for preventing relapse..
Price: $12.30 [Notify me when price goes down.]

What to wear, how to buy, where and when to spend: These are the topics covered each month by the exceedingly plugged-in staff of Lucky, whose circulation rocketed from 500,000 to 800,000 in just two short years. For Lucky's devoted fans, and anyone devoted to dressing better and shopping smarter, The Lucky Shopping Manual will be the über-find. Finally, there is a book that does away with the inconsequential information in previous fashion books and presents only the most useful tips and imperative information for how to dress better for less. Filled with tips that will appeal to shopaholics and disciplined bargain hunters alike, this enticing guide is packed with over 1,000 full-color photos and illustrations, with a ribbon marker and flexi-cover so women can take it shopping with them.

With great advice on every uniquely designed page, The Lucky Shopping Manual includes features such as:
* Building a wardrobe you love, with cross-referenced sections on everything from skirts, tops, dresses, pants, and suits, to shoes, bags, belts, and what looks best for your body type
* How to spot great finds at the local flea market or the best boutiques
* What to spend your money on and where you can scrimp
* Cool stores coast-to-coast to check out when you're traveling
* Practical tips for fabric care, shoe maintenance, and stain remedies
* Shipping just in time for the holidays, The Lucky Shopping Manual makes a luscious gift-a fantastic shopping spree under the tree..
Price: $5.29 [Notify me when price goes down.]

A breakthrough approach to putting from the PGA Tour's premier short-game guru

PGA stars such as Jay Haas, Craig Stadler, Peter Jacobsen, and Darren Clarke have all sought advice from fellow pro Stan Utley about their putting, and have gone on to such immediate success on the green that Utley has become the most in-demand teacher in the game. Now, in The Art of Putting he outlines his unique approach to putting for golfers of all skill levels. In a welcome change from mechanistic and overly-complex putting "systems," Utley breaks down the putting stroke to a simple, natural motion, revealing a straightforward method for learning this sure, repeatable stroke.

As he guides you through the fundamentals of the proper grip, posture, alignment, and swing, Utley will overhaul and improve your stroke by putting feel back into your game. This definitive book also provides:

• A complete primer on club design, with tips for finding the putter most in tune with the nuances of your swing
• A guide to the sensory aspects of a good putt, from grip pressure to impact response to the way a putt should sound
• Simple steps for reading greens accurately, every time
• Drills to commit your putting stroke to muscle memory and overcome the tics that can knock your putts off line
• Cures for the mental hurdles you'll face on the short grass.
Price: $13.49 [Notify me when price goes down.]

Amazon.com Exclusive: Notes on Why Mars & Venus Collide by John Gray

Over the last fifty years, life has become more complicated. Longer working hours, intensified by grueling commutes and more traffic, the increased cost of housing, food, and health care, rising credit card debt, and the combined responsibilities of work and childcare in two-career families are only a few of the sources of stress in our fast-paced modern lives. In spite of the new technologies designed to connect us, information overload and round-the-clock accessibility via the Internet and cell phones have reduced much of our communication to the equivalent of text messaging. We are stretched to the limit, with little energy for our personal lives. Despite increased independence and opportunities for success at work, we are often left with a sense of isolation and exhaustion at home.

The unprecedented levels of stress both men and women are experiencing is taking a toll on our romantic relationships. Whether single or in committed relationships, we are often too busy or too tired to sustain feelings of attraction, motivation, and affection. Everyday stress drains our energy and patience and leaves us feeling too exhausted or overwhelmed to enjoy and support each other.

We are often too busy to see what is obvious. A man will give his heart and soul to make enough money to provide for his family and return home too tired even to talk with them. A woman will give and give to support her husband and children and then resent them for not giving back the kind of support she thrives on giving. Under the influence of stress, men and women forget why we do what we do.

Over the last fifteen years, a new trend in relationships has emerged linked to increasing stress. Both couples and singles believe they are too busy or too exhausted to resolve their relationship issues, and often think their partners are either too demanding or just too different to understand. Attempting to cope with the increasing stress of working for a living, both men and women feel neglected at home. While some couples experience increasing tension, others have just given up, sweeping their emotional needs under the carpet. They may get along, but the passion is gone.

Without an understanding of our different needs, men and women are adjusting their actions and reactions to no avail. Our actions may be pointed in the wrong direction. Why Mars and Venus Collide provides a new understanding and a variety of techniques you will need to counter the disruptive effects of stress and to steer a true course to a lifetime of love.

Remembering and understanding our differences are only half the battle. The other half is about action--learning to cope more effectively with stress. This book aims to help you discover new ways to lower your own stress and help to lower your partner's. Whether you are in a relationship, starting over, or single, you will discover a variety of new and practical ways to improve your communication, uplift your mood, increase your energy, elevate levels of attraction in your relationship, create harmony with your partner, and enjoy a lifetime of love and romance. You will learn why communication breaks down or why your relationships have failed in the past, and what you can do now to ensure success in the future..
Price: $14.00 [Notify me when price goes down.]

No matter where you are in your life, you can be better!

In Joel Osteen's bestselling book Become a Better You, he outlined seven principles that we should all live by in order to have a life that is more fulfilling, more meaningful, and filled with hope and purpose.

In this seven-week companion, you will learn how to apply each of those principles to your everyday life and become the person that God uniquely created you to be. The lessons in this book will equip you to be a better spouse, a better parent, a better leader, and an inspiration to everyone you know! The principles are simple, but applying them to your daily life will have a profound effect on every situation you face:

One: Keep pressing forward

Two: Be positive toward yourself

Three: Develop better relationships

Four: Form better habits

Five: Embrace the place where you are

Six: Develop your inner life

Seven: Stay passionate about life

Learn how to tap into your full God-given potential. Filled with inspirational thoughts, exploratory exercises, and daily scripture, this journal will show you how to take hold of the future you have always wanted and the future that God had always intended..
Price: $5.67 [Notify me when price goes down.]

Unleash the hidden power of your mind through Harry Lorayne and Jerry Lucas's simple, fail-safe memory system, and you can become more effective, more imaginative, and more powerful, at work, at school, in sports and play. Discover how easy it is to: file phone numbers, data, figures, and appointments right in your head; learn foreign words and phrases with ease; read with speed--and greater understanding; shine in the classroom--and shorten study hours; dominate social situations, and more..
Price: $2.79 [Notify me when price goes down.]