Books about In other from Amazon.com

The Challenge
Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the verybeginning.

But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?

The Study
For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great?

The Standards
Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good-to-great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the world's greatest companies, including Coca-Cola, Intel, General Electric, and Merck.

The Comparisons
The research team contrasted the good-to-great companies with a carefully selected set of comparison companies that failed to make the leap from good to great. What was different? Why did one set of companies become truly great performers while the other set remained only good?

Over five years, the team analyzed the histories of all twenty-eight companies in the study. After sifting through mountains of data and thousands of pages of interviews, Collins and his crew discovered the key determinants of greatness -- why some companies make the leap and others don't.

The Findings
The findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include:

• Level 5 Leaders: The research team was shocked to discover the type of leadership required to achieve greatness.
• The Hedgehog Concept (Simplicity within the Three Circles): To go from good to great requires transcending the curse of competence.
• A Culture of Discipline: When you combine a culture of discipline with an ethic of entrepreneurship, you get the magical alchemy of great results. Technology Accelerators: Good-to-great companies think differently about the role of technology.
• The Flywheel and the Doom Loop: Those who launch radical change programs and wrenching restructurings will almost certainly fail to make the leap.

“Some of the key concepts discerned in the study,” comments Jim Collins, "fly in the face of our modern business culture and will, quite frankly, upset some people.”

Perhaps, but who can afford to ignore these findings?

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Mark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban legends, conspiracy theories, and bogus public-health scares circulate effortlessly. Meanwhile, people with important ideas–business people, teachers, politicians, journalists, and others–struggle to make their ideas “stick.”

Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas? In Made to Stick, accomplished educators and idea collectors Chip and Dan Heath tackle head-on these vexing questions. Inside, the brothers Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the “human scale principle,” using the “Velcro Theory of Memory,” and creating “curiosity gaps.”

In this indispensable guide, we discover that sticky messages of all kinds–from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony–draw their power from the same six traits.

Made to Stick is a book that will transform the way you communicate ideas. It’s a fast-paced tour of success stories (and failures)–the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of “the Mother Teresa Effect”; the elementary-school teacher whose simulation actually prevented racial prejudice. Provocative, eye-opening, and often surprisingly funny, Made to Stick shows us the vital principles of winning ideas–and tells us how we can apply these rules to making our own messages stick..
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HURRY DOWN SUNSHINE TELLS THE STORY OF THE extraordinary summer when, at the age of fifteen, Michael Greenberg’s daughter was struck mad. It begins with Sally’s visionary crack-up on the streets of Greenwich Village, and continues, among other places, in the out-of-time world of a Manhattan psychiatric ward during the city’s most sweltering months. “I feel like I’m traveling and traveling with nowhere to go back to,” Sally says in a burst of lucidity while hurtling away toward some place her father could not dream of or imagine. Hurry Down Sunshine is the chronicle of that journey, and its effect on Sally and those closest to her–her brother and grandmother, her mother and stepmother, and, not least of all, the author himself. Among Greenberg’s unforgettable gallery of characters are an unconventional psychiatrist, an Orthodox Jewish patient, a manic Classics professor, a movie producer, and a landlord with literary dreams. Unsentimental, nuanced, and deeply humane, Hurry Down Sunshine holds the reader in a mesmerizing state of suspension between the mundane and the transcendent.

“The psychotic break of his fifteen-year-old daughter is the grit around which Michael Greenberg forms the pearl that is Hurry Down Sunshine. It is a brilliant, taut, entirely original study of a suffering child and a family and marriage under siege. I know of no other book about madness whose claim to scientific knowledge is so modest and whose artistic achievement is so great.” – Janet Malcolm, author of The Silent Woman: Sylvia Plath & Ted Hughes and The Journalist and the Murderer

“One of the most gripping and disturbingly honest books I have ever read.  The courage Michael Greenberg shows in narrating the story of his adolescent daughter’s descent into psychosis is matched by his acute understanding of how alone each of us, sane or manic, is in our processing of reality and our attempts to get others to appreciate what seems important to us. This is a remarkable memoir.” – Phillip Lopate, author of Two Marriages and Waterfront: A Journey Around Manhattan
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Sherry Argov's fresh and witty Why Men Love Bitches gives no-nonsense advice guaranteed to help the woman who feels she is "too nice" become unpredictable, exciting, and ever so cool! The bitch not only gets her man, she knows how to hold her own in the relationship, keeping him guessing, dazzle him at every turn - and gain his respect with far less effort..
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CHILDRENS BOOKS & MUSIC. Childrens Books. Language Arts.
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Two years have passed since Jacen Solo, seduced by the dark side and reanointed as the brutal Sith Lord Darth Caedus, died at the hands of his twin sister, Jaina, Sword of the Jedi. For a grieving Han and Leia, the shadow of their son’s tragic downfall still looms large. But Jacen’s own bright and loving daughter, Allana, offers a ray of hope for the future as she thrives in her grandparents’ care. And when the eager, inquisitive girl, in whom the Force grows ever stronger, makes a curious discovery aboard her grandfather’s beloved spacecraft–the much-overhauled but ever-dependable Millennium Falcon–the Solo family finds itself at a new turning point, about to set out on an odyssey into uncertain territory, untold adventure, and unexpected rewards.
To Han, who knows every bolt, weld, and sensor of the Falcon as if they were parts of himself, the strange device Allana shows him is utterly alien. But its confounding presence–and Allana’s infectious desire to unravel its mystery–are impossible to dismiss. The only answer lies in backtracking into the past on a fact-finding expedition to retrace the people, places, and events in the checkered history of the vessel that’s done everything from making the Kessel Run “in less than twelve parsecs” to helping topple an evil empire.

From the moment the Falcon broke loose from a Corellian assembly line like an untamed creature with a will of its own, it seemed destined to seek out trouble. It wasn’t long before the feisty YT-1300 freighter went from shuttling cargo to smuggling contraband. But it‘s a fateful rendezvous on Coruscant, at the explosive height of the Republic/Separatist uprising, that launches a galaxywide cat-and-mouse game whose newest players are Han, Leia, Allana, and C-3PO. And they’re not alone: Crime lords, galactic pirates, rogue politicians, and fortune hunters alike loom at every turn of the quest–each with his or her own desperate stake in the Millennium Falcon’s most momentous mission. Through the years and across the stars, from the Rim worlds to unknown points beyond, the race will lead them all to a final standoff for a prize some will risk everything to find–and pay any cost to possess..
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A Medal of Honor recipient looks back at his own service—and ahead to America’s future.

Jack Jacobs was acting as an advisor to the South Vietnamese when he and his men came under devastating attack. Severely wounded, 1st Lt. Jacobs took command and withdrew the unit, returning again and again to the site of the attack to rescue more men, saving the lives of a U.S. advisor and thirteen Allied soldiers. Col. Jacobs received the nation’s highest military award, the Medal of Honor.

Here, with candor, humor, and quiet modesty, Col. Jack Jacobs tells his stirring story of heroism, honor, and the personal code by which he has lived his life, and expounds with blunt honesty and insight his views on our contemporary world, and the nature and necessity of sacrifice.

If Not Now, When? is a compelling account of a unique life at both war and peace, and the all-too-often unexamined role of the citizenry in the service and defense of the Republic..
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Parenting little ones can be exhausting...until you discover Love and Logic. Take the exhaustion out and put the fun into parenting your little one. If you want help with: Potty training; Temper tantrums; Bedtime; Whining; time-out or hassle-free mornings and many other everyday challenges then this book is for you! The book is the tool parents of little ones have been waiting for. The authors help you to start your child off on the right foot. The tools in the book will give you the building blocks you need to create children who grow up to be responsible, successful teens and adults. And as a bonus you will enjoy every stage of your child's life and look forward to sharing a lifetime of joy with them..
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