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The Fred Factor: How passion in your work and life can turn the ordinary into the extraordinary
Meet Fred.
In his powerful new book THE FRED FACTOR, motivational speaker Mark Sanborn recounts the true story of Fred, the mail carrier who passionately loves his job and who genuinely cares about the people he serves. Because of that, he is constantly going the extra mile handling the mail – and sometimes watching over the houses – of the people on his route, treating everyone he meets as a friend. Where others might see delivering mail as monotonous drudgery, Fred sees an opportunity to make a difference in the lives of those he serves.
We’ve all encountered people like Fred in our lives. In THE FRED FACTOR, Mark Sanborn illuminates the simple steps each of us can take to transform our own lives from the ordinary – into the extraordinary. Sanborn, through stories about Fred and others like him, reveals the four basic principles that will help us bring fresh energy and creativity to our life and work: how to make a real difference everyday, how to become more successful by building strong relationships, how to create real value for others without spending a penny, and how to constantly reinvent yourself.
By following these principles, and by learning from and teaching other “Freds,” you, too, can excel in your career and make your life extraodinary. As Mark Sanborn makes clear, each of us has the potential be a Fred.THE FRED FACTOR shows you how. .
Price: $3.25
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Charlie Wilson's War: The Extraordinary Story of How the Wildest Man in Congress and a Rogue CIA Agent Changed the History of Our Times
A gripping and vibrant book soon to be released as a major motion picture starring Tom Hanks and Julia Roberts and directed by Mike Nichols, Charlie Wilson’s War was a New York Times, Washington Post, and Los Angeles Times best seller when it was published in 2003. Crile’s book is the true story of how a Texas Congressman and a rogue CIA agent conspired to launch the biggest, meanest, and most successful CIA campaign ever — the operation to fund the mujahideen in their fight against the Soviet army that had invaded Afghanistan. Moving from the back rooms of the Capitol to secret chambers at Langley, from arms dealers’ conventions to the Khyber Pass, Charlie Wilson’s War presents an astonishing chapter of our recent past, and the key to understanding what helped trigger the sudden collapse of the Soviet Union and ultimately led to the emergence of a brand-new foe in the form of radical Islam. .
Price: $5.98
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The Innovator's Dilemma: The Revolutionary Book that Will Change the Way You Do Business (Collins Business Essentials)
What do the Honda Supercub, Intel's 8088 processor, and hydraulic excavators have in common? They are all examples of disruptive technologies that helped to redefine the competitive landscape of their respective markets. These products did not come about as the result of successful companies carrying out sound business practices in established markets. In The Innovator's Dilemma, author Clayton M. Christensen shows how these and other products cut into the low end of the marketplace and eventually evolved to displace high-end competitors and their reigning technologies. At the heart of The Innovator's Dilemma is how a successful company with established products keeps from being pushed aside by newer, cheaper products that will, over time, get better and become a serious threat. Christensen writes that even the best-managed companies, in spite of their attention to customers and continual investment in new technology, are susceptible to failure no matter what the industry, be it hard drives or consumer retailing. Succinct and clearly written, The Innovator's Dilemma is an important book that belongs on every manager's bookshelf. Highly recommended. --Harry C. Edwards.
Price: $8.92
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The Innovator's Solution: Creating and Sustaining Successful Growth
In the worldwide bestseller The Innovator's Dilemma, Clayton M. Christensen exposed a crushing paradox behind the failure of many industry leaders. By doing what good companies were supposed to do-focus on pleasing their most profitable customers-leaders were paving the way for their own demise. How? By ignoring "disruptive technologies"-new, cheaper innovations that initially target small customer segments but evolve to displace the reigning product. Now, Christensen and coauthor Michael E. Raynor cut the Gordian knot of the "innovator's dilemma" with The Innovator's Solution. This groundbreaking book reveals that innovation is not as unpredictable as most managers have come to believe. While the outcomes of past innovations seem random, the process by which innovations are packaged and shaped within companies is very predictable. By understanding and managing the forces that influence this process, companies can shape high-octane business plans that create truly disruptive growth. Drawing on years of in-depth research and using new theories tested in hundreds of companies across many industries, the authors identify the processes that create successful innovations, and show managers how to tailor their strategies to the changing circumstances of a dynamic world. Comprehensive yet practical, The Innovator's Solution is an actionable prescription for innovation-driven, profitable growth.
"A good business book makes managers stop and think. A great business book teaches managers how to stop and think. This is a great book. It is hard to imagine an executive team that would not benefit from devoting an entire day to discussing it."
-Geoffrey Moore, Chairman and Founder, TCG Advisors, and author, Crossing the Chasm and Living on the Fault Line "In The Innovator's Solution, Christensen and Raynor address the holy grail of all organizations: how to generate growth and sustain it over long periods. Avoiding the temptation to provide simplistic formulas, they guide the reader through carefully constructed frameworks that teach how to think about the issues that limit-and provide-growth to organizations."
-Dr. Andrew S. Grove, Chairman of the Board, Intel "Christensen and Raynor have done a superb job of creating a framework for helping to understand the industry dynamics and for planning your own growth alternatives."
-Pekka Ala-Pietilä, President, Nokia Corporation "Singapore, as a small nation, needs to be innovative and sensitive to disruptive changes more than other countries. Christensen and Raynor have provided an excellent framework to reduce the randomness of the innovation process. This framework will help in our effort to nurture an environment conducive for enterprises to create and capitalize on disruptive innovations."
-Teo Ming Kian, Chairman, Singapore Economic Development Board "The Innovator's Solution goes directly to the heart of why large companies have failed to sustain innovation. Christensen and Raynor have a deep insight into the challenges that innovative companies face, and they propose practical, realistic solutions to the dilemmas of innovation. This book will be extremely useful to all managers who are committed to using innovation to sustain their growth."
-Bill George, former Chairman and CEO, Medtronic, Inc.
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Price: $6.58
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The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company
Discover the secrets of world-class leadership! When it comes to refined service and exquisite hospitality, one name stands high above the rest: The Ritz-Carlton Hotel Company With ceaseless attention to every luxurious detail, the company has set the bar for creating memorable customer experiences in world-class settings. Now, for the first time, the leadership secrets behind the company's extraordinary success are revealed. The New Gold Standard takes you on an exclusive tour behind the scenes of The Ritz-Carlton Hotel Company. Granted unprecedented access to the company's executives, staff, and its award-winning Leadership Center training facilities, bestselling author Joseph Michelli explored every level of leadership within the organization. He emerged with the key principles leaders at any company can use to provide a customer experience unlike any other, such as: - Understanding the ever-evolving needs of customers
- Empowering employees by treating them with the utmost respect
- Anticipating customers' unexpressed needs and concerns
- Developing and conducting an unsurpassed training regimen
Sharing engaging stories from the company's employees--from the corporate office and hotels around the globe--Michelli describes the innovative methods the company uses to create peerless guest experiences and explains how it constantly hones and improves them. The New Gold Standard weaves practical how-to advice, proven leadership tools, and the wisdom of experts to help you create and embed superior customer-service principles, processes, and practices in your own organization..
Price: $14.49
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The Official Get Rich Guide to Information Marketing: Build a Million-Dollar Business in 12 Months
Welcome to the information marketing industry - a little-known industry of entrepreneurs, most working only part-time hours and netting seven-figure profits. Info-marketers gather information and sell it in convenient forms to people who need it. The topics include everything imaginable from better sex, to teaching parrots to talk, to gardening, to investing in real estate, to running businesses. In addition to an easy 9-step process for you to create your own info-business, this book profiles 29 info-marketers, reveals their businesses strategies, marketing materials and business documents so you can have the tools you need to duplicate their success. How a Real Estate Millionaire Gets His Customers to Do the Selling for Him ….. Page 159 How One Ex-Salesman, Ex-Law Enforcement Officer, Ex-Company Owner Turned Surplus Junk Into a Million-Dollar Info-business ….. Page 28 A High School Kid Built a Business and Earned More Than His College Professors ….. Page 32 A Direct Sales Process That Turned Into an Info-Business ….. Page 35 The 40 Ways to Make Money With Information Products ….. Page 41 The Quick Way to Determine the Selling Price of Information Products …. Page 43 How Simple Changes Multiplied a Product's Sales Price 4Times …. Page 51 How a Professional Speaker Got Off the Road and Built a Million-Dollar Business She Could Run From Her Home Office …. Page 53 Blinded and Handicapped by Multiple Sclerosis, One Info-Marketer Used His Disability to Build a Successful Info-Business …. Page 59 What a Successful Veterinarian Did to Get Veterinarians From Around the World to Buy His Marketing Strategies …. Page 62 How an Info-Marketer From a Small Town in Kansas (population 565) Built an International Business …. Page 72 Someone Who Teaches Men How to Get Women to Approach Them for Dates …. Page 76 An Australian Built a Business Teaching Salons How to Book More Appointments, and He's Never Owned a Salon Before …. Page 81 How an Info-Marketer Used His Products to Create a Professional Speaking Business Earning Him $10,000.00 per Gig …. Page 89 How a Mom From New York Built a Business From Her Home That Kept Bill Collectors Away and Gave Her Family the Extra Money for a Great Lifestyle …. Page 101 What an Info-Marketer Did With No Knowledge and No Customers to Build a Million-Dollar Business Within a Year …. Page 149 What to Say to Get Customers to Believe That You Really Do Offer High Quality Products …. Page 121 Information Marketing is responsive to and fueled by the ever-increasing pressure on peoples' time. Businesspeople and consumers alike need information provided to them in convenient forms, and in some cases, need an extension of it; methods and strategies that might merely have been taught to them 10 years ago are now done for them. The Information Industry encompasses products like traditional books, audio programs, videos or DVD's that you might buy in a store, from a catalog, or online; magazines, newsletters, e-books, membership websites, teleseminars and webinars, telecoaching programs, and seminars and conferences; and combinations thereof. Much of this business is conducted by lone wolf, small, quiet operators, many with home-based businesses, most with zero to no more than a few employees, most working only part-time hours and most netting 7-figure profits..
Price: $12.25
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The Irresistible Offer: How to Sell Your Product or Service in 3 Seconds or Less
Your customers are going to give you three seconds to make the sale. Do you know what to say in those three seconds? The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a new way of doing business-a method that is simultaneously socially responsible and far more effective than "old" marketing. This new way is The Irresistible Offer. "The Irresistible Offer is the missing link in many marketing books."
—Joe Sugarman, Chairman, BluBlocker Corporation "The Irresistible Offer reveals secret after proven secret guaranteed to pump fresh power into your sales process."
—John Du Cane, CEO, Dragon Door Publications, Inc. "As the world's fastest reader (Guinness Book certified) I've read just about every business and marketing book in existence. The Irresistible Offer by Mark Joyner is, by far, the easiest and most powerful. If you want to make a profitable business (any business small or large), The Irresistible Offer should be your starting point."
—Howard Berg, "The World's Fastest Reader" "I've read every book on marketing printed in the last 150 years. This is the first breakthrough in over fifty years."
—Dr. Joe Vitale, author of The Attractor Factor "If I had to choose one modern marketing genius to learn from, it would be Mark Joyner. The Irresistible Offer belongs in the hands of everyone wanting to wildly succeed in business."
—Randy Gilbert, a.k.a. "Dr. Proactive" host of The Inside Success Show.
Price: $12.20
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1 Dead in Attic: After Katrina
Dead in Attic is a collection of stories by Times-Picayune columnist Chris Rose, recounting the first harrowing year and a half of life in New Orleans after Hurricane Katrina. Celebrated as a local treasure and heaped with national praise, Rose provides a rollercoaster ride of observation, commentary, emotion, tragedy, and even humor -- in a way that only he could find in a devastated wasteland. They are stories of the dead and the living, stories of survivors and believers, stories of hope and despair. And stories about refrigerators. Dead in Attic freeze-frames New Orleans, caught between an old era and a new, during its most desperate time, as it struggles out of the floodwaters and wills itself back to life..
Price: $7.97
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A Comprehensive Review for the Certification and Recertification Examinations for Physician Assistants: Published in Collaboration with AAPA and PAEA (formerly APAP), 3e
Developed and endorsed by the American Academy of Physician Assistants (AAPA) and the Physician Assistant Education Association (PAEA), this comprehensive review book offers the most thorough preparation for the NCCPA examinations. The book features review material, test questions, and detailed explanations covering the critical content areas on the certification (PANCE) and recertification (PANRE and Pathway II) examinations. This Third Edition includes thoroughly updated content, new test questions, and new chapters on geriatrics, pediatrics, and surgery. A 300-question pre-test and a 300-question post-test which simulate the NCCPA exams and incorporate the PAEA's GRADRAT self-assessment exam are provided both on a bound-in CD-ROM and online at thePoint. .
Price: $47.95
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Savage Inequalities: Children in America's Schools
National Book Award-winning author Jonathan Kozol presents his shocking account of the American educational system in this stunning New York Times bestseller, which has sold more than 250,000 hardcover copies. .
Price: $4.43
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