Books about Mass production from Amazon.com

Herbert Zettl draws on his expertise and field experience to bring you the new edition of VIDEO BASICS, the handiest and most authoritative, current, and technically accurate student guide to video production. Meeting the need for a briefer book, this text distills comprehensive video instruction so that it can be covered in a single semester. The book moves students from video concepts and processes to production tools and techniques, and finally, to the production environment (studio and field, inside and outside) and its effects. A more conceptual framework leads the student from the idea (what to create) to the image (how to create) on video..
Price: $102.70 [Notify me when price goes down.]

This classic, best-selling text introduces students to the basic skills required in all aspects of television production, including camera and studio, field equipment and production, and multicamera directing, at the same time emphasizing the latest production techniques and technology, such as audio workstations, non-linear editing, and HDV (High Definition Video). TELEVISION PRODUCTION HANDBOOK introduces cutting-edge developments in the field, while maintaining its reputation as the standard for the Television Production course. Presented in full-color for the first time, this is the most current, technically accurate reference text available, and it offers the most extensive teaching and learning package for the course..
Price: $89.22 [Notify me when price goes down.]

In the tenth edition of Herbert Zettl's field-defining text TELEVISION PRODUCTION HANDBOOK, the author's emphasis shifts to how production proceeds in the digital age --from idea to image -- and how it moves through the three major phases, from preproduction to production to postproduction. In this context, you will learn about the necessary tools, examine what they can and cannot do, and explore how they are used to ensure maximum efficiency and effectiveness. This edition also features the latest digital equipment and production techniques, including HDV and HDTV..
Price: $120.76 [Notify me when price goes down.]

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He didn't look like much. With his smallish stature, knobby knees, and slightly crooked forelegs, he looked more like a cow pony than a thoroughbred But looks aren't everything; his quality, an admirer once wrote, "was mostly in his heart." Laura Hillenbrand tells the story of the horse who became a cultural icon in Seabiscuit: An American Legend.

Seabiscuit rose to prominence with the help of an unlikely triumvirate: owner Charles Howard, an automobile baron who once declared that "the day of the horse is past"; trainer Tom Smith, a man who "had cultivated an almost mystical communication with horses"; and jockey Red Pollard, who was down on his luck when he charmed a then-surly horse with his calm demeanor and a sugar cube. Hillenbrand details the ups and downs of "team Seabiscuit," from early training sessions to record-breaking victories, and from serious injury to "Horse of the Year"--as well as the Biscuit's fabled rivalry with War Admiral. She also describes the world of horseracing in the 1930s, from the snobbery of Eastern journalists regarding Western horses and public fascination with the great thoroughbreds to the jockeys' torturous weight-loss regimens, including saunas in rubber suits, strong purgatives, even tapeworms.

Along the way, Hillenbrand paints wonderful images: tears in Tom Smith's eyes as his hero, legendary trainer James Fitzsimmons, asked to hold Seabiscuit's bridle while the horse was saddled; critically injured Red Pollard, whose chest was crushed in a racing accident a few weeks before, listening to the San Antonio Handicap from his hospital bed, cheering "Get going, Biscuit! Get 'em, you old devil!"; Seabiscuit happily posing for photographers for several minutes on end; other horses refusing to work out with Seabiscuit because he teased and taunted them with his blistering speed.

Though sometimes her prose takes on a distinctly purple hue ("His history had the ethereal quality of hoofprints in windblown snow"; "The California sunlight had the pewter cast of a declining season"), Hillenbrand has crafted a delightful book. Wire to wire, Seabiscuit is a winner. Highly recommended. --Sunny Delaney.
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A wealthy American financier disappears on atreasure hunt in an antique blimp. From Cubanwaters, the blimp drifts toward Florida with acrew of dead men -- Soviet cosmonauts DIRK PITT discovers a shocking scheme: acovert group of U.S. industrialists has put a colonyon the moon, a secret base they will defend at anycost. Threatened in space, the Russians are aboutto strike a savage blow in Cuba -- and onlyDIRK PITT can stop them. From a Cuban torturechamber to the cold ocean depths, Pitt is racing to defuse an international conspiracy thatthreatens to shatter the earth!.
Price: $3.71 [Notify me when price goes down.]

In this market-leading text, Stanley Alten, an internationally recognized scholar and expert in the area of audio production, provides students with an introduction to the basic techniques and principles needed for audio production in media. The text has helped professors effectively teach this technically based course to the introductory audio production student through its clear and current illustrations and photos and student-friendly writing. Comprehensive, technically accurate, and up-to-date, the text covers informational, perceptual, and aesthetic aspects of sound as they apply to each stage of the production process -- from planning to post-production..
Price: $30.00 [Notify me when price goes down.]

You can trust Hilliard's WRITING FOR TELEVISION, RADIO, AND NEW MEDIA to provide you with thorough and up-to-date coverage of the principles, techniques, and approaches of writing for television, radio, and the Internet, including writing for a variety of formats such as interviews, sports, advertisements, scripts, and news. Hilliard's vast coverage of content, excellent organization, attention to form, and good examples ensure that you will be well-trained for a career in WRITING FOR TELEVISION, RADIO, AND NEW MEDIA..
Price: $98.00 [Notify me when price goes down.]