Books about Matters from Amazon.com

FOREWORD BY GUY KAWASAKI

Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the net — presentationzen.com — shares his experience in a provocative mix of illumination, inspiration, education, and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.


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Price: $17.88 [Notify me when price goes down.]

THE FIRST BOOK WITH ONE FOOT ON THE COFFEE TABLE, AND ONE FOOT IN THE
CLASSROOM
Joe McNally, one of the world’s top pro digital photographers, whose celebrated work has graced the pages of Sports Illustrated, Time, and National Geographic (to name a few), breaks new ground by doing something no photography book has ever done—blending the rich, stunning images and elegant layout of a coffee-table book with the invaluable training, no-nonsense insights, and photography secrets usually found only in those rare, best-of-breed educational books.

When Joe’s not on assignment for the biggest-name magazines and Fortune 500 clients, he’s in the classroom teaching location lighting, environmental portraiture, and how to “get the shot” at workshops around the world. These on-location workshops are usually reserved for a handful of photographers each year, but now you can learn the same techniques that Joe shares in his seminars and lectures in a book that brings Joe’s sessions to life.

What makes the book so unique is the “triangle of learning” where (1) Joe distills the concept down to one brief sentence. It usually starts with something like, “An editor at National Geographic once told me…” and then he shares one of those hard-earned tricks of the trade that you only get from spending a lifetime behind the lens. Then, (2) on the facing page is one of Joe’s brilliant images that perfectly illustrates the technique (you’ll recognize many of his photos from magazine covers). And (3) you get the inside story of how that shot was taken, including which equipment he used (lens, f/stop, lighting, accessories, etc.), along with the challenges that type of project brings, and how to set up a shot like that of your own.

This book also gives you something more. It inspires. It challenges. It informs. But perhaps most importantly, it will help you understand photography and the art of making great photos at a level you never thought possible. This book is packed with those “Ah ha!” moments—those clever insights that make it all come together for you. It brings you that wonderful moment when it suddenly all makes sense—that “moment it clicks.”

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Price: $29.89 [Notify me when price goes down.]

Scott Kelby was honored with Professional Photographer magazine’s highly coveted 2008 Hot One Award for The Adobe Photoshop CS3 Book for Digital Photographers. Here’s what Jeff Kent, the Hot One Editor at Professional Photographer, has to say about the book: “In a how-to published by Peachpit Press, Scott Kelby, best-selling author on Adobe Photoshop, delves into CS3 to uncover the most important and useful techniques for digital photographers. Our judges liked Kelby’s direct approach with step-by-step instructions. In this new edition, Kelby shares even more secrets from the top pros.”

Shutterbug magazine chose The Adobe Photoshop CS3 Book for Digital Photographers as a Top Digital Book of 2007. Here’s what Joe Farace of Shutterbug has to say about the book: “Scott Kelby’s name on a Photoshop book is like the Dodge brand on the front of a pickup truck. You know it’s built RAM—or pixel—tough. Combining his famous twisted wit with unwaveringly straight tutorials, Kelby takes you through a detailed tour of Photoshop CS3 by showing how to use the new features. No fluff; just page after page of well-illustrated tutorials showing photographers how to get the most out of the new features, commands, and effects found in the latest version of Adobe’s flagship. It will get you up to speed on CS3’s new features faster than you can all by yourself.”

Scott Kelby, the #1 best-selling Photoshop author in the world today, once again takes this book to a whole new level as he uncovers the latest, most important, and most exciting new Adobe Photoshop CS3 techniques for digital photographers. This major update to his award-winning, record-breaking book does something for digital photographers that’s never been done before–it cuts through the bull and shows you exactly “how to do it.” It’s not a bunch of theory; it doesn’t challenge you to come up with your own settings or figure it out on your own. Instead, Scott shows you step-by-step the exact techniques used by today’s cutting-edge digital photographers, and best of all, he shows you flat-out exactly which settings to use, when to use them, and why.

That’s why the previous editions of this book are widely used as the official course study guide in photography courses at college and universities around the world, and this new edition for Photoshop CS3 exposes even more of the top pros’ most closely-guarded secrets.

Learn How The Pros Do It
Each year Scott trains thousands of professional photographers on how to use Photoshop, and almost without exception they have the same questions, the same problems, and the same challenges–and that’s exactly what he covers in this book. You’ll learn:

• The sharpening techniques the pros really use.
• The pros’ tricks for fixing the most common digital photo problems fast!
• How to get great looking prints (that actually match your screen!)
• A whole chapter on the latest, most requested Photoshop special effects!
• How to color correct any photo without breaking a sweat.
• How to process Raw images, plus how to take advantage of all the new Camera Raw features in CS3!
• The portrait retouching secrets only the pros know about!
• How to add real automation to your work.
• How to show your work like a pro!

Plus a host of shortcuts, workarounds, and slick “insider” tricks to send your productivity through the roof! If you’re a digital photographer, and you’re ready to learn the “tricks of the trade”–the same ones that today’s leading pros use to correct, edit, sharpen, retouch, and present their work–then you’re holding the book that will do just that..
Price: $26.97 [Notify me when price goes down.]

We've all been there: We know we must confront a coworker, store clerk, or friend about some especially sticky situation--and we know the encounter will be uncomfortable So we repeatedly mull it over until we can no longer put it off, and then finally stumble through the confrontation. Difficult Conversations, by Douglas Stone, Bruce Patton, and Sheila Heen, offers advice for handling these unpleasant exchanges in a manner that accomplishes their objective and diminishes the possibility that anyone will be needlessly hurt. The authors, associated with Harvard Law School and the Harvard Project on Negotiation, show how such dialogues actually comprise three separate components: the "what happened" conversation (verbalizing what we believe really was said and done), the "feelings" conversation (communicating and acknowledging each party's emotional impact), and the "identity" conversation (expressing the situation's underlying personal meaning). The explanations and suggested improvements are, admittedly, somewhat complicated. And they certainly don't guarantee positive results. But if you honestly are interested in elevating your communication skills, this book will walk you through both mistakes and remedies in a way that will boost your confidence when such unavoidable clashes arise. --Howard Rothman.
Price: $5.75 [Notify me when price goes down.]

The Biology of Belief is a groundbreaking work in the field of New Biology Author Dr. Bruce Lipton is a former medical school professor and research scientist. His experiments, and those of other leading-edge scientists, have examined in great detail the processes by which cells receive information. The implications of this research radically change our understanding of life. It shows that genes and DNA do not control our biology; that instead DNA is controlled by signals from outside the cell, including the energetic messages emanating from our positive and negative thoughts. Dr. Lipton's profoundly hopeful synthesis of the latest and best research in cell biology and quantum physics is being hailed as a major breakthrough showing that our bodies can be changed as we retrain our thinking..
Price: $15.33 [Notify me when price goes down.]

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Price: $12.40 [Notify me when price goes down.]

Everyone knows that high IQ is no guarantee of success, happiness, or virtue, but until Emotional Intelligence, we could only guess why. Daniel Goleman's brilliant report from the frontiers of psychology and neuroscience offers startling new insight into our "two minds"—the rational and the emotional—and how they together shape our destiny.

Through vivid examples, Goleman delineates the five crucial skills of emotional intelligence, and shows how they determine our success in relationships, work, and even our physical well-being. What emerges is an entirely new way to talk about being smart.

The best news is that "emotional literacy" is not fixed early in life. Every parent, every teacher, every business leader, and everyone interested in a more civil society, has a stake in this compelling vision of human possibility..
Price: $9.57 [Notify me when price goes down.]

This book takes you beyond showing you which sliders do what to reveal the secrets of the new digital photography workflow using Adobe Lightroom, and he does it using three simple techniques that make this just a great learning tool: 1) Throughout the book Scott shares his own personal settings and studio tested techniques he s developed using Lightroom for his own photography workflow since well before Adobe released even the first Beta version. He knows what really works, what doesn t, and he tells you flat out which tools to use, which to avoid, and why. 2) The entire book is laid out in a real workflow order with everything step-by-step, so you can jump right in using Lightroom like a pro from the very start and sidestep a lot of productivity killing road blocks and time-wasting frustrations that might have tripped you up along the way. 3) In the last two bonus chapters Scott visually answers his No.1 most-asked Lightroom question, which is: Exactly what order am I supposed to do things in, and where does Photoshop fit in? Scott teaches this by showing every step of the entire process, from the initial shoot to the final prints. Both chapters start with an on-location photo shoot, including full details on the equipment, camera settings, and even the lighting techniques. You ll see it all as he takes the photos from each shoot all the way through the entire workflow process, to the final output of the 16x20 prints for the client..
Price: $20.99 [Notify me when price goes down.]