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Metaphorically Selling
Billions of dollars are left on the table and hundreds of ideas fail to get off the ground every day because of the over-communicated society in which we live. Salespeople, managers, consultants, CEOs, and even the president of the United States, are constantly challenged to pierce through this information clutter to get others to see the unique value of their services, explanations, and propositions. Metaphors solve that problem. Metaphorically Selling provides a unique four-step model that shows anyone, easily and quickly, how to become a master of metaphor. .
Price: $9.27
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Metaphorically Speaking
One of the most fundamental tasks of a theory of metaphor is to explain what any given metaphorical utterance says in a way that is compatible with the framework provided by philosophy. Using clear language, this book provides a theory of metaphor in terms of reconceptualization that is compatible with current trends in cognitive linguistics, while being philosophically rigorous in that it remains true to the fundamental philosophical insights into such notions as those of 'meaning' and 'content'. As such, this work serves as a bridge between philosophy and linguistics in the study of natural language. It also provides a detailed critique of respected theories of metaphor, showing how they fall into two camps depending on their account of metaphorical content, and compiling a list of phenomena any theory of metaphor (and thus model of natural language processing) must address..
Price: $56.87
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Nogales, Patti D. Metaphorically Speaking.(Book Review): An article from: The Review of Metaphysics
This digital document is an article from The Review of Metaphysics, published by Philosophy Education Society, Inc. on September 1, 2003. The length of the article is 845 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser. Citation DetailsTitle: Nogales, Patti D. Metaphorically Speaking.(Book Review) Author: Glenn Parsons Publication:The Review of Metaphysics (Refereed) Date: September 1, 2003 Publisher: Philosophy Education Society, Inc. Volume: 57 Issue: 1 Page: 169(2) Article Type: Book Review Distributed by Thomson Gale.
Price: $5.95
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Metaphorically Speaking
Top salespeople, great political leaders, wildly successful motivational speakers .. they all have a secret. It s the same secret used by the greatest hypnotherapists, the most elegant communicators, and the most effective coaches. The advertising industry regularly uses this secret to induce a powerful sense of desire and get people to buy the product. It is used to influence us all the time, and yet, most people aren t even aware of it! The secret is stories & metaphors. On this high-quality recording of a sold-out workshop with Jamie Smart, you re going to discover how to: Do covert changework and healing, leading to much greater flexibility ~ Effortlessly captivate people s attention and fascinate them ~ Speak directly to the unconscious mind the source of so much power ~ Illustrate points effortlessly, as a clear thinker and communicator ~ Get people to take off their armour and open up their mind ~ Easily get rid of objections leading to greater prosperity ~ Induce trance in your listeners, and much, much more....
Price: $111.99
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Metaphorically speaking. (use of models and metaphors in communication) (Models for Technical Communicators): An article from: Technical Communication
This digital document is an article from Technical Communication, published by Society for Technical Communication on November 1, 1992. The length of the article is 1400 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser. From the supplier: A class in Hypermedia Computing required students to produce a hypermedia project regarding a specific interest. It was revealed that these students had difficulty in understanding the concept of metaphors and were consequently unable to utilize their power in hypermedia design. Citation DetailsTitle: Metaphorically speaking. (use of models and metaphors in communication) (Models for Technical Communicators) Author: Gene McGuire Publication:Technical Communication (Refereed) Date: November 1, 1992 Publisher: Society for Technical Communication Volume: v39 Issue: n4 Page: p716(2) Distributed by Thomson Gale.
Price: $5.95
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