Books about Multivariate from Amazon.com



Always Be Testing: The Complete Guide to Google Website Optimizer
Stop guessing, start testing, and enjoy greater success with your website

If you’re looking for more leads, sales, and profit from your website, then look no further than this expert guide to Google’s free A/B and multivariate website testing tool, Google Website Optimizer. Recognized online marketing guru and New York Times bestselling author, Bryan Eisenberg, and his chief scientist, John Quarto-vonTivadar, show you how to test and tune your site to get more visitors to contact you, buy from you, subscribe to your services, or take profitable actions on your site. This practical and easy-to-follow reference will help you:

  • Develop a testing framework to meet your goals and objectives
  • Improve your website and move more of your customers to action
  • Select and categorize your products and services with a customer-centric view
  • Optimize your landing pages and create copy that sells
  • Choose the best test for a given application
  • Reap the fullest benefits from your testing experience
  • Increase conversions with over 250 testing ideas
  • Save $25 on Google AdWords with coupon included in the book

Take the guesswork out of your online marketing efforts. Let Always Be Testing: The Complete Guide to Google Website Optimizer show you why you should test, how to test, and what to test on your site, and ultimately, help you discover what is best for your site and your bottom line..
Price: $15.52 [Notify me when price goes down.]



Using Multivariate Statistics (5th Edition)
This text takes a practical approach to multivariate data analysis, with an introduction to the most commonly encountered statistical and multivariate techniques. Using Multivariate Statistics provides practical guidelines for conducting numerous types of multivariate statistical analyses. It gives syntax and output for accomplishing many analyses through the most recent releases of SAS and SPSS. The book maintains its practical approach, still focusing on the benefits and limitations of applications of a technique to a data set - when, why, and how to do it. Overall, it provides advanced students with a timely and comprehensive introduction to today's most commonly encountered statistical and multivariate techniques, while assuming only a limited knowledge of higher-level mathematics..
Price: $96.63 [Notify me when price goes down.]


Lattice: Multivariate Data Visualization with R (Use R)
R is rapidly growing in popularity as the environment of choice for data analysis and graphics both in academia and industry. Lattice brings the proven design of Trellis graphics (originally developed for S by William S. Cleveland and colleagues at Bell Labs) to R, considerably expanding its capabilities in the process. Lattice is a powerful and elegant high level data visualization system that is sufficient for most everyday graphics needs, yet flexible enough to be easily extended to handle demands of cutting edge research. Written by the author of the lattice system, this book describes it in considerable depth, beginning with the essentials and systematically delving into specific low levels details as necessary. No prior experience with lattice is required to read the book, although basic familiarity with R is assumed.

The book contains close to150 figures produced with lattice. Many of the examples emphasize principles of good graphical design; almost all use real data sets that are publicly available in various R packages. All code and figures in the book are also available online, along with supplementary material covering more advanced topics.

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Price: $37.22 [Notify me when price goes down.]


Reading and Understanding Multivariate Statistics
This text aims to help researchers and students to understand the purpose and presentation of multivariate statistical techniques. The most commonly used techniques are described in detail, such as multiple regression and correlation and path analysis.
Price: $18.78 [Notify me when price goes down.]


A Beginner's Guide to STRUCTURAL EQUATION MODELING, SECOND EDITION (The Inquiry and Pedagogy Across Diverse Contexts Series)
This revised edition is intended to give students and researchers a basic understanding of SEM, focusing on the conceptual steps one takes in analyzing theoretical models. SEM is useful in statistical methods courses in social science, education, busines.
Price: $52.11 [Notify me when price goes down.]


Principles and Practice of Structural Equation Modeling, Second Edition (Methodology In The Social Sciences)
This popular text provides an accessible guide to the application, interpretation, and pitfalls of structural equation modeling (SEM). Reviewed are fundamental statistical concepts--such as correlation, regressions, data preparation and screening, path analysis, and confirmatory factor analysis--as well as more advanced methods, including the evaluation of nonlinear effects, measurement models and structural regression models, latent growth models, and multilevel SEM. The companion Web page offers data and program syntax files for many of the research examples, electronic overheads that can be downloaded and printed by instructors or students, and links to SEM-related resources.
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Price: $36.45 [Notify me when price goes down.]


Reading and Understanding More Multivariate Statistics
Since 1995, over 13,000 graduate students and researchers have relied on Reading and Understanding Multivariate Statistics for a basic understanding of the most commonly used multivariate analyses in the research literature today. In Reading and Understanding More Multivariate Statistics, the editors provide the same accessible approach to a new group of multivariate techniques and related topics in measurement. Chapters demystify the use of cluster analysis, Q-technique factor analysis, structural equation modeling, canonical correlation analysis, repeated measures analyses, and survival analysis. Chapter authors describe the research questions for which the statistic is most appropriate, the underlying assumptions and rationale of the analysis, and the logic behind interpreting the results. Designed to clarify each statistic's logic and utility rather than teach hands-on application, the book emphasizes the real-world use of statistical methods with minimal reliance on complex mathematical formulas..
Price: $18.68 [Notify me when price goes down.]


Structural Equation Modeling With AMOS: Basic Concepts, Applications, and Programming (Multivariate Applications Series)
This book illustrates the ease with which AMOS 4.0 can be used to address research questions that lend themselves to structural equation modeling (SEM). This goal is achieved by: 1) presenting a nonmathematical introduction to the basic concepts and applications of structural equation modeling; 2) demonstrating basic applications of SEM using AMOS 4.0; and 3) highlighting features of AMOS 4.0 that address important caveats related to SEM analyses.

Written in a "user-friendly" style, the author "walks" the reader through 10 SEM applications from model specification to estimation to the assessment and interpretation of the output. Each of the book's applications is accompanied by:
*a statement of the hypothesis being tested;
*a schematic representation of the model under study;
*the use and function of a wide variety of icons and pull-down menus;
*a full explanation of related AMOS Graphic input models and output files;
*a model input file based on AMOS BASIC; and
*the published reference from which each application was drawn..
Price: $44.00 [Notify me when price goes down.]


An Introduction to Categorical Data Analysis (Wiley Series in Probability and Statistics)
Praise for the First Edition

"This is a superb text from which to teach categorical data analysis, at a variety of levels. . . [t]his book can be very highly recommended."
—Short Book Reviews

"Of great interest to potential readers is the variety of fields that are represented in the examples: health care, financial, government, product marketing, and sports, to name a few."
—Journal of Quality Technology

"Alan Agresti has written another brilliant account of the analysis of categorical data."
—The Statistician

The use of statistical methods for categorical data is ever increasing in today's world. An Introduction to Categorical Data Analysis, Second Edition provides an applied introduction to the most important methods for analyzing categorical data. This new edition summarizes methods that have long played a prominent role in data analysis, such as chi-squared tests, and also places special emphasis on logistic regression and other modeling techniques for univariate and correlated multivariate categorical responses.

This Second Edition features:

  • Two new chapters on the methods for clustered data, with an emphasis on generalized estimating equations (GEE) and random effects models
  • A unified perspective based on generalized linear models
  • An emphasis on logistic regression modeling
  • An appendix that demonstrates the use of SAS® for all methods
  • An entertaining historical perspective on the development of the methods
  • Specialized methods for ordinal data, small samples, multicategory data, and matched pairs
  • More than 100 analyses of real data sets and nearly 300 exercises

Written in an applied, nontechnical style, the book illustrates methods using a wide variety of real data, including medical clinical trials, drug use by teenagers, basketball shooting, horseshoe crab mating, environmental opinions, correlates of happiness, and much more.

An Introduction to Categorical Data Analysis, Second Edition is an invaluable tool for social, behavioral, and biomedical scientists, as well as researchers in public health, marketing, education, biological and agricultural sciences, and industrial quality control..
Price: $43.88 [Notify me when price goes down.]



Introduction to Statistical Mediation Analysis (Multivariate Applications Series)

This volume introduces the statistical, methodological, and conceptual aspects of mediation analysis. Applications from health, social, and developmental psychology, sociology, communication, exercise science, and epidemiology are emphasized throughout. Single-mediator, multilevel, and longitudinal models are reviewed. The author's goal is to help the reader apply mediation analysis to their own data and understand its limitations.

Each chapter features an overview, numerous worked examples, a summary, and exercises (with answers to the odd numbered questions). The accompanying CD contains outputs described in the book from SAS, SPSS, LISREL, EQS, MPLUS, and CALIS, and a program to simulate the model. The notation used is consistent with existing literature on mediation in psychology.

The book opens with a review of the types of research questions the mediation model addresses. Part II describes the estimation of mediation effects including assumptions, statistical tests, and the construction of confidence limits. Advanced models including mediation in path analysis, longitudinal models, multilevel data, categorical variables, and mediation in the context of moderation are then described. The book closes with a discussion of the limits of mediation analysis, additional approaches to identifying mediating variables, and future directions.

Introduction to Statistical Mediation Analysis is intended for researchers and advanced students in health, social, clinical, and developmental psychology as well as communication, public health, nursing, epidemiology, and sociology. Some exposure to a graduate level research methods or statistics course is assumed. The overview of mediation analysis and the guidelines for conducting a mediation analysis will be appreciated by all readers.

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Price: $34.15 [Notify me when price goes down.]


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