Books about Must know from Amazon.com

“Fascists,” “Brownshirts,” “jackbooted stormtroopers”—such are the insults typically hurled at conservatives by their liberal opponents. Calling someone a fascist is the fastest way to shut them up, defining their views as beyond the political pale. But who are the real fascists in our midst?

Liberal Fascism offers a startling new perspective on the theories and practices that define fascist politics. Replacing conveniently manufactured myths with surprising and enlightening research, Jonah Goldberg reminds us that the original fascists were really on the left, and that liberals from Woodrow Wilson to FDR to Hillary Clinton have advocated policies and principles remarkably similar to those of Hitler's National Socialism and Mussolini's Fascism.

Contrary to what most people think, the Nazis were ardent socialists (hence the term “National socialism”). They believed in free health care and guaranteed jobs. They confiscated inherited wealth and spent vast sums on public education. They purged the church from public policy, promoted a new form of pagan spirituality, and inserted the authority of the state into every nook and cranny of daily life. The Nazis declared war on smoking, supported abortion, euthanasia, and gun control. They loathed the free market, provided generous pensions for the elderly, and maintained a strict racial quota system in their universities—where campus speech codes were all the rage. The Nazis led the world in organic farming and alternative medicine. Hitler was a strict vegetarian, and Himmler was an animal rights activist.

Do these striking parallels mean that today’s liberals are genocidal maniacs, intent on conquering the world and imposing a new racial order? Not at all. Yet it is hard to deny that modern progressivism and classical fascism shared the same intellectual roots. We often forget, for example, that Mussolini and Hitler had many admirers in the United States. W.E.B. Du Bois was inspired by Hitler's Germany, and Irving Berlin praised Mussolini in song. Many fascist tenets were espoused by American progressives like John Dewey and Woodrow Wilson, and FDR incorporated fascist policies in the New Deal.

Fascism was an international movement that appeared in different forms in different countries, depending on the vagaries of national culture and temperament. In Germany, fascism appeared as genocidal racist nationalism. In America, it took a “friendlier,” more liberal form. The modern heirs of this “friendly fascist” tradition include the New York Times, the Democratic Party, the Ivy League professoriate, and the liberals of Hollywood. The quintessential Liberal Fascist isn't an SS storm trooper; it is a female grade school teacher with an education degree from Brown or Swarthmore.

These assertions may sound strange to modern ears, but that is because we have forgotten what fascism is. In this angry, funny, smart, contentious book, Jonah Goldberg turns our preconceptions inside out and shows us the true meaning of Liberal Fascism.

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What the industry's most succcessful writers and directors have in common is that they have mastered the cinematic conventions specific to the medium..
Price: $15.59 [Notify me when price goes down.]

It ranks right up there with public speaking Nearly all of us fear it. And yet it's critical to our success Asking for money. It makes even the stout-hearted quiver.

But now comes a book, Asking: A 59-Minute Guide to Everything Board Members, Staff and Volunteers Must Know to Secure the Gift. And short of a medical elixir, it's the next best thing for emboldening you, your board members and volunteers to ask with skill, finesse … and powerful results.

Jerold Panas, who as a staff person, board member and volunteer has secured gifts ranging from $50 to $50 million, understands the art of asking perhaps better than anyone in America.

He has harnessed all of his knowledge and experience and produced what many are already calling a landmark book.

What Asking convincingly shows — and one reason staff will applaud the book and board members will devour it — is that it doesn't take stellar communication skills to be an effective asker. Nearly everyone, regardless of their persuasive ability, can become an effective fundraiser if they follow Jerold Panas' step-by-step guidelines..
Price: $15.87 [Notify me when price goes down.]

As nurses face the ongoing challenges of an increasing need for their services combined with economic pressures, members of the largest profession in health care must become more visible, vocal, and influential. The first communication guidebook designed expressly for nurses, From Silence to Voice helps nurses understand and overcome the self-silencing that often leads RNs to downplay their own expertise and their contributions to the care of the sick and the health of the public. Bernice Buresh and Suzanne Gordon teach nurses, nurse educators, and nurse researchers critical skills they can use to explain their work to other health-care professionals, journalists, policymakers, and political representatives.

From Silence to Voice features stories about nurses who ensure that patients receive appropriate, timely, and even life-saving care, nurses who make all the difference while crises are underway but whose contributions are neglected in medical charts and thank-you notes, nurses who are left out altogether or obscured by the generic "nurse." However, the book also provides detailed accounts of nurses who do make their voices heard, who do make their concerns public— and it shows how those successes can be duplicated. Buresh and Gordon draw on real-world examples that will help nurses to

- gain respect for themselves as professionals,

- communicate well with both patients and health-care colleagues,

- understand how the news media work,

- collaborate with public relations professionals,

- write effective letters to the editor and publish op-ed pieces,

- appear on television and radio, and

- promote research on nursing..
Price: $9.95 [Notify me when price goes down.]

New 2nd Book In the Reiki Ultimate Guide Trilogy " Reiki The Ultimate Guide, Vol. 2 Learn Reiki Healing with Chakras, plus New Reiki Healing Attunements for All Levels" Is now available on Amazon

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This 300 guide makes Reiki knowledge accessible to everyone! It's the guide some Healers do not want published. Nothing like it published!

If you desire to heal yourself with Reiki or become a Healer, this Ultimate Guide is for you and:

-The many many thousands of students who have received Reiki Attunements from Steve Murray's VHS, DVD programs and in person and now are ready to teach and give attunements.
-Individuals who have experienced Reiki Attunements and healing
-People who wish to learn about Reiki before receiving Reiki Healing
-Reiki Healers and Non-Reiki Healers who desire more knowledge
- Guide Includes: 150 photos & Illustrations with symbols, hand positions and easy Step-by-Step directions showing how to give:
-A Reiki 1st Level Attunement
-A Reiki 2nd Level Attunement
-A Reiki Master Level Attunement
-A Reiki Psychic Attunement, which opens and expands psychic abilities
-A Reiki Healing Attunement, for healing mental, emotional, physical and spiritual issues

You will also learn:
-The four Sacred Reiki Symbols, including the Master Symbol and how to activate and use them
-How to Beam and Scan with Reiki-
-How to perform Reiki Psychic Surgery-
-How to remove Psychic Debris-
-How to contact spirits & departed love ones with Reiki-
-Why there are variations in Reiki Symbols & Attunements-
-Why there should not be any Reiki Secrets

Plus: Healing with Reiki
- What attunements are
-How to prepare for attunements
-What to expect after attunements
-How to protect & balance yourself
-The Antahkarana Symbol-Psychic Debris defined
-Chakras & Reiki
-Why intent is so important…
and much more Reiki Guidance you should know

Steve Murray is a Usui Reiki Master, Tibetan Karuna Reiki® Master. He is an author of several books including the best selling Reiki The Ultimate Guide, the first book in the Reiki The Ultimate Guide Trilogy. Steve also has 24 successful self-help & healing programs on video and DVD including a series of five Reiki Attunements..
Price: $17.97 [Notify me when price goes down.]

"The World Must Know by Michael Berenbaum is a skillfully organized and clearly told account of the German Holocaust that consumed, with unparalleled malevolence, six million Jews and millions of innocent others -- Protestants, Catholics, Poles, Russians, Gypsies, the handicapped, and so many others, adults and children. This important book, a vital guide through the unique corridors of the United States Holocaust Memorial Museum in Washington, D.C., merits the widest of audiences." -- Chaim Potok, author of The Chosen and The Promise

The World Must Know documents the compelling human stories of the Holocaust as told in the renowned permanent exhibition of the United States Holocaust Memorial Museum in Washington, D.C. Drawing on the museum's extensive collection of artifacts, archives, and eyewitness testimonies, and augmented with more than two hundred period photographs, this book serves as an enduring reminder of the moral obligations of societies and individuals.

This revised edition is enhanced with new insights and updates based on archival information that had been inaccessible to researchers until after the collapse of the Soviet Union and the Communist regimes of Eastern and Central Europe. It includes new photographs, redrawn charts, a new section on the Holocaust in Greece, an updated bibliography, and a new foreword by the museum director.

Published on behalf of the United States Holocaust Memorial Museum

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Price: $16.90 [Notify me when price goes down.]

The world's leading expert on the global software industry and coauthor of the bestseller Microsoft Secrets reveals the inner workings of software giants like IBM, Microsoft, and Netscape and shows what it takes to create, develop, and manage a successful company -- in good times and bad -- in the most fiercely competitive business in the world.

In the $600 billion software industry it is the business, not the technology, that determines success or failure. This fact -- one that thousands of once glamorous start-ups have unhappily discovered for themselves -- is the well-documented conclusion of this enormously readable and revealing new book by Michael Cusumano, based on nearly twenty years of research and consulting with software producers around the world.

Cusumano builds on dozens of personal experiences and case studies to show how issues of strategy and organization are irrevocably linked with those of managing the technology and demonstrates that a thorough understanding of these issues is vital to success. At the heart of the book Cusumano poses seven questions that underpin a three-pronged management framework. He argues that companies must adopt one of three basic business models: become a products company at one end of the strategic spectrum, a services company at the other end, or a hybrid solutions company in between. The author describes the characteristics of the different models, evaluates their strengths and weaknesses, and shows how each is more or less appropriate for different stages in the evolution of a business as well as in good versus bad economic times. Readers will also find invaluable Cusumano's treatment of software development issues ranging from architecture and teams to project management and testing, as well as two chapters devoted to what it takes to create a successful software start-up. Highlights include eight fundamental guidelines for evaluating potential software winners and Cusumano's probing analysis, based on firsthand knowledge, of ten start-ups that have met with varying degrees of success.

The Business of Software is timely essential reading for managers, programmers, entrepreneurs, and others who follow the global software industry..
Price: $16.75 [Notify me when price goes down.]

Most players tend to neglect the endgame, many even dodge the endgame by taking extreme risks in the middlegame, simply because they feel uncertain about the final phase. But time limits have shortened, and the endgame has to be played fast. A solid basic knowledge is vital. There are, contrary to what most amateurs believe, relatively few endgames one must know. Here the 100 endgames are presented that: show up most frequently in practice are easy to learn contain ideas and concepts useful in more difficult positions. This book is not an encyclopedia, but a practical tool to learn the basics of endgame theory..
Price: $15.54 [Notify me when price goes down.]

Rainmaking Made Simple: What Every Professional Must Know is the definitive how-to guide for professionals on growing their business. It demystifies the process of building client relationships, making it simple to grasp, retain, and put into practice..
Price: $18.78 [Notify me when price goes down.]