Books about Now standard from Amazon.com

Avoid the booty call blues and get the love -- and sex -- you deserve!

Come on. Admit it. He may not be that into you, but were you ever really that into him? He was never "the one," but you lowered your standards and dated him in the meantime Why? For any number of reasons: you were lonely, you were horny, you thought dating him was better than being alone, all your friends are getting married -- you name it. And before you knew it, you got hung up on the jerk. Go figure.

The world is full of sensational women, but in today's market there are too few good men to go around (or so it appears). Now DR. IAN KERNER, clinical sexologist and author of the smash hit SHE COMES FIRST, explores the battlefield of sex, hook ups, go-nowhere relationships, and the dismal dating treadmill, simultaneously arming women with a sharper set of insights and the tools for change. With humor and sincerity, Kerner shows women how to break the cycle of dating defeat and use the power of sex to find love, "with a great guy who is into you." So raise your standards -- and reach for the love you deserve!.
Price: $2.00 [Notify me when price goes down.]

What can you do to help engrossing Bible discussions thrive in your small group? Now that's a good question! This book is teeming with ideas and examples to help you lead group members to observe, interpret, and apply God's Word in productive, meaningful sessions.

Practical, easy-to-apply advice zeroes in on ways to

Make the most of your preparation

Use questions to lead the discussion

Involve your whole group.
Price: $7.99 [Notify me when price goes down.]

What qualities make a good leader? Learn from the example of the best small group leader ever--Jesus!--as this step-by-step guide explores how leaders can serve and shepherd their groups.

This easy-to-read guide educates novice or experienced group leaders who want to:

Yield their hearts and ministries to God

Equip themselves for service

Become leaders after God's own heart.
Price: $7.89 [Notify me when price goes down.]

First published to media acclaim in October 2003, Trading Up revealed how today’s middle-class consumers are seeking higher levels of quality, taste, and aspiration than had ever been possible before—in their choices of cars and clothing, vodka and beer, golf clubs and dolls, and much more. The book identified a major opportunity for entrepreneurs and innovators, managers and marketers, in every category of consumer goods and services. Now Michael Silverstein and Neil Fiske have thoroughly revised this BusinessWeek bestseller with new research and new insights into the still- growing phenomenon of trading up..
Price: $2.20 [Notify me when price goes down.]

A compact and insightful presentation of twelve valuable principles to live by for the husband of a "Proverbs 31 woman"--or indeed, any woman. Along the way you'll encounter amusing quizzes and superhero trivia. So, what are you waiting for--the bat signal? Strap on your utility belt and become the hero that God intended.

Inside I Married Wonder Woman...Now What? you'll find twelve indispensables for your superhero utility belt. Essentials like . . .
* Valuing your wife above everything else
* Appreciating her intelligence and ambition
* Encouraging her independence
* Praising her in public
* Learning to really listen to her.
Price: $5.33 [Notify me when price goes down.]

Network Coding Theory provides a tutorial on the basic of network coding theory. It presents the material in a transparent manner without unnecessarily presenting all the results in their full generality. Store-and-forward had been the predominant technique for transmitting information through a network until its optimality was refuted by network coding theory. Network coding offers a new paradigm for network communications and has generated abundant research interest in information and coding theory, networking, switching, wireless communications, cryptography, computer science, operations research, and matrix theory. The tutorial is divided into two parts. Part I is devoted to network coding for the transmission from a single source node to other nodes in the network. Part II deals with the problem under the more general circumstances when there are multiple source nodes each intending to transmit to a different set of destination nodes. Network Coding Theory presents a unified framework for understanding the basic notions and fundamental results in network coding. It will be of interest to students, researchers and practitioners working in networking research..
Price: $90.00 [Notify me when price goes down.]

A landmark system for business leaders and marketers, campaigners and bloggers, political junkies and fans of popular culture, The Elements of Influence takes the mystery out of strategy and how it shapes and shifts niche and global marketplaces alike.

ItÂ’s about Playmaking. In business, itÂ’s what Pepsi does to thwart Coke, and vice versa. In politics, itÂ’s what White House strategists do to propel an agenda and win elections. In pop culture, itÂ’s what Oprah Winfrey does to build her personal brand and seduce her audience. Playmaking is the essential skill for advancing ideas, controlling marketplace discussions, positioning products, de-positioning competitors, embracing allies, and moving your program forward.

Chemists have the periodic table of elements. Economists have game theory. Those whose work centers on strategy, positioning, and influence have had no framework. That is, until now.

The first definitive system for out-smarting an opponent, managing a brand, protecting a reputation, and orchestrating word-of-mouth, The Elements of Influence unveils this critical and sprawling discipline and introduces The Playmaker’s Standard, a new essential language of 25 irreducible plays. It breaks down into precise pieces the moves and counter-moves by which competitive advantage is won and lost, buzz is built, spin is spun, and arms are twisted, and it shows how masters of the game call, run, decode, and counteract the ploys and plans of their marketplaces. Plays are everywhere and everyone is a playmaker, and those who know this – the black belts of business, politics, and pop culture – will always have the edge over those who don’t. The Elements of Influence will help you join their ranks. BACKCOVER: Advanced praise for The Elements of Influence

"Alan Kelly is the Bill Walsh of marketing and positioning strategy and tactics. His playbook reads like an insider's field guide to the ins and outs of positioning warfare. Master it, and you can play with pros anytime."
—Geoffrey Moore, author of Crossing the Chasm and Dealing with Darwin

"Ever wonder how marketing campaigns get built? How messages are spun? How public opinion is managed? Here are the answers - in a clear, enjoyable, and eye-opening system that even the black belts of influence will find surprising!"
—Jay Conrad Levinson, author of the Guerrilla Marketing series.
Price: $1.98 [Notify me when price goes down.]