Books about Optimize from Amazon.com

Featuring world-renowned natural health physician Dr. Joseph Mercola's dietary program in Part One and over 150 healthy and delicious new recipes in Part Two.

Designed to help prevent disease, premature aging, optimize weight, increase energy, and love what you eat while doing so, Mercola's easy to follow program will help you avoid and eliminate the underlying causes of health and weight issues.

Built entirely around a natural approach, including eating only the cleanest and healthiest forms of proteins, fats and carbs.

Everything you need to know to:

• Build your body's immune system to its peak levels to prevent diseases and common illnesses

• Reach your optimal weight - while actually enjoying and being satisfied by eating - and remain at your optimal weight for life

• Maximize your body's ability to restore the more youthful appearance you are meant to have while avoiding any premature aging

• Boost your energy and mental clarity

Help eliminate the underlying causes for those currently challenged by diseases and conditions such as diabetes, heart problems, chronic fatigue, allergies..
Price: $29.95 [Notify me when price goes down.]

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Price: $3.97 [Notify me when price goes down.]

As the title suggests, Healing the Hardware of the Soul is a unique blend of advanced scientific technique and fundamental religious principles Dr. Daniel Amen, a graduate of Oral Roberts University, isn't promoting a strictly Christian agenda, but he makes it repeatedly clear that one of the crucial steps in achieving mental health is prayer. Depending on your beliefs, this insistence can range from pleasing to offensive.

His work is centered around the physical aspects of the brain--in some ways, it resembles a modern form of phrenology. Using detailed imaging technology, he has established connections between specific behaviors--panic disorders, depression, ADD--and over- or underactive areas of the brain. As with most new forms of medical research, his work is both lauded and ridiculed, and only further research will determine its ultimate validity.

For people anxious to put his findings to use, there are several chapters devoted to questionnaires that can be used in place of brain scans. Exercises and suggestions follow, and stay surprisingly simple--forming personal connections, seeking appropriate medical care and medications, and creating short-term, specific goals are a few old standbys. Regardless of what methods Amen is using to arrive at the solutions, it's clear he finds plenty of value in tried-and-true solutions. --Jill Lightner.
Price: $15.96 [Notify me when price goes down.]

The question, "Why isn't Oracle using my index?" must be one of the most popular (or perhaps unpopular) questions ever asked on the Oracle help forums. You've picked exactly the right columns, you've got them in the ideal order, you've computed statistics, you've checked for null columnsand the optimizer flatly refuses to use your index unless you hint it. What could possibly be going wrong?

If you've suffered the frustration of watching the optimizer do something completely bizarre when the best execution plan is totally obvious, or spent hours or days trying to make the optimizer do what you want it to do, then this is the book you need. Youll come to know how the optimizer "thinks," understand why it makes mistakes, and recognize the data patterns that make it go awry. With this information at your fingertips, you will save an enormous amount of time on designing and trouble-shooting your SQL.

The cost-based optimizer is simply a piece of code that contains a model of how Oracle databases work. By applying this model to the statistics about your data, the optimizer tries to efficiently convert your query into an executable plan. Unfortunately, the model can't be perfect, your statistics can't be perfect, and the resulting execution plan may be far from perfect.

In Cost-Based Oracle Fundamentals, the first book in a series of three, Jonathan Lewisone of the foremost authorities in this fielddescribes the most commonly used parts of the model, what the optimizer does with your statistics, and why things go wrong. With this information, youll be in a position to fix entire problem areas, not just single SQL statements, by adjusting the model or creating more truthful statistics.

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Price: $23.23 [Notify me when price goes down.]

Praise for Executive Stamina

"Seldman is a world-class executive coach. Executive Stamina is a brilliant how-to book. It will help anyone maximize his or her full career potential and live a more balanced, integrated life. His advice is priceless."
-Michael White, CEO, Pepsico International, and Vice Chairman, Pepsico

"Whether you've just gotten a promotion, or have been CEO of a Fortune 500 company for eight years, or if you just want a better shot at realizing your dreams, Executive Stamina?will provide you with pearls of practical insight and wisdom which will guide your journey. I can think of many colleagues, friends, and family members to give this book to, including my two sons."
-Edward Ludwig, CEO and Chairman, Becton, Dickinson and Company

"Life wouldn't be interesting if there were no challenges.?But you could end up being totally stressed out if you are not smart about managing them. You can get a lot smarter if you learn from this book."
-Sam Su, CEO, Yum! Brands, China Division

"In each of his books, Seldman has shown a talent for combining deep insights with practical application, based on years of experience coaching hundreds of executives and managers. Executive Stamina is no exception. Even the most effective

executive is sure to find new ways to enhance his or her impact."
-Ed Bernard, Vice Chairman, T. Rowe Price Group

"With its focus on work/life balance and health, Executive Stamina is a remarkable gift to senior staff leaders?in both the private and?not-for-profit sectors. This book is wise, practical, and clearly grounded in many years of hands-on experience?with the real lives of executives. It should be compulsory reading for every manager who yearns to be successful, while also being content and?healthy."?
-Melanie Macdonald, President and CEO, World Neighbors

"Executive Stamina provides great insight for executives or busy people in any field to find a balance in their work and personal lives. It was very helpful for me, but I think the younger generation of leaders will find it even more helpful as they put work/life balance at a much higher priority than their predecessors did."
-Al Carey, CEO, Frito-Lay.
Price: $7.50 [Notify me when price goes down.]

Remember when an optimized website was one that merely didn't take all day to appear? Times have changed Today, website optimization can spell the difference between enterprise success and failure, and it takes a lot more know-how to achieve.

This book is a comprehensive guide to the tips, techniques, standards, and methods of website optimization. From increasing site traffic to maximizing leads, from revving up responsiveness to increasing navigability, from prospect retention to closing more sales, the world of 21st century website optimization is explored, exemplified and explained.

Website Optimization combines the disciplines of online marketing and site performance tuning to attain the competitive advantage necessary on today's Web. You'll learn how to improve your online marketing with effective paid and natural search engine visibility strategies, strengthened lead creation and conversion to sales methods, and gold-standard ad copywriting guidelines. Plus, your increased site speed, reduced download footprint, improved reliability, and improved navigability will work synergistically with those marketing methods to optimize your site's total effectiveness.

In this book for business and IT managers, author Andrew King, president of Website Optimization, LLC, has assembled experts in several key specialties to teach you:

• Search engine optimization -- addressing best (and worst) practices to improve search engine visibility, including step-by-step keyword optimization guidelines, category and tag cloud creation, and guerilla PR techniques to boost inbound links and improve rankings
• Pay-per-click optimization -- including ad copywriting guidelines, setting profit-driven goals, calculating and optimizing bids, landing page optimization, and campaign management tips
• Optimizing conversion rates -- increasing leads with site landing page guidelines, such as benefit-oriented copy, credibility-based design, value hierarchies, and tips on creating unique selling propositions and slogans
• Web performance tuning -- optimizing ways to use (X)HTML, CSS, and Ajax to increase speed, reduce your download footprint, and increase reliability
• Advanced tuning -- including client-side techniques such as on-demand content, progressive enhancement, and inline images to save HTTP requests. Plus server-side tips include improving parallelism, using cache control, browser sniffing, HTTP compression, and URL rewriting to remap links and preserve traffic
• Web metrics -- illustrating the best metrics and tools to gather details about visitors and measure web conversion and success rates. Covering both search marketing metrics and web performance measures including Pathloss and waterfall graphs

Website Optimization not only provides you with a strategy for success, it also offers specific techniques for you and your staff to follow. A profitable website needs to be well designed, current, highly responsive, and optimally persuasive if you're to attract prospects, convert them to buyers, and get them to come back for more. This book describes precisely what you need to accomplish to achieve all of those goals..
Price: $26.39 [Notify me when price goes down.]

Dr. Jeremy Groll is an expert in reproductive endocrinology and fertility treatment. Fertility Foods presents his groundbreaking, noninvasive, nutritionally based method, which increases ovulation, reduces miscarriage, and significantly improves your chances of successfully getting and staying pregnant.

Dr. Groll's specialized research has proven that there is a powerful link between a body's insulin resistance and fertility problems. Resistance to insulin increases the body's insulin levels, hindering normal ovulation either by limiting the maturation process of the released egg or by preventing ovulation altogether. High insulin levels can also impede the fertilized egg's ability to attach to the uterus, leading to implantation failure and miscarriage. In fact, women with insulin resistance problems are four to five times as likely as other women to suffer miscarriages -- meaning they have as high as a 50 percent chance of miscarriage.

Dr. Groll has developed an insulin-reducing diet based on balancing protein and complex carbohydrate intake to create insulin levels most conducive to ovulation. He combines his nutritional plan -- which includes nutritional charts, food suggestions, and recipes -- with a specific exercise program that enhances insulin metabolism and an emotional support system that you can draw on during your quest to become parents. This three-pronged approach increases the rates of spontaneous ovulation and significantly improves the uterine environment, decreasing the potential for miscarriage.

One in every ten couples in America is affected by infertility. Yet, only 5 to 10 percent of patients actually need high-tech procedures such as in vitro fertilization. Whether you are taking your first steps in combating infertility or searching for effective methods to support more advanced fertility treatments, Fertility Foods is your helpful and rewarding guide..
Price: $3.84 [Notify me when price goes down.]

"Mother Food," a unique healthguide, herbal, and cookbook for breastfeeding mothers, draws on traditions from around the world. Focusing on pregnancy and the postpartum, "Mother Food" explores lactogenic foods and herbs and how they enhance milk production, prevent postpartum depression, increase energy, promote gentle weightloss and detox, improve the mother's and baby's immune systems, and also how they affect a baby's IQ, colic, allergy, and even her like or dislike of the taste of her mother's milk. Expert opinions are reviewed and traditional systems of medicine are succinctly explained. Written in an easy-to-read style and replete with remedies and recipes, "Mother Food" is both practical and informative. Recommended by lactation consultants and approved by the La Leche League International Book Evaluation Committee, "Mother Food" has become a favorite of mothers who want to learn what they can do to optimize both the quantity and quality of their milk, while contributing to their own and their baby's best health..
Price: $17.90 [Notify me when price goes down.]

In order to establish and then maintain a successful presence on the Web, designing a creative site is only half the battle. What good is an intricate Web infrastructure if you're unable to measure its effectiveness? That's why every business is desperate for feedback on their site's visitors: Who are they? Why do they visit? What information or service is most valuable to them?

Unfortunately, most common Web analytics software applications are long on functionality and short on documentation. Without clear guidance on how these applications should be integrated into the greater Web strategy, these often expensive investments go underused and underappreciated.

Enter "Web Site Measurement Hacks," a guidebook that helps you understand your Web site visitors and how they contribute to your business's success. It helps organizations and individual operators alike make the most of their Web investment by providing tools, techniques, and strategies for measuring--and then improving--their site's usability, performance, and design. Among the many topics covered, you'll learn:

definitions of commonly used terms, such as "key performance indicators" (KPIs)

how to drive potential customers to action

how to gather crucial marketing and customer data

which features are useful and which are superfluous

advanced techniques that senior Web site analysts use on a daily basis

By examining how real-world companies use analytics to their success, "Web Site Measurement Hacks" demonstrates how you, too, can accurately measure your Web site's overall effectiveness. Just as importantly, it bridges the gulf between the technical teams charged with maintaining your Web'sinfrastructure and the business teams charged with making management decisions.

It's the technology companion that every site administrator needs..
Price: $13.98 [Notify me when price goes down.]