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Scoring Points: How Tesco Continues to Win Customer Loyalty
Swiping a grocery store's loyal-customer card has become second nature to shoppers these days. Scoring Points, one of the seminal marketing books of the last decade, tells the story of how British supermarket chain Tesco conceived, launched and developed its hugely successful Clubcard program -- and transformed itself into a winning brand. Authors Clive Humby and Terry Hunt, two key members of the project, and Tim Phillips, a leading business writer and broadcaster, bring a compelling, behind-the-scenes account of Clubcard -- the successes, failures and lessons learned. They show how Tesco made customer loyalty marketing work, even when almost every other loyalty program failed, thanks to vision, a strong team ethic and a company-wide commitment to customer satisfaction. It includes three new chapters, including an examination of the US retail market and the authors' work with both Tesco and Kroger. .
Price: $20.83
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Everyone Hates a Ball Hog but they All Love a Scorer: The Complete Guide to Scoring Points on and off the Basketball Court
Some people believe great basketball players are born and others say that they are made. This book will prove the latter. With lessons that are simple and easy to learn, Coach Godwin shows you first hand what it takes to consistently score points every game. Step into the shoes of a scorer as you find out how to excel on and off the basketball court..
Price: $14.95
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Scoring Points: How Tesco Is Winning Customer Loyalty
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Scoring Points: Love and Football in the Age of AIDS
Gary Gerson led an uneventful life growing up Jewish in East Tennessee This changed when he decided to walk onto the Vanderbilt football team with no prior experience, beginning a lifelong love for the game with four years of exhilaration and heartbreak. After juggling the challenges of infatuation, a bowl game, a major steroid scandal and ultimate dishonor at Vandy, Gerson's journeys brought him close to danger in Africa and India, a brush with the Yeti in the Himalaya, and more football in Amsterdam. When he fell in love with Shelley while teaching at the prestigious Cranbrook Kingswood School in Michigan, his journey for meaning took a sharp turn as she revealed her painful secret. Using his wife's triumphs and challenges as motivation, Gerson stepped back onto the football field at the age of 31 in Canada, scoring points along the way to his final personal victory. This book contains frank discussions about sex, relationships, love, AIDS, and death, but it is appropriate for all ages..
Price: $19.11
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Scoring Points: Politicians, Activists, and the Lower Federal Court Appointment Process
This book explores how the lower federal court appointment process became vastly politicized in the modern era. Scherer develops a theory of “elite mobilization,” positing that lower court appointments have always been used by politicians for electoral purposes, but because of two historic changes to American institutions in the 1950s and 1960s—the breakdown of the old party system, and a federal judiciary reception to expanding individuals’ constitutional rights—politicians shifted from an appointment system dominated by patronage to a system dominated by new policy-oriented appointment strategies. The use of these new strategies not only resulted in partisan warfare during the nomination and confirmation stages of the appointment process, but also led to party-polarized voting in the lower federal courts. Employing exclusive data of judicial decision-making from the New Deal era through the present, Scherer demonstrates that there was little party-polarized voting in the lower federal courts until the late 1960s, and that once politicians began to use elite mobilization strategies, significant party-polarized voting in the lower federal courts resulted. Accordingly, elite mobilization strategies have affected not only politics in Washington, but also the way justice is distributed across the country. .
Price: $25.92
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Scoring benefits consumers, regulators and taxpayers: credit scores allow underwriters to accurately assess risks, allowing them to charge a fair premium.(Point): An article from: Risk & Insurance
This digital document is an article from Risk & Insurance, published by Axon Group on September 15, 2004. The length of the article is 623 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser. Citation DetailsTitle: Scoring benefits consumers, regulators and taxpayers: credit scores allow underwriters to accurately assess risks, allowing them to charge a fair premium.(Point) Author: Kevin T. Sullivan Publication:Risk & Insurance (Magazine/Journal) Date: September 15, 2004 Publisher: Axon Group Volume: 15 Issue: 11 Page: 46(1) Distributed by Thomson Gale.
Price: $5.95
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Axemen step into the second round.(Sports)(Seniors Aric Wright and JR Morgan make the most of their final home game, scoring 50 points in the win over ... from: The Register-Guard (Eugene, OR)
This digital document is an article from The Register-Guard (Eugene, OR), published by The Register Guard on March 3, 2005. The length of the article is 1337 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser. Citation DetailsTitle: Axemen step into the second round.(Sports)(Seniors Aric Wright and JR Morgan make the most of their final home game, scoring 50 points in the win over Lakeridge) Publication:The Register-Guard (Eugene, OR) (Newspaper) Date: March 3, 2005 Publisher: The Register Guard Page: B1 Distributed by Thomson Gale.
Price: $5.95
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Political point scoring has no place in health care.(editorial): An article from: Australian Nursing Journal
This digital document is an article from Australian Nursing Journal, published by Australian Nursing Federation on April 1, 2004. The length of the article is 602 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser. Citation DetailsTitle: Political point scoring has no place in health care.(editorial) Author: Jill Hiffe Publication:Australian Nursing Journal (Refereed) Date: April 1, 2004 Publisher: Australian Nursing Federation Volume: 11 Issue: 9 Page: 1(1) Distributed by Thomson Gale.
Price: $5.95
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