Books about Promoting from Amazon.com

The bible on self-publishing Highly recommended by virtually everyone in the industry -- even other authors of books on the subject (many of whom probably followed the advice in Poynter's previous 11 editions)..
Price: $12.08 [Notify me when price goes down.]

“It took me years to discover many of the techniques she spells out in her book. I wish it had been available when I started ”

-Allan Gardyne, AssociatePrograms com

The definitive guide to planning and managing a successful online affiliate business!

Make a Fortune Promoting Other People's Stuff Online is your hands-on guide to starting your own profitable affiliate marketing business quickly, easily, and inexpensively. Leading affiliate marketing authority Rosalind Gardner gives you a proven five-step plan for identifying a niche with a huge market, choosing products to promote, and selling the benefits effectively. You'll see how to:

• Navigate the different affiliate programs, from commissioned-based “click-through” programs to CPM impressions to flat-fee referral
• Identify the products and programs that are profitable-and the ones to avoid
• Ask the right questions before you join an affiliate program
• Research, understand, and sell to your niche market
• Negotiate for a higher percentage on your commission
• Stay on top of developments in the industry

Packed with time- and money-saving techniques-including twelve ways to drive traffic to your website at no cost-this comprehensive guide is all you need to make big profits as an affiliate marketer!

Rosalind Gardner is the creator of several successful online businesses and the author of the bestselling Super Affiliate Handbook. Her website is NetProfitsToday.com.

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Price: $12.16 [Notify me when price goes down.]

Community/Public Health Nursing: Promoting the Health of Populations, 4th Edition focuses on the issues and responsibilities of contemporary community/public health nursing Its emphasis on working with populations combined with the unique "upstream" preventive approach prepares the reader to assume an active role in caring for the health of clients in community and public settings. Plus, the new full-color design highlights special features and enhances content.

• Features photo-novellas to engage students and demonstrate applications of important community health nursing concepts.
• Provides detailed case studies that emphasize community aspects of all steps of the nursing process to promote the community perspective in all health situations.
• Examines issues of social justice and discusses how to target inequalities in arenas such as education, jobs, and housing to prepare students to function in a community-focused health care system.
• Demonstrates the use of theoretical frameworks common to community and public health nursing showing how familiar and new theory bases can be used to solve problems and challenges in the community.
• Illustrates real-life situations with highlighted Clinical Examples depicting today's community/public health care.
• Discussion of Levels of Prevention presented within the Case Studies address specific applications for each level.
• Provides Learning Activities at the end of each chapter to challenge students to apply chapter material outside the classroom.

• Includes a disaster management and preparedness chapter to examine this important new area of concern and responsibility in community health.
• Offers content on forensic nursing to explore this new subspecialty in community health.
• Summarizes research study findings pertinent to chapter topics in Research Highlights boxes.
• Highlights specific ethical issues in Ethical Insights boxes.
• Presents Healthy People 2010 objectives in feature boxes in appropriate chapters.
• Provides a Media Resources section at the front of each chapter that details the numerous Evolve components available to students.
• Chapter outline added to the front of chapters makes locating information in the chapter easier.

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Price: $68.86 [Notify me when price goes down.]

What makes a good relationship? How does flight influence behavior for humans and birds? Is it ever permissible to lie? Reframing our units and lessons with questions such as these makes learning more exciting for students. Wilhelm debunks the myth that teaching through inquiry is hard. He shares practical, easy ideas for turning state standards into engaging authentic questions that propel students toward deep understandings. Includes sample lessons, discussion techniques, and questioning schemes for all the content areas. For use with Grades 4 & Up..
Price: $9.95 [Notify me when price goes down.]

The Talent Management Handbook explains how organizations can identify and get the most out of “high-potential people” by developing and promoting them to key positions.

The book explains:

1. A system for integrating three human resources “building blocks”: organizational competencies, performance appraisal, and forecasting employee/manager potential

2. Six human resources conditions necessary for organization excellence

3. How to link your employee assessment process to career planning and development

The Talent Management Handbook will help you design career plans that boost employee morale, as well as create and sustain excellence in your organization. It is full of simple, efficient, easy-to-follow methods for assessing, planning, and developing high-value people to meet your organization’s current and future needs. And it will help you combine your organization’s diverse human resources activities into a single, cogent system.

Featuring best practices from leading companies as well as contributions from field experts who hold top positions in such leading HR consultancies as AON Consulting, The Hay Group, Hewitt Associates, Right Management Consulting. Sibson Consulting, and Towers Perrin, The Talent Management Handbook is an authoritative resource for creating and maintaining excellence in your organization through people management.

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Price: $29.78 [Notify me when price goes down.]

Young, Gifted, and Black is a unique joint effort by three leading African-American scholars to radically reframe the debates swirling around the achievement of African-American students in school.

In three separate but allied essays, Theresa Perry, Claude Steele, and Asa Hilliard place students' social identity as African-Americans at the very center of the discussion. They all argue that the unique social and cultural position Black students occupy, in a society which often devalues and stereotypes African American identity, fundamentally shapes students' experience of school and sets up unique obstacles. And they all argue that a proper understanding of the forces at work can lead to practical, powerful methods for promoting high achievement at all levels.

Theresa Perry argues that African-American students face dilemmas, founded in the experience of race and ethnicity in America, that make the task of achievement distinctive and difficult. (For instance: "How do I commit myself to achieve, to work hard over time in school, if I cannot predict when or under what circumstances this hard work will be acknowledged and recognized?") She uncovers a rich and powerful African- American philosophy of education, historically forged against such obstacles and capable of addressing them, by reading African-American narratives from Frederick Douglass to Maya Angelou. She carefully critiques the most popular theoretical explanations for group differences in achievement. And she lays out how educators today—in a post­civil rights era—can draw on theory and on the historical power of the African—American philosophy and tradition of education to reorganize the school experience of African—American students.

Claude Steele reports stunningly clear empirical psychological evidence that when Black students believe they are being judged as members of a stereotyped group rather than as individuals, they do worse on tests. He finds the mechanism, which he calls "stereotype threat," to be a quite general one, affecting women's performance in mathematics, for instance, where stereotypes about gender operate. He analyzes the subtle psychology of stereotype threat and reflects on the broad implications of his research for education, suggesting techniques—based again on evidence from controlled psychological experiments—that teachers and mentors and schools can use to counter stereotype threat's powerful effect.
Asa Hilliard's ends essay, against a variety of false theories and misguided views of African American achievement, and focuses on actual schools and programs and teachers around the country that allow African-American students achieve at high levels, describing what they are like and what makes them work.

Young, Gifted, and Black will change the way we think and talk about African American student achievement and will be necessary reading on this topic for years to come..
Price: $9.50 [Notify me when price goes down.]

We've all heard of "IQ"...but what's "EQ?" It's "Emotional Quotient" (aka Emotional Intelligence), and experts say that EQ is a greater predictor of success at work than IQ. Companies are increasingly looking for ways to motivate and develop their employees' emotional intelligence. This book presents trainers and coaches with 50 innovative exercises to be used for either individuals or groups.

The activities found in the book are grouped according to the various core competencies associated with Emotional Intelligence:

* Self-Awareness and Control: an awareness of one's values, emotions, skills, and drives, and the ability to control one's emotional responses * Empathy: an understanding of how others perceive situations * Social Expertness: the ability to build relationships based on an assumption of human equality * Mastery of Vision: the development and communication of a personal philosophy

The book also includes suggested training combinations and coaching tips..
Price: $21.90 [Notify me when price goes down.]

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