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The Art of Selling to the Affluent: How to Attract, Service, and Retain Wealthy Customers & Clients for Life
This insightful book shows salespeople how to meet the needs of affluent clients—from the initial contact, to the sales presentation, to providing the level of service and quality they expect, to securing them as long-term customers. Based on extensive research of the buying patterns and expectations of the wealthy, this step-by-step sales guide reveals the secrets of attracting and keeping wealthy clients for life, boosting sales and repeat business. The Art of Selling to the Affluent is also a crash course in the world of the wealthy, giving you the understanding you need to satisfy and retain these profitable top-dollar clients..
Price: $13.90
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Grow Your Own Leaders: How to Identify, Develop, and Retain Leadership Talent
Today's enterprises face a profound leadership crisis - and the speed of business has far outstripped conventional executive development systems In Grow Your Own Leaders, three world-renowned experts introduce an entirely new approach for identifying tomorrow's leaders within your own organization, accelerating their development, and deploying them immediately, to address new challenges wherever they emerge. .
Price: $10.00
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New Teacher Induction: How to Train, Support, and Retain New Teachers
New Teacher Induction: How to Train, Support, and Retain New Teachers is the leading book on how to structure a New Teacher Induction Program Co-authored by Annette L. Breaux, whose own district's program was adopted by Louisiana for state implementation and Harry K. Wong, the nation's foremost new teacher advocate, this book blends first hand knowledge into workable solutions for easy implementation. Written for school and district administrators, principals, school board members, and anyone in a decision making capacity, New Teacher Induction will show you how to set up a support program step-by-step. Extensive research is provided that is both historical and practical. Over 30 induction programs are featured with their contact information listed. The 80-page Reference section contains schedules and handouts from 3 of the most effective induction programs in the country. New Teacher Induction is the ultimate source book for training new teachers and keeping them..
Price: $21.74
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Managing with Carrots : Using Recognition to Attract and Retain the Best People
There's a crisis in business today," say corporate recognition consultants Gostick and Elton. "The rhetoric we've been using for years-about people being 'our most valuable asset'-has actually come true. Without much warning, we woke up one day and realized that having the right talent in this competitive marketplace is the key to success . . . Go figure." < BR> But there is a way to retain your best employees and win their loyalty and commitment: It's called Employee Recognition. Managing with Carrots illustrates how to implement a strategic employee recognition program and presents case studies of how North America's finest companies create powerful recognition experiences. < BR>.
Price: $6.18
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The Essential Guide to Managing Talent: How Top Companies Recruit, Train & Retain the Best Employees
Losing top talent can cost businesses big money. Although pay is one element of attracting and retaining talented staff, other factors, such as learning opportunities and employer image, also figure prominently. The authors of this book use case studies to show how market-leading brands identify and nurture talent, positioning themselves as employers of choice. Written in an accessible easy-to-follow style, this guide is a comprehensive introduction to managing talent. It explains the concept of “employer branding” and how to apply it to become an attractive employer. .
Price: $25.01
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Attract and Retain the Affluent Investor: Winning Tactics for Today's Financial Advisor
In order to ensure future success, financial advisors must find a way to compete for one of the fastest-growing segments of the investing population - the affluent Stephen D. Gresham and Evan Cooper, authors of Attract and Retain the Affluent Investor, show readers that by adapting current methods and learning how to provide a richer level of service, financial advisors will be able to capitalize on this opportunity and create greater client satisfaction. .
Price: $13.99
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Latino Talent: Effective Strategies to Recruit, Retain and Develop Hispanic Professionals
Praise for Latino Talent "Latino Talent is an invaluable resource for anyone interested in learning about Hispanic Americans in the workplace and in leveraging and maximizing their contributions. This unique book—written by an expert who's deeply respected in this field—provides a practical and compelling perspective on why organizations should continue to invest in developing?this?young and increasingly influential population segment."?
—RAYMOND ARROYO, Chief Diversity Officer, Aetna Inc., and President,?PRIMER "Latino Talent is a must-read for diversity and HR executives who are responsible for Latino initiatives in their organizations. The book also provides justification as to why organizations need to raise the sense of urgency regarding their Latino-related workplace practices."
—TIM RICHMOND, Vice President, Talent Acquisition, Abbott Laboratories "Latino Talent includes wonderful insights gleaned from practitioners in the field. Readers are exposed to corporate best practices when it comes to Latino talent management initiatives. The strategies and solutions provided in Latino Talent are proven, applicable, and deliver results."
—ISAIAS ZAMARRIPA, Director, Talent Acquisition, General Mills Corporation "America has awakened to the large and growing Latino demographic in this country and now wants to tap into this fast-growing consumer base. The best way to make inroads into this demographic is by building your Latino talent pool so they can create successful programs that get results. Whether you're at a Fortune 1000 company, government agency, academic institution, or not-for-profit organization, you'll want to read this strategic approach to building your Latino leadership."
—ABE TOMÁS HUGHES II, CEO, Hispanic Alliance for Career Enhancement (HACE) "Employers interested in maximizing the contributions of Latinos in the workplace will find Latino Talent to be very useful and practical. In this book, Dr. Rodriguez has done extensive research to help companies and employees build bridges for understanding and inclusion."
—JULIE FASONE HOLDER, Corporate Vice President, Human Resources,
The Dow Chemical Company.
Price: $18.95
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Finding Keepers: The Monster Guide to Hiring and Holding the World's Best Employees
Keepers. They are your best employees. They have the best ideas, execute business plans flawlessly, create a strong culture, and provide the highest value to your company. Keepers are by definition a rare breed-difficult to find and even harder to hold on to. Here, for the first time, Monster-the global leader in talent acquisition-reveals its proven program for recruiting and retaining high performing, talented employees who drive sustainable success. Drawing from original Monster data and research, and sharing wisdom from dozens of experts in hiring and recruitment, Finding Keepers shows how to harness the power of your employer brand to hire and hold the best people-from the first time a candidate hears your name until the day that person retires. You'll see how to apply Monster's unparalleled Engagement Cycle program to: - Build your hiring practices around the unique attributes of your organization
- Stay competitive in your home market or worldwide
- Attract skilled workers with an employer brand that communicates the values and mission of your company
- Get the best candidates to “buy” your company
- Understand the attitudes, behaviors, and future needs of the most productive employees
- Develop a great workplace to attract the right people and use those people to strengthen the culture, and then use the culture to hold on to them
Packed with scores of practical tips that businesses of all sizes and industries can start applying immediately, Finding Keepers is your action guide to attracting, acquiring, and advancing the smart, capable people you need. .
Price: $5.95
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Marketing for Rainmakers: 52 Rules of Engagement to Attract and Retain Customers for Life
Praise for MARKETING for RAINMAKERS "In a business environment where everything looks the same to the consumer, Phil Fragasso helps his clients rise above the competition. His innovative methods and thought-provoking ideas helped our sales force seriously consider ways they might differentiate themselves from the crowd."
—Todd Clarke, President, CLS Investment Firm "Phil Fragasso is a marketing leader with a track record of success demonstrating that good sales and marketing ideas can also be fun. He has a history of introducing breakthrough marketing techniques applicable to companies of all sizes. Phil's approach to marketing has always been creative, effective, and irreverent--but never irrelevant."
—Charles Salmans, Principal, Global Public Relations, Mercer "Effective marketing is less about what you do and more about how you think. Phil's book provides a strong foundation to build a marketing mindset that will help set you apart from the competition."
—Karen Kaplan, President, Hill Holliday "Phil's years of experience in marketing are evident in this incredibly comprehensive, easy-to-use guide for marketing practitioners at all levels."
—Christy White, Principal, Cogent Research, LLC "Old-school marketing still reigns supreme--except in the minds of a small number of innovative marketers like Phil Fragasso. Phil has an innate ability to put himself in the place of the customer and drive marketing programs that engage and inspire."
—Tom Asacker, author of Sandbox Wisdom and A Clear Eye for Branding "Marketing for Rainmakers offers a brilliant and long-needed compilation of good old-fashioned common sense, coupled with Phil's penetrating insight--masterfully placed in one entertaining and informative narrative. What a gift; what an opportunity!"
—Marcia S. Wagner, President, The Wagner Law Group.
Price: $19.67
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