Books about Segmenting from Amazon.com

This digital document is an article from National Underwriter Property & Casualty-Risk & Benefits Management, published by The National Underwriter Company on December 18, 1989. The length of the article is 351 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Lloyd's to stop segmenting risks into four groups.
Author: John Jennings
Publication:National Underwriter Property & Casualty-Risk & Benefits Management (Magazine/Journal)
Date: December 18, 1989
Publisher: The National Underwriter Company
Issue: n51 Page: p4(2)

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Price: $5.95 [Notify me when price goes down.]

This digital document is an article from Fund Raising Management, published by Hoke Communications, Inc. on December 1, 1989. The length of the article is 2753 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Geo-demographics: targeting the market; The Arthritis Foundation used this targeting and segmenting tool to direct its fund raising and its programs to the right audience.
Author: Daniel F. Hansler
Publication:Fund Raising Management (Magazine/Journal)
Date: December 1, 1989
Publisher: Hoke Communications, Inc.
Volume: v20 Issue: n10 Page: p35(5)

Distributed by Thomson Gale.
Price: $5.95 [Notify me when price goes down.]