Books about Streetsmart from Amazon.com

Two of Inc. magazine’s hugely popular columnists show how small-business people can deal with all kinds of tricky situations.

People starting out in business tend to seek step-by-step formulas or specific rules, but in reality there are no magic bullets. Rather, says veteran entrepreneur Norm Brodsky, there’s a mentality that helps street-smart people solve problems and pursue opportunities as they arise. He calls it “the knack,” and it has made all the difference to the eight successful start-ups of his career.

Brodsky explores this mind-set every month in Inc. magazine, in the hugely popular column he co-writes with journalist and author Bo Burlingham (best known for his acclaimed book Small Giants). In both their column and now their book, they tell stories about real companies facing real challenges, and show readers how to apply “the knack” to their own businesses.

Brodsky and Burlingham offer essential advice such as:

• Follow the numbers—that’s the best way to spot problems before they become life threatening
• Keep focusing on your real goal--it’s amazingly easy to get sidetracked by secondary concerns
• Don’t get so close to the problem that you lose all perspective Brodsky and Burlingham prove that street smarts and business acumen can be within any entrepreneur’s reach..
Price: $14.95 [Notify me when price goes down.]

"Business demands innovation. There is a constant need to feel around the fringes, to test the edges, but business schools, out of necessity, are condemned to teach the past.'

-- Mark H. McCormack, from "What They Don't Teach You at Harvard Business School" published by Bantam Books.

Mark McCormack is the founder of International Management Group, a multimillion-dollar, worldwide corporation that is a consultant to fifty Fortune 500 companies, a major producer of television programming and credited as the single most important influence in turning sports into big business.

Listen to McCormack as he tells you how to -- read people -- create the right first impression -- take the leading edge -run and attend meetings -- the secrets of successful selling and moving up within the organization.

McCormack shares his experience, technique and wisdom, his street smart insights and skills, in a practical, how-to manner. Business will never be the same!.
Price: $6.50 [Notify me when price goes down.]

This 217-page book is for anyone who ever has to call a total stranger who has never heard of you or your company, and you're trying to ask him for money, an appointment, or get an information package in his hands on the initial call.

It's for the person whose paycheck is dependent upon producing sales. It gives hundreds of ideas and concepts showing you how to sell in a systematic and intelligent manner, learned from years of selling in the trenches. What you read today, you use today. No filler, just time-tested technique after technique.

See three actual chapters from the book on voice mail, screeners, and opening statements.

If your competition reads this book and you don't, you or your sales force won't stand a chance. This is a must read for anyone who wants to know what the top sales reps are doing by phone.

Here Are Just a Few of the Hundreds of Tips

• How to write an effective opening

• Answers for any type of objection

• Callback scripts that close the sale

• Leaving voice mails that get results

• How to find hot leads

• Selling on the inbound call

• How to get quality referrals

• Sure-fire closing techniques

• How to steal accounts

• How to get past screeners

• Great questions to ask

• How to prospect painlessly

• Selling large accounts

• Why you should raise your prices 25%

And much more!.
Price: $29.00 [Notify me when price goes down.]

A Street-Smart Song delves into the boundless philosophical depths of capoeira, the fascinating synthesis of Brazilian dance and self-defense Drawing from a wide range of sources—the streets of Salvador and Rio de Janeiro, the teachings of the old masters Pastinha, Bimba, and Leopoldina, and the brutal economic realities inflicted on the poorest of Brazil—Nestor Capoeira paints an indelible portrait of this living art, its spiritual heritage, and its vital place in a world hypnotized by media and crushed by poverty. The traditional poems and songs of capoeira are here, along with the author’s lively discussions of everything from the space age and television’s impact on third world culture to Candomble and capoeira’s life-changing lessons. Rounding out this absorbing cultural survey are historical photos, sketches of weapons and instruments, and fully illustrated fighting movements, taught step by step..
Price: $9.95 [Notify me when price goes down.]

Essential, accessible guidelines for interpreting and using financial information

"A wonderful resource for nonprofit managers and board members alike. It hits the mark by simplifying accounting concepts and providing practical advice that can help nonprofits achieve a higher degree of accountability."
-Paula Van Ness, President and CEO, Make-A-Wish Foundation of America

"After thirty-three years of managing in the nonprofit sector, I find I could have used the information in Streetsmart when I first began my career. The book is a must-read for anyone interested in the effective management of nonprofit organizations."
-George W. Kessinger, President and CEO, Goodwill Industries International, Inc.

"The first edition of McLaughlin's book was a masterpiece-clearly written, concise, and insightful. These traits also characterize the Second Edition. This is an excellent text for students and also a reference that every nonprofit professional should have on their bookshelf."
-Norman A. Dolch, PhD, Director of the Nonprofit Programs and Professor of Sociology
Louisiana State University in Shreveport

"Tom McLaughlin contributes a valuable tool to those working for the betterment of society in the nonprofit fields: an important, highly readable, intelligent review of those issues which determine success and failure. All too often, well-meaning nonprofit managers find their organizations in constant crisis due to their mission-focus and mission-drive to the detriment of sound financial management. Streetsmart Financial Basics is a fast way of balancing management skills short of returning for an MBA."
-Jeffrey R. Solomon, PhD, President, The Andrea and Charles Bronfman Philanthropies

The Second Edition of this popular resource explains in plain English how to read, interpret, and implement financial data from bookkeepers and accountants to make management decisions that ensure an organization's long-term financial viability. Organized into four distinct parts-Analysis, Accounting, Operations, and Control-this book offers a host of hands-on resources for managers, including:
* A CD-ROM containing spreadsheet templates for financial reports, word-processing checklists, sample documents, and real-world examples of management in action
* Dozens of easy-to-read charts, tables, checklists, and instructive sidebars
* Inserted text boxes highlighting supplemental information
* Special comments in the narrative linking the material to personal financial management matters.
Price: $18.96 [Notify me when price goes down.]

A new and improved version of the original best seller, Incident Management for the Street-Smart Fire Officer, is for everyone who wants to learn new ways to enhance the flow of their fire department’s management system. Whether you are a firefighter looking to become an officer, or an officer whose future probably includes the word “Chief”, you will benefit from this book. The second edition of Incident Management for the Street-Smart Fire Officer provides an overview of the Incident Command System (ICS) with an expanded look at the initial firefighting tactical and strategic considerations. It covers operations at house and routine fires and looks in-depth at the relationship between the Incident Commander and Group/Division officers at routine fires..
Price: $55.20 [Notify me when price goes down.]

The top-selling title in McGraw-Hill’s popular Streetsmart series, now with updated timing techniques to transform the marketplace

Renowned timing expert Colin Alexander revises and expands the Streetsmart Guide to Timing the Stock Market for the new trading era, explaining the impact demographic changes have on demand for stocks and bonds. He also reveals how recent market developments can help you spot pending turnarounds, detailing short trading opportunities as well as warning signs of a short trade about to turn bad, and more.

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Price: $13.25 [Notify me when price goes down.]

Written with the attitude of a couple ill-mannered schoolboys who exhibit the insight and genius of the Ph.D.'s who wrote it, Playing the Game simplifies even the most complex aspects of grad school.

Authors Frank and Stein have broken down Playing The Game into three hilarious and straightforward sections: Getting In, Getting Through, and Getting the Hell Out. In whatever stage of graduate school you find yourself, rest assured that you will never again grumble, "If only I had known! If only someone had explained this @%#! to me sooner!"

Playing the Game simplifies the entire graduate school experience while imparting comically relevant stories and translating complicated graduate school jargon. This self-help guide helps grad students to comprehensively navigate their graduate school journey from application to matriculation. Unlike most of the material you'll be reading in grad school, Playing the Game is actually intelligible..
Price: $12.57 [Notify me when price goes down.]

Back to the city, or back to nature? Seattle author David Williams shows us how we can get the best of both. Botany and bugs, geology and geese, and creeks and crows; living in a major city doesn't have to separate us from the natural world. Stepping away from a guidebook format, Williams presents the reader with a series of essays and maps that weave personal musings, bits of humor, natural history observations, and scientific data into a multi-textured perspective of life in the city--descriptions of his journeys as a naturalist in an urban landscape. Williams addresses questions that an observant person asks in an urban environment. What did Seattle look like before Europeans got here? How does the area's geologic past affect us? Why have some animals thrived and other languished? How are we affected by the species with whom we share the urban environment and how do we affect them? This book captures all of the distinctive flavors of the Emerald City, urban and natural..
Price: $3.03 [Notify me when price goes down.]

China Streetsmart is an invaluable book for investors who desire to learn the secrets of award-winning businesses operating in China today. This book clears up the confusion and conflicting stories on what it takes to be successful in China by not postulating theory but rather giving investors practical and proven advice.

Concerned about corruption, protecting your intellectual property and whether or how to find the right local partner? China Streetsmart covers all these topics and more with real life examples to help China investors, both new and old, improve their effectiveness and ultimately create profitable businesses..
Price: $14.73 [Notify me when price goes down.]